{"id":47419,"date":"2022-12-29T14:00:26","date_gmt":"2022-12-29T07:00:26","guid":{"rendered":"https:\/\/jobsgo.vn\/blog\/?p=47419"},"modified":"2024-10-21T09:43:49","modified_gmt":"2024-10-21T02:43:49","slug":"chien-luoc-marketing-cua-shopee","status":"publish","type":"post","link":"https:\/\/jobsgo.vn\/blog\/chien-luoc-marketing-cua-shopee\/","title":{"rendered":"Chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a Shopee gi\u00fap th\u1ed1ng l\u0129nh th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam"},"content":{"rendered":"\n
S\u1ef1 ph\u00e1t tri\u1ec3n l\u1edbn m\u1ea1nh c\u1ee7a c\u00e1c s\u00e0n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed \u0111ang d\u1ea7n \u201cso\u00e1n ng\u00f4i\u201d th\u1ecb tr\u01b0\u1eddng mua s\u1eafm truy\u1ec1n th\u1ed1ng. Nh\u1eafc \u0111\u1ebfn c\u00e1c trang mua s\u1eafm online chi\u1ebfm l\u0129nh th\u1ecb tr\u01b0\u1eddng, ch\u1eafc ch\u1eafn kh\u00f4ng th\u1ec3 b\u1ecf qua c\u00e1c t\u00ean Shopee. Ngo\u00e0i s\u1ef1 \u0111\u1ea7u t\u01b0 to\u00e0n di\u1ec7n, th\u00e0nh c\u00f4ng c\u0169ng \u0111\u1ebfn t\u1eeb <\/em>chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a Shopee<\/em><\/strong><\/a>. Chi\u1ebfn l\u01b0\u1ee3c n\u00e0y c\u00f3 g\u00ec \u0111\u1eb7c bi\u1ec7t, h\u00e3y kh\u00e1m ph\u00e1 ngay c\u00f9ng ch\u00fang t\u00f4i.<\/em><\/p>\n M\u1ee5c l\u1ee5c<\/p> Shopee<\/a><\/strong> l\u00e0 n\u1ec1n t\u1ea3ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed h\u00e0ng \u0111\u1ea7u \u0110\u00f4ng Nam \u00c1 hi\u1ec7n nay. \u0110\u01b0\u1ee3c ra m\u1eaft v\u00e0o 2015, Shopee g\u00e2y \u1ea5n t\u01b0\u1ee3ng m\u1ea1nh m\u1ebd v\u1edbi ng\u01b0\u1eddi ti\u00eau d\u00f9ng nh\u1edd t\u00ednh n\u0103ng mua s\u1eafm tr\u1ef1c tuy\u1ebfn, thanh to\u00e1n d\u1ec5 d\u00e0ng ph\u00f9 h\u1ee3p v\u1edbi ng\u01b0\u1eddi Ch\u00e2u \u00c1.<\/p><\/blockquote>\n Tr\u00ecnh l\u00e0ng t\u1ea1i 7 th\u1ecb tr\u01b0\u1eddng bao g\u1ed3m Vi\u1ec7t Nam, Singapore, Malaysia, Indonesia, Th\u00e1i Lan, \u0110\u00e0i Loan, Philippines, Shopee nhanh ch\u00f3ng t\u1ea1o n\u00ean \u201cc\u01a1n \u0111\u1ecba ch\u1ea5n\u201d v\u1edbi c\u00e1c t\u00edn \u0111\u1ed3 mua s\u1eafm. Th\u1eeba th\u1eafng x\u00f4ng l\u00ean, trang th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed n\u00e0y ti\u1ebfp t\u1ee5c m\u1edf r\u1ed9ng sang c\u00e1c th\u1ecb tr\u01b0\u1eddng ti\u1ec1m n\u0103ng m\u1edbi nh\u01b0 Ch\u00e2u \u00c2u v\u00e0 Ch\u00e2u M\u1ef9 La Tinh.