{"id":47578,"date":"2024-08-05T10:49:58","date_gmt":"2024-08-05T03:49:58","guid":{"rendered":"https:\/\/jobsgo.vn\/blog\/?p=47578"},"modified":"2024-10-15T10:58:16","modified_gmt":"2024-10-15T03:58:16","slug":"youtube-ads-la-gi","status":"publish","type":"post","link":"https:\/\/jobsgo.vn\/blog\/youtube-ads-la-gi\/","title":{"rendered":"Youtube Ads L\u00e0 g\u00ec? C\u00e1ch Ch\u1ea1y Youtube Ads Hi\u1ec7u Qu\u1ea3 Nh\u1ea5t"},"content":{"rendered":"\n<div class=\"kk-star-ratings\n     kksr-valign-top     kksr-align-left    \"\n    data-payload=\"{&quot;align&quot;:&quot;left&quot;,&quot;id&quot;:&quot;47578&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;top&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;count&quot;:&quot;0&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;4.5&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;5&quot;,&quot;greet&quot;:&quot;\\u0110\\u00e1nh gi\\u00e1 post&quot;,&quot;legend&quot;:&quot;4.5\\\/5 - (0 votes)&quot;,&quot;size&quot;:&quot;22&quot;,&quot;width&quot;:&quot;119&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;}\">\n    \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 119px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n    \n<div class=\"kksr-legend\">\n            <span class=\"kksr-muted\">\u0110\u00e1nh gi\u00e1 post<\/span>\n    <\/div>\n<\/div>\n<p><em>Mu\u1ed1n ch\u1ea1y qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3 tr\u00ean k\u00eanh Youtube, tr\u01b0\u1edbc h\u1ebft c\u00e1c b\u1ea1n ph\u1ea3i hi\u1ec3u <\/em><strong><em>Youtube Ad<\/em><\/strong><strong><em>s<\/em><\/strong><strong><em> l\u00e0 g\u00ec<\/em><\/strong><em>? Sau \u0111\u00f3 b\u1ea1n c\u1ea7n n\u1eafm r\u00f5 v\u1ec1 c\u00e1c lo\u1ea1i h\u00ecnh qu\u1ea3ng c\u00e1o, c\u00e1ch x\u00e2y d\u1ef1ng chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o Youtube. B\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y c\u1ee7a JobsGO s\u1ebd cho b\u1ea1n ki\u1ebfn th\u1ee9c v\u00e0 k\u1ef9 n\u0103ng \u0111\u1ec3 th\u1ef1c hi\u1ec7n chi\u1ebfn d\u1ecbch Youtube Ads th\u00e0nh c\u00f4ng.\u00a0<\/em><\/p>\n<div id=\"toc_container\" class=\"toc_light_blue no_bullets\"><p class=\"toc_title\">M\u1ee5c l\u1ee5c<\/p><ul class=\"toc_list\"><li><a href=\"#1_Youtube_Ads_La_Gi\">1. Youtube Ads L\u00e0 G\u00ec?