<\/p>\n Shopee l\u00e0 n\u1ec1n t\u1ea3ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed \u0111\u01b0\u1ee3c t\u1ea1o ra nh\u1eb1m mang \u0111\u1ebfn cho kh\u00e1ch h\u00e0ng nh\u1eefng tr\u1ea3i nghi\u1ec7m mua s\u1eafm tuy\u1ec7t v\u1eddi nh\u1ea5t. V\u1eadn chuy\u1ec3n nhanh ch\u00f3ng v\u00e0 thanh to\u00e1n si\u00eau t\u1ed1c l\u00e0 nh\u1eefng \u01b0u \u0111i\u1ec3m v\u01b0\u1ee3t tr\u1ed9i gi\u00fap Shopee ghi d\u1ea5u \u1ea5n \u0111\u1eadm n\u00e9t trong l\u00f2ng kh\u00e1ch h\u00e0ng.<\/p>\n Trong chi\u1ebfn l\u01b0\u1ee3c Marketing<\/a> c\u1ee7a Shopee<\/strong>, th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ecbnh v\u1ecb th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau l\u00e0 khu v\u1ef1c \u0110\u00f4ng Nam \u00c1, ti\u1ebfp \u0111\u1ebfn l\u00e0 to\u00e0n b\u1ed9 khu v\u1ef1c ch\u00e2u \u00c1 r\u1ed9ng l\u1edbn. Trong t\u01b0\u01a1ng lai, \u201c\u00f4ng l\u1edbn\u201d m\u01a1 m\u1ed9ng nhi\u1ec1u h\u01a1n, \u0111\u00f3 l\u00e0 \u0111em s\u1eafc cam r\u1ef1c r\u1ee1 ph\u1ee7 kh\u1eafp tr\u1eddi \u00c2u.<\/p>\n V\u1ec1 b\u1ea3n ch\u1ea5t, Shopee l\u00e0 h\u1ec7 th\u1ed1ng t\u00edch h\u1ee3p \u0111\u1ea7y \u0111\u1ee7 t\u00ednh n\u0103ng, ho\u1ea1t \u0111\u1ed9ng nh\u01b0 m\u1ed9t m\u1ea1ng x\u00e3 h\u1ed9i mua s\u1eafm tr\u1ef1c tuy\u1ebfn. Kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau c\u1ee7a s\u00e0n l\u00e0 t\u1ea5t c\u1ea3 ng\u01b0\u1eddi ti\u00eau d\u00f9ng kh\u00f4ng gi\u1edbi h\u1ea1n th\u1eddi gian, kh\u00f4ng gian.<\/p>\n \u0110\u1eb7c bi\u1ec7t, Shopee Vi\u1ec7t Nam t\u1eadp trung v\u00e0o nh\u1eefng \u0111\u1ed1i t\u01b0\u1ee3ng c\u00f3 nhu c\u1ea7u v\u1ec1 th\u1eddi trang, th\u1ea9m m\u1ef9, l\u00e0m \u0111\u1eb9p trong \u0111\u1ed9 tu\u1ed5i 18 – 35. B\u1edfi h\u1ecd l\u00e0 nh\u1eefng ng\u01b0\u1eddi c\u00f3 nhu c\u1ea7u mua s\u1eafm l\u1edbn, l\u1ea1i am hi\u1ec3u v\u1ec1 m\u1ea1ng Internet.<\/p>\n Hi\u1ec7n nay, trang th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed n\u00e0y \u0111\u00e3 m\u1edf r\u1ed9ng, ti\u1ebfp c\u1eadn v\u00e0 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u \u0111\u00f4ng \u0111\u1ea3o kh\u00e1ch h\u00e0ng h\u01a1n. Song song v\u1edbi \u0111\u00f3 l\u00e0 ph\u00e1t tri\u1ec3n c\u00e1c n\u1ec1n t\u1ea3ng Shopee Mall chuy\u00ean cung c\u1ea5p s\u1ea3n ph\u1ea9m ch\u00ednh h\u00e3ng, s\u1ea3n ph\u1ea9m \u0111\u1ebfn t\u1eeb th\u01b0\u01a1ng hi\u1ec7u l\u1edbn ph\u1ee5c v\u1ee5 kh\u00e1ch h\u00e0ng c\u00f3 nhu c\u1ea7u cao h\u01a1n.<\/p>\n Xem th\u00eam: Marketing l\u00e0 g\u00ec<\/a>? T\u1ed5ng quan ki\u1ebfn th\u1ee9c v\u1ec1 ng\u00e0nh Marketing<\/strong><\/p>\n Nh\u01b0 h\u1ea7u h\u1ebft c\u00e1c th\u01b0\u01a1ng hi\u1ec7u n\u1ed5i ti\u1ebfng hi\u1ec7n nay, Shopee \u00e1p d\u1ee5ng chi\u1ebfn l\u01b0\u1ee3c Marketing kinh \u0111i\u1ec3n 4P Mix k\u1ebft h\u1ee3p Social v\u00e0 Viral Marketing. V\u1eady chi\u1ebfn l\u01b0\u1ee3c Marketing<\/a> c\u1ee7a Shopee<\/strong> c\u00f3 \u0111i\u1ec3m g\u00ec \u0111\u1eb7c bi\u1ec7t m\u00e0 c\u00f3 th\u1ec3 gi\u00fap th\u01b0\u01a1ng hi\u1ec7u ph\u00e1t tri\u1ec3n nhanh v\u00e0 m\u1ea1nh \u0111\u1ebfn v\u1eady?<\/p>\n Chi\u1ebfn l\u01b0\u1ee3c Marketing Mix<\/a><\/strong> c\u1ee7a Shopee t\u1eadp trung v\u00e0o 4 y\u1ebfu t\u1ed1 s\u1ea3n ph\u1ea9m, gi\u00e1, \u0111i\u1ec3m b\u00e1n v\u00e0 qu\u1ea3ng b\u00e1.<\/p>\n Shopee l\u00e0 s\u00e0n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed t\u1ea1o kh\u00f4ng gian \u0111\u1ec3 ng\u01b0\u1eddi mua, ng\u01b0\u1eddi b\u00e1n d\u1ec5 d\u00e0ng t\u00ecm ki\u1ebfm v\u00e0 th\u1ef1c hi\u1ec7n trao \u0111\u1ed5i th\u01b0\u01a1ng m\u1ea1i. Theo \u0111\u00f3, chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a Shopee<\/strong> v\u1ec1 s\u1ea3n ph\u1ea9m l\u00e0 ph\u00e1t tri\u1ec3n th\u1eadt t\u1ed1t c\u00e1c \u1ee9ng d\u1ee5ng.<\/p>\n Kh\u00f4ng c\u00f3 sai s\u00f3t n\u00e0o \u0111\u01b0\u1ee3c x\u1ea3y ra g\u00e2y b\u1ea5t ti\u1ec7n cho kh\u00e1ch h\u00e0ng. Trang Web, ng\u00f4n ng\u1eef, giao di\u1ec7n,\u2026 theo \u0111\u00f3 \u0111\u01b0\u1ee3c t\u1eadp trung s\u00e1ng t\u1ea1o, t\u1ed1i \u01b0u ph\u00f9 h\u1ee3p v\u1edbi th\u00f3i quen mua s\u1eafm v\u00e0 tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng.<\/p>\n \u0110\u00e2y l\u00e0 m\u1ed9t trong nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 l\u00e0 \u1ea5n t\u01b0\u1ee3ng v\u00e0 hi\u1ec7u qu\u1ea3 b\u1eadc nh\u1ea5t c\u1ee7a Shopee. Th\u1ea5u hi\u1ec3u s\u1ef1 c\u1ea1nh tranh kh\u1ed1c li\u1ec7t v\u1ec1 gi\u00e1 tr\u00ean th\u1ecb tr\u01b0\u1eddng, \u0111\u1ed9i ng\u0169 Marketing c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e3 l\u1ef1a ch\u1ecdn l\u1ed1i \u0111i v\u00f4 c\u00f9ng t\u00e1o b\u1ea1o. \u0110\u00f3 l\u00e0 khuy\u1ebfn kh\u00edch c\u00e1c c\u00e1 nh\u00e2n, t\u1ed5 ch\u1ee9c kinh doanh tr\u00ean s\u00e0n b\u00e1n s\u1ea3n ph\u1ea9m v\u1edbi m\u1ee9c gi\u00e1 t\u1ed1t.