<\/a><\/li><li><a href=\"#2_Loi_Ich_Cua_Viec_Chay_Youtube_Ads\">2. L\u1ee3i \u00cdch C\u1ee7a Vi\u1ec7c Ch\u1ea1y Youtube Ads<\/a><ul><li><a href=\"#21_Kha_Nang_Tiep_Can_Lon\">2.1. Kh\u1ea3 N\u0103ng Ti\u1ebfp C\u1eadn L\u1edbn<\/a><\/li><li><a href=\"#22_Toi_Da_Hoa_Targeting\">2.2. T\u1ed1i \u0110a H\u00f3a Targeting<\/a><\/li><li><a href=\"#23_Thuc_Day_Hanh_Vi_Mua_Hang\">2.3. Th\u00fac \u0110\u1ea9y H\u00e0nh Vi Mua H\u00e0ng<\/a><\/li><li><a href=\"#24_Theo_Doi_Chi_So_Quang_Cao_De_Dang\">2.4. Theo D\u00f5i Ch\u1ec9 S\u1ed1 Qu\u1ea3ng C\u00e1o D\u1ec5 D\u00e0ng<\/a><\/li><li><a href=\"#25_Tang_Ty_Le_ROI\">2.5. T\u0103ng T\u1ef7 L\u1ec7 ROI<\/a><\/li><\/ul><\/li><li><a href=\"#3_Cac_Loai_Hinh_Youtube_Ads_Pho_Bien_Hien_Nay\">3. C\u00e1c Lo\u1ea1i H\u00ecnh Youtube Ads Ph\u1ed5 Bi\u1ebfn Hi\u1ec7n Nay<\/a><ul><li><a href=\"#31_Youtube_Masthead\">3.1. Youtube Masthead<\/a><\/li><li><a href=\"#32_Non-Skippable_In-Stream_Video_Ads\">3.2. Non-Skippable In-Stream Video Ads<\/a><\/li><li><a href=\"#33_Trueview_Ads\">3.3. Trueview Ads<\/a><\/li><li><a href=\"#34_In-Stream_Ads\">3.4. In-Stream Ads<\/a><\/li><li><a href=\"#35_Bumper_Ads\">3.5. Bumper Ads<\/a><\/li><li><a href=\"#36_Discovery_Ads\">3.6. Discovery Ads<\/a><\/li><\/ul><\/li><li><a href=\"#4_Huong_Dan_Cach_Chay_Youtube_Ads\">4. H\u01b0\u1edbng D\u1eabn C\u00e1ch Ch\u1ea1y Youtube Ads<\/a><ul><li><a href=\"#41_Cach_Tao_Video_Quang_Cao\">4.1. C\u00e1ch T\u1ea1o Video Qu\u1ea3ng C\u00e1o<\/a><\/li><li><a href=\"#42_Cac_Buoc_Len_Chien_Dich_Quang_Cao\">4.2. C\u00e1c B\u01b0\u1edbc L\u00ean Chi\u1ebfn D\u1ecbch Qu\u1ea3ng C\u00e1o<\/a><\/li><\/ul><\/li><li><a href=\"#5_Mot_So_Meo_Chay_Youtube_Ads_Dat_Hieu_Qua_Tot\">5. M\u1ed9t S\u1ed1 M\u1eb9o Ch\u1ea1y Youtube Ads \u0110\u1ea1t Hi\u1ec7u Qu\u1ea3 T\u1ed1t<\/a><ul><li><a href=\"#51_Thong_Minh_Trong_Cach_Chon_Hinh_Thuc_Quang_Cao\">5.1. Th\u00f4ng Minh Trong C\u00e1ch Ch\u1ecdn H\u00ecnh Th\u1ee9c Qu\u1ea3ng C\u00e1o<\/a><\/li><li><a href=\"#52_In-Stream_Ads_Va_Discovery_Ads_La_2_Chien_Dich_Khach_Biet\">5.2. In-Stream Ads V\u00e0 Discovery Ads L\u00e0 2 Chi\u1ebfn D\u1ecbch Kh\u00e1ch Bi\u1ec7t<\/a><\/li><li><a href=\"#53_Tan_Dung_Tinh_Nang_Doi_Tuong_Muc_Tieu\">5.3. T\u1eadn D\u1ee5ng T\u00ednh N\u0103ng \u0110\u1ed1i T\u01b0\u1ee3ng M\u1ee5c Ti\u00eau<\/a><\/li><li><a href=\"#54_Thiet_Lap_Video_Remarketing\">5.4. Thi\u1ebft L\u1eadp Video Remarketing<\/a><\/li><li><a href=\"#55_Tao_Noi_Dung_Tu_Nhien_Hap_Dan_Nguoi_Xem\">5.5. T\u1ea1o N\u1ed9i Dung T\u1ef1 Nhi\u00ean, H\u1ea5p D\u1eabn Ng\u01b0\u1eddi Xem<\/a><\/li><li><a href=\"#56_Them_Cac_Yeu_To_Tuong_Tac_De_Thuc_Day_Hanh_Dong\">5.6. Th\u00eam C\u00e1c Y\u1ebfu T\u1ed1 T\u01b0\u01a1ng T\u00e1c \u0110\u1ec3 Th\u00fac \u0110\u1ea9y H\u00e0nh \u0110\u1ed9ng<\/a><\/li><\/ul><\/li><li><a href=\"#6_Yeu_Cau_Khi_Chay_Quang_Cao_Youtube\">6. Y\u00eau C\u1ea7u Khi Ch\u1ea1y Qu\u1ea3ng C\u00e1o Youtube<\/a><ul><li><a href=\"#61_Thoi_Luong_Video_Quang_Cao\">6.1. Th\u1eddi L\u01b0\u1ee3ng Video Qu\u1ea3ng C\u00e1o<\/a><\/li><li><a href=\"#62_Cach_Thu_Thap_Du_Lieu_Tu_Quang_Cao\">6.2. C\u00e1ch Thu Th\u1eadp D\u1eef Li\u1ec7u T\u1eeb Qu\u1ea3ng C\u00e1o<\/a><\/li><\/ul><\/li><li><a href=\"#7_Ly_Do_Video_Bi_Tu_Choi_Khi_Quang_Cao_Youtube\">7. L\u00fd Do Video B\u1ecb T\u1eeb Ch\u1ed1i Khi Qu\u1ea3ng C\u00e1o Youtube<\/a><ul><li><a href=\"#71_Khong_Dung_Dinh_Dang_Video\">7.1. Kh\u00f4ng \u0110\u00fang \u0110\u1ecbnh D\u1ea1ng Video<\/a><\/li><li><a href=\"#72_Video_Khong_The_Phat\">7.2. Video Kh\u00f4ng Th\u1ec3 Ph\u00e1t<\/a><\/li><li><a href=\"#73_Noi_Dung_Video_Khong_Lien_Quan_Den_San_Pham\">7.3. N\u1ed9i Dung Video Kh\u00f4ng Li\u00ean Quan \u0110\u1ebfn S\u1ea3n Ph\u1ea9m<\/a><\/li><li><a href=\"#74_Noi_Dung_Quang_Cao_Khong_Ro_Rang\">7.4. N\u1ed9i Dung Qu\u1ea3ng C\u00e1o Kh\u00f4ng R\u00f5 R\u00e0ng<\/a><\/li><li><a href=\"#75_Video_Chat_Luong_Thap_Chua_Van_Ban_Kho_Doc\">7.5. Video Ch\u1ea5t L\u01b0\u1ee3ng Th\u1ea5p, Ch\u1ee9a V\u0103n B\u1ea3n Kh\u00f3 \u0110\u1ecdc<\/a><\/li><li><a href=\"#76_Video_Chua_Noi_Dung_Khieu_Dam\">7.6. Video Ch\u1ee9a N\u1ed9i Dung Khi\u00eau D\u00e2m<\/a><\/li><li><a href=\"#77_Video_Gay_Soc_Vi_Pham_Ban_Quyen\">7.7. Video G\u00e2y S\u1ed1c, Vi Ph\u1ea1m B\u1ea3n Quy\u1ec1n<\/a><\/li><\/ul><\/li><\/ul><\/div>\n<h2><span id=\"1_Youtube_Ads_La_Gi\"><strong>1. Youtube Ads L\u00e0 G\u00ec?<\/strong><\/span><\/h2>\n<blockquote id=\"qu\u1ea3ng_c\u00e1o_youtube_l\u00e0_g\u00ec\" cite=\"https:\/\/jobsgo.vn\/blog\/youtube-ads-la-gi\/#cach_chay_youtube_ads\"><p><strong><a rel=\"nofollow\" href=\"https:\/\/en.wikipedia.org\/wiki\/YouTube\">Youtube<\/a> Ads l\u00e0 g\u00ec<\/strong>? N\u00f3 ch\u00ednh l\u00e0 m\u1ed9t chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o d\u1ecbch v\u1ee5\/s\u1ea3n ph\u1ea9m\/th\u01b0\u01a1ng hi\u1ec7u tr\u00ean n\u1ec1n t\u1ea3ng Youtube. Qu\u1ea3ng c\u00e1o s\u1ebd \u1edf d\u1ea1ng c\u00e1c video ng\u1eafn, h\u00ecnh \u1ea3nh, v\u0103n b\u1ea3n ho\u1eb7c banner,.. xu\u1ea5t hi\u1ec7n \u1edf trang ch\u1ee7 ho\u1eb7c tr\u01b0\u1edbc m\u1ed7i video m\u00e0 c\u00e1c b\u1ea1n th\u01b0\u1eddng xem tr\u00ean Youtube.<\/p><\/blockquote>\n<figure id=\"attachment_76695\" aria-describedby=\"caption-attachment-76695\" style=\"width: 800px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" class=\"wp-image-76695 size-full\" src=\"https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-3.png\" alt=\"Youtube Ads l\u00e0 g\u00ec?\" width=\"800\" height=\"426\" srcset=\"https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-3.png 800w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-3-300x160.png 300w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-3-150x80.png 150w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-3-768x409.