<\/p>\n T\u1eeb \u0111\u00f3 thu h\u00fat kh\u00e1ch h\u00e0ng v\u00e0 m\u1edf r\u1ed9ng quy m\u00f4 kinh doanh. Kh\u00f4ng ch\u1ec9 k\u00eau g\u1ecdi, Shopee th\u1ef1c hi\u1ec7n ch\u00ednh s\u00e1ch \u201cng\u01b0\u1eddi th\u1eadt, vi\u1ec7c th\u1eadt\u201d v\u1edbi c\u00e1c \u01b0u \u0111\u00e3i d\u00e0nh cho ch\u1ee7 shop \u0111\u0103ng k\u00fd tr\u1edf th\u00e0nh th\u00e0nh vi\u00ean nh\u01b0 h\u1ed7 tr\u1ee3 chi ph\u00ed v\u1eadn chuy\u1ec3n, t\u0103ng code Freeship,\u2026<\/p>\n Th\u01b0\u01a1ng hi\u1ec7u kh\u00f4ng \u0111\u1ea7u t\u01b0 nhi\u1ec1u chi ph\u00ed cho chi\u1ebfn l\u01b0\u1ee3c Marketing v\u1ec1 \u0111i\u1ec3m b\u00e1n m\u00e0 t\u1eadp trung ph\u00e1t tri\u1ec3n \u1ee9ng d\u1ee5ng d\u00e0nh ri\u00eang cho \u0111i\u1ec7n tho\u1ea1i, m\u00e1y t\u00ednh b\u1ea3ng,\u2026 \u0111\u1ec3 n\u00e2ng cao tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng. Nh\u1edd v\u1eady, ch\u00fang ta c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng mua s\u1eafm v\u00e0 thanh to\u00e1n v\u1edbi c\u00e1c thao t\u00e1c l\u01b0\u1edbt, ch\u1ea1m, click tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng hay m\u00e1y t\u00ednh c\u00e1 nh\u00e2n.<\/p>\n Xem th\u00eam: 4P trong Marketing<\/a> l\u00e0 g\u00ec? C\u00e1c b\u01b0\u1edbc tri\u1ec3n khai chi\u1ebfn l\u01b0\u1ee3c 4P<\/strong><\/p>\n \u1ede g\u00f3c \u0111\u1ed9 qu\u1ea3ng b\u00e1, ti\u1ebfp th\u1ecb, chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a Shopee<\/strong> t\u1eadp trung v\u00e0o c\u00e1c ho\u1ea1t \u0111\u1ed9ng ph\u1ee7 s\u00f3ng h\u00ecnh \u1ea3nh t\u00edch c\u1ef1c. H\u1ecd t\u1ea1o ra h\u00e0ng lo\u1ea1t n\u1ed9i dung viral \u0111\u1ec3 \u0111\u01b0a h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ebfn g\u1ea7n h\u01a1n v\u1edbi kh\u00e1ch h\u00e0ng. C\u00f9ng v\u1edbi \u0111\u00f3, \u0111\u01a1n v\u1ecb li\u00ean t\u1ee5c th\u1ef1c hi\u1ec7n nh\u1eefng chi\u1ebfn d\u1ecbch gi\u1ea3m gi\u00e1, khuy\u1ebfn m\u1ea1i, sale \u0111\u1ed3ng gi\u00e1, sale ng\u00e0y \u0111\u00f4i,\u2026 \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng mua s\u1eafm v\u1edbi s\u1ed1 l\u01b0\u1ee3ng l\u1edbn.<\/p>\n Nh\u1eadn th\u1ea5y ti\u1ec1m n\u0103ng ph\u00e1t tri\u1ec3n c\u1ee7a m\u1ea1ng x\u00e3 h\u1ed9i t\u1ea1i Vi\u1ec7t Nam, Shopee nhanh ch\u00f3ng ch\u1ecdn v\u00e0 bi\u1ebfn ch\u00fang tr\u1edf th\u00e0nh c\u00f4ng c\u1ee5 ch\u00ednh cho c\u00e1c chi\u1ebfn l\u01b0\u1ee3c Marketing. T\u00ednh \u0111\u1ebfn th\u1eddi \u0111i\u1ec3m hi\u1ec7n t\u1ea1i, trang th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed n\u00e0y \u0111\u00e3 \u00e1p d\u1ee5ng chi\u1ebfn l\u01b0\u1ee3c Marketing tr\u00ean t\u1ea5t c\u1ea3 c\u00e1c n\u1ec1n t\u1ea3ng nh\u01b0 Facebook, Instagram, Zalo, TikTok,\u2026<\/p>\n Ngo\u00e0i ra, th\u01b0\u01a1ng hi\u1ec7u c\u0169ng k\u1ebft h\u1ee3p qu\u1ea3ng c\u00e1o tr\u00ean Youtube, th\u00f4ng qua hi\u1ec3n th\u1ecb \u00e1p ph\u00edch. Ch\u00fang kh\u00f4ng xu\u1ea5t hi\u1ec7n ng\u1eabu nhi\u00ean m\u00e0 d\u1ef1a tr\u00ean \u0111\u1ed9 n\u1ed5i ti\u1ebfng v\u00e0 ph\u1ee7 s\u00f3ng c\u1ee7a Youtuber \u1edf th\u1eddi \u0111i\u1ec3m nh\u1ea5t \u0111\u1ecbnh.<\/p>\n Xem th\u00eam: Social Media Marketing<\/a> l\u00e0 g\u00ec? Th\u00f4ng tin c\u1ea7n bi\u1ebft v\u1ec1 Social Media Marketing<\/strong><\/p>\n Hi\u1ec3u c\u00e1c chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a Shopee, ch\u00fang ta s\u1ebd c\u00f9ng kh\u00e1m ph\u00e1 nh\u1eefng chi\u1ebfn d\u1ecbch th\u00e0nh c\u00f4ng r\u1ef1c r\u1ee1 c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n C\u1eadp nh\u1eadt xu h\u01b0\u1edbng l\u00e0 m\u1ed9t trong nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c Marketing \u0111\u01b0\u1ee3c x\u00e1c \u0111\u1ecbnh l\u00e2u d\u00e0i c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u n\u00e0y. Th\u00f4ng qua c\u00e1c trend g\u00e2y s\u1ed1t, Shopee s\u1ebd thu h\u00fat l\u01b0\u1ee3ng l\u1edbn ng\u01b0\u1eddi th\u1ea3o lu\u1eadn tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i. \u201cN\u01b0\u1edbc \u0111i\u201d th\u00f4ng minh n\u00e0y \u0111\u00e3 \u0111em \u0111\u1ebfn cho \u201cs\u00e0n S\u201d t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i cao \u0111\u1ed9t bi\u1ebfn \u1edf m\u1ed9t s\u1ed1 th\u1eddi \u0111i\u1ec3m. Ti\u00eau bi\u1ec3u ph\u1ea3i k\u1ec3 \u0111\u1ebfn c\u00e1c TVC<\/a><\/strong> tri\u1ec7u view nh\u01b0 \u201cBaby Shark\u201d phi\u00ean b\u1ea3n Shopee v\u1edbi s\u1ef1 k\u1ebft h\u1ee3p c\u1ee7a B\u1ea3o Anh v\u00e0 B\u00f9i Ti\u1ebfn D\u0169ng. Hay c\u1ea3 b\u1ea3n remake \u201cDDU-DU DDU-DU\u201d k\u1ebft h\u1ee3p v\u1edbi hi\u1ec7n t\u01b0\u1ee3ng to\u00e0n c\u1ea7u Blackpink.<\/p>\n \u01afu ti\u00ean t\u00ednh n\u1ed9i \u0111\u1ecba h\u00f3a trong c\u00e1c chi\u1ebfn d\u1ecbch Marketing<\/strong><\/a> l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng gi\u00fap Shopee th\u00e0nh c\u00f4ng trong c\u00e1c chi\u1ebfn d\u1ecbch Marketing. \u0110i\u1ec1u n\u00e0y th\u1ec3 hi\u1ec7n r\u00f5 r\u00e0ng \u1edf vi\u1ec7c l\u1ef1a ch\u1ecdn ng\u01b0\u1eddi n\u1ed5i ti\u1ebfng, Influencers theo \u0111\u1ed9 hot v\u00e0 s\u1ef1 y\u00eau th\u00edch c\u1ee7a kh\u00e1ch h\u00e0ng t\u1eebng khu v\u1ef1c. V\u1edbi chi\u1ebfn