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-76695\" class=\"wp-caption-text\"><center><em>Youtube Ads l\u00e0 g\u00ec?<\/em><center><\/center><\/center><\/figcaption><\/figure>\n<p><strong>Youtube Ads<\/strong> s\u1ebd t\u00ednh chi ph\u00ed d\u1ef1a v\u00e0o l\u01b0\u1ee3t click, hi\u1ec3n th\u1ecb ho\u1eb7c t\u00f9y thu\u1ed9c v\u00e0o h\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o m\u00e0 c\u00e1c b\u1ea1n s\u1eed d\u1ee5ng. Youtube Ads l\u00e0 m\u1ed9t ph\u01b0\u01a1ng th\u1ee9c qu\u1ea3ng c\u00e1o v\u1edbi m\u1ee9c chi ph\u00ed h\u1ee3p l\u00fd, \u0111\u1ed9 ph\u1ee7 s\u00f3ng r\u1ed9ng v\u00e0 cao, \u0111\u1ea3m b\u1ea3o ti\u1ebfp c\u1eadn \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng qua thu\u1eadt to\u00e1n th\u00f4ng minh c\u1ee7a Youtube.<\/p>\n<p><strong>Xem th\u00eam: <a href=\"https:\/\/jobsgo.vn\/blog\/mo-hinh-kinh-doanh-cua-youtube\/\" target=\"_blank\" rel=\"noopener\">M\u00f4 h\u00ecnh kinh doanh c\u1ee7a Youtube<\/a> ki\u1ebfm ti\u1ec1n nh\u01b0 th\u1ebf n\u00e0o?<\/strong><\/p>\n<h2><span id=\"2_Loi_Ich_Cua_Viec_Chay_Youtube_Ads\"><strong>2. L\u1ee3i \u00cdch C\u1ee7a Vi\u1ec7c Ch\u1ea1y Youtube Ads<\/strong><\/span><\/h2>\n<p>L\u1ee3i \u00edch c\u1ee7a ch\u1ea1y <strong>Youtube Ads l\u00e0 g\u00ec<\/strong>? JobsGO \u0111\u00e3 t\u1ed5ng h\u1ee3p v\u00e0 chia s\u1ebb \u0111\u1ebfn b\u1ea1n nh\u01b0ng l\u1ee3i \u00edch c\u1ee7a Youtube Ads nh\u01b0 sau:<\/p>\n<h3><span id=\"21_Kha_Nang_Tiep_Can_Lon\"><strong>2.1. Kh\u1ea3 N\u0103ng Ti\u1ebfp C\u1eadn L\u1edbn<\/strong><\/span><\/h3>\n<p>Youtube l\u00e0 m\u1ed9t trong nh\u1eefng n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i c\u00f3 l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng v\u00e0 truy c\u1eadp kh\u1ed5ng l\u1ed3 m\u1ed7i ng\u00e0y. Kh\u00f4ng nh\u1eefng v\u1eady Youtube c\u00f2n l\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng t\u00edch h\u1ee3p c\u1ea3 c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm v\u00e0 m\u1ea1ng x\u00e3 h\u1ed9i. V\u00ec v\u1eady m\u00e0 c\u00e1c b\u1ea1n t\u1eadn d\u1ee5ng n\u00f3 \u0111\u1ec3 qu\u1ea3ng c\u00e1o v\u00e0 th\u1ef1c hi\u1ec7n chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a doanh nghi\u1ec7p \u0111\u1ebfn kh\u00e1ch h\u00e0ng s\u1ebd nh\u1eadn v\u1ec1 kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn cao.