l\u01b0\u1ee3c n\u1ed9i \u0111\u1ecba h\u00f3a th\u00f4ng minh, k\u1ebft h\u1ee3p m\u1ea1ng l\u01b0\u1edbi v\u1eadn chuy\u1ec3n n\u1ed9i \u0111\u1ecba t\u1ed1i \u01b0u, Shopee \u0111\u00e3 chi\u1ebfm tr\u1ecdn ni\u1ec1m tin v\u00e0 s\u1ef1 y\u00eau th\u00edch c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n M\u1ed7i chi\u1ebfn d\u1ecbch Marketing Shopee \u0111\u1ec1u t\u1ea1o n\u00ean c\u01a1n s\u1ed1t khi m\u1eddi nh\u1eefng th\u1ea7n t\u01b0\u1ee3ng c\u00f3 l\u01b0\u1ee3ng fan kh\u1ee7ng nh\u01b0 Ronaldo, Blackpink, S\u01a1n T\u00f9ng MTP,\u2026 S\u1ef1 h\u00e0o h\u1ee9ng khi \u0111\u01b0\u1ee3c mua s\u1eafm tr\u00ean s\u00e0n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed c\u00f3 th\u1ea7n t\u01b0\u1ee3ng qu\u1ea3ng b\u00e1 k\u00edch th\u00edch c\u00e1c fan trung th\u00e0nh kh\u00f4ng ng\u1ea1i \u201cxu\u1ed1ng ti\u1ec1n\u201d.<\/p>\n Kh\u00f4ng ch\u1ec9 gia t\u0103ng doanh thu, \u0111\u1ed9 ph\u1ee7 c\u1ee7a Shopee sau m\u1ed7i chi\u1ebfn d\u1ecbch Marketing k\u1ebft h\u1ee3p c\u00f9ng th\u1ea7n t\u01b0\u1ee3ng l\u1ea1i ng\u00e0y m\u1ed9t l\u1edbn h\u01a1n. T\u1eeb \u0111\u00f3 t\u1ea1o \u0111\u00e0 cho h\u00e0ng lo\u1ea1t \u0111\u1ee3t sale quy m\u00f4 l\u1edbn ti\u1ebfp theo.<\/p>\n Xem th\u00eam: H\u01b0\u1edbng d\u1eabn c\u00e1ch l\u00e0m Affiliate Marketing Shopee<\/a> t\u1eeb A – Z<\/strong><\/p>\n Nh\u01b0 v\u1eady, ch\u00fang t\u00f4i \u0111\u00e3 c\u00f9ng b\u1ea1n kh\u00e1m ph\u00e1 chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a Shopee<\/strong>. \u0110\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c th\u00e0nh c\u00f4ng nh\u01b0 h\u00f4m nay, th\u01b0\u01a1ng hi\u1ec7u \u0111\u00e3 v\u1eadn d\u1ee5ng th\u00e0nh c\u00f4ng th\u1ebf m\u1ea1nh v\u00e0 k\u1ebft h\u1ee3p linh ho\u1ea1t chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng. Ch\u00fang ta h\u00e3y c\u00f9ng \u0111\u1ee3i ch\u1edd v\u00e0 kh\u00e1m ph\u00e1 c\u00e1c chi\u1ebfn d\u1ecbch Marketing b\u00f9ng n\u1ed5 v\u00e0 \u1ea5n t\u01b0\u1ee3ng c\u1ee7a Shopee trong t\u01b0\u01a1ng lai. Premium pricing l\u00e0 g\u00ec<\/strong><\/a> c\u0169ng l\u00e0 m\u1ed9t y\u1ebfu t\u1ed1 quan tr\u1ecdng m\u00e0 Shopee c\u00f3 th\u1ec3 xem x\u00e9t trong vi\u1ec7c x\u00e1c \u0111\u1ecbnh gi\u00e1 tr\u1ecb s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 c\u1ee7a m\u00ecnh. \u0110\u1eebng qu\u00ean chia s\u1ebb b\u00e0i vi\u1ebft v\u00e0 theo d\u00f5i JobsGO<\/a><\/strong> \u0111\u1ec3 kh\u00f4ng b\u1ecf qua c\u00e1c th\u00f4ng tin b\u1ed5 \u00edch ti\u1ebfp theo.<\/p>\n","protected":false},"excerpt":{"rendered":" \u0110\u00e1nh gi\u00e1 post S\u1ef1 ph\u00e1t tri\u1ec3n l\u1edbn m\u1ea1nh c\u1ee7a c\u00e1c s\u00e0n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed \u0111ang d\u1ea7n \u201cso\u00e1n ng\u00f4i\u201d th\u1ecb tr\u01b0\u1eddng mua s\u1eafm truy\u1ec1n th\u1ed1ng. Nh\u1eafc \u0111\u1ebfn c\u00e1c trang mua s\u1eafm online chi\u1ebfm l\u0129nh th\u1ecb tr\u01b0\u1eddng, ch\u1eafc ch\u1eafn kh\u00f4ng th\u1ec3…<\/p>\n","protected":false},"author":43,"featured_media":47420,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"chi\u1ebfn l\u01b0\u1ee3c marketing c\u1ee7a shopee","_yoast_wpseo_title":"Chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a Shopee gi\u00fap th\u1ed1ng l\u0129nh th\u1ecb tr\u01b0\u1eddng %%sep%% %%sitename%%","_yoast_wpseo_metadesc":"Chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a Shopee g\u1ed3m nh\u1eefng ho\u1ea1t \u0111\u1ed9ng PR, qu\u1ea3ng b\u00e1 mang h\u00ecnh \u1ea3nh t\u00edch c\u1ef1c, t\u1ea1o ra viral \u0111\u1ec3 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u l\u1edbn m\u1ea1nh.","_yoast_wpseo_focus_keyphrase":"","faq":"","nganh_nghe_chuc_vu_lien_quan":["Digital Marketing"]},"categories":[24],"tags":[],"yoast_head":"\n1. \u0110\u00f4i n\u00e9t v\u1ec1 Shopee Vi\u1ec7t Nam<\/strong><\/span><\/h2>\n
1.1 Th\u1ecb tr\u01b0\u1eddng m\u1ee5c ti\u00eau<\/strong><\/span><\/h3>\n
1.2 Kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau<\/strong><\/span><\/h3>\n
2. Chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a Shopee<\/strong><\/span><\/h2>\n
2.1. Chi\u1ebfn l\u01b0\u1ee3c Marketing Mix c\u1ee7a Shopee<\/strong><\/span><\/h3>\n
Chi\u1ebfn l\u01b0\u1ee3ng Marketing v\u1ec1 s\u1ea3n ph\u1ea9m<\/strong><\/span><\/h4>\n
Chi\u1ebfn l\u01b0\u1ee3c Marketing c\u1ee7a Shopee v\u1ec1 gi\u00e1<\/strong><\/span><\/h4>\n
Chi\u1ebfn l\u01b0\u1ee3c Marketing v\u1ec1 \u0111i\u1ec3m b\u00e1n<\/strong><\/span><\/h4>\n
Chi\u1ebfn l\u01b0\u1ee3c Marketing qu\u1ea3ng b\u00e1<\/strong><\/span><\/h4>\n
2.2. Chi\u1ebfn l\u01b0\u1ee3c Social v\u00e0 Viral Marketing<\/strong><\/span><\/h3>\n
3. M\u1ed9t s\u1ed1 chi\u1ebfn l\u01b0\u1ee3c Marketing n\u1ed5i b\u1eadt c\u1ee7a Shopee<\/strong><\/span><\/h2>\n
3.1. B\u1eaft trend v\u1edbi c\u00e1c TVC<\/strong><\/span><\/h3>\n
3.2. N\u1ed9i \u0111\u1ecba h\u00f3a c\u00e1c n\u1ed9i dung Marketing<\/strong><\/span><\/h3>\n
3.3. T\u1eadn d\u1ee5ng Fluencers th\u00f4ng minh<\/strong><\/span><\/h3>\n