<\/p>\n<h3><span id=\"22_Toi_Da_Hoa_Targeting\"><strong>2.2. T\u1ed1i \u0110a H\u00f3a Targeting<\/strong><\/span><\/h3>\n<p>Th\u00f4ng qua <strong>Youtube Ads<\/strong>, b\u1ea1n c\u00f3 th\u1ec3 ti\u1ebfp c\u1eadn v\u1edbi nhi\u1ec1u kh\u00e1ch h\u00e0ng thu\u1ed9c c\u00e1c ph\u00e2n kh\u00fac kh\u00e1c nhau. Nh\u1edd thu\u1eadt to\u00e1n th\u00f4ng minh, qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c ti\u1ebfp c\u1eadn v\u1edbi nh\u1eefng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng nh\u1ea5t. T\u1eeb \u0111\u00f3 gi\u00fap t\u1ed1i \u0111a h\u00f3a Targeting kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng cho doanh nghi\u1ec7p.<\/p>\n<h3><span id=\"23_Thuc_Day_Hanh_Vi_Mua_Hang\"><strong>2.3. Th\u00fac \u0110\u1ea9y H\u00e0nh Vi Mua H\u00e0ng<\/strong><\/span><\/h3>\n<p>Th\u00f4ng qua n\u1ed9i dung \u0111\u01b0\u1ee3c truy\u1ec1n t\u1ea3i trong <strong>qu\u1ea3ng c\u00e1o tr\u00ean Youtube<\/strong>, ng\u01b0\u1eddi xem c\u0169ng ch\u00ednh l\u00e0 kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 b\u1ecb t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn h\u00e0nh vi mua h\u00e0ng c\u1ee7a m\u00ecnh. H\u1ecd c\u00f3 th\u1ec3 click v\u00e0o c\u00e1c s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 m\u00e0 h\u1ecd quan t\u00e2m \u0111\u1ec3 t\u00ecm hi\u1ec3u, sau \u0111\u00f3 l\u00e0 \u0111\u1eb7t mua.<\/p>\n<h3><span id=\"24_Theo_Doi_Chi_So_Quang_Cao_De_Dang\"><strong>2.4. Theo D\u00f5i Ch\u1ec9 S\u1ed1 Qu\u1ea3ng C\u00e1o D\u1ec5 D\u00e0ng<\/strong><\/span><\/h3>\n<p><strong>Youtube Ads<\/strong> cung c\u1ea5p h\u1ec7 th\u1ed1ng c\u00e1c ch\u1ec9 s\u1ed1 gi\u00fap b\u1ea1n c\u00f3 th\u1ec3 \u0111\u00e1nh gi\u00e1 v\u1ec1 hi\u1ec7u qu\u1ea3 c\u1ee7a chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng. T\u1eeb \u0111\u00f3 c\u00f3 th\u1ec3 l\u1ef1a ch\u1ecdn \u0111\u1ea7u t\u01b0 ng\u00e2n s\u00e1ch \u0111\u00fang ch\u1ed7, \u0111\u00fang l\u00fac nh\u1eb1m \u0111\u1ea1t hi\u1ec7u qu\u1ea3 cao nh\u1ea5t.<\/p>\n<h3><span id=\"25_Tang_Ty_Le_ROI\"><strong>2.5. T\u0103ng T\u1ef7 L\u1ec7 ROI<\/strong><\/span><\/h3>\n<p>T\u1ef7 l\u1ec7 ROI th\u00f4ng qua <strong>h\u00ecnh th\u1ee9c Youtube Ads<\/strong> mang l\u1ea1i hi\u1ec7u qu\u1ea3 cao h\u01a1n qu\u1ea3ng c\u00e1o tr\u00ean truy\u1ec1n h\u00ecnh. Tuy nhi\u00ean, mu\u1ed1n t\u1ef7 l\u1ec7 ROI cao th\u00ec b\u1ea1n ph\u1ea3i xem v\u00e0 \u0111\u00e1nh gi\u00e1 l\u1ea1i ng\u00e2n s\u00e1ch c\u1ee7a m\u00ecnh \u0111\u1ec3 c\u00f3 th\u1ec3 chi tr\u1ea3 \u1edf m\u1ee9c ph\u00f9 h\u1ee3p kh\u00f4ng nh\u00e9!<\/p>\n<p><strong>Xem th\u00eam: <a href=\"https:\/\/jobsgo.vn\/blog\/nhan-vien-chay-quang-cao-la-gi\/\" target=\"_blank\" rel=\"noopener\">Nh\u00e2n vi\u00ean ch\u1ea1y qu\u1ea3ng c\u00e1o l\u00e0 g\u00ec<\/a>? L\u01b0\u01a1ng c\u00f3 cao kh\u00f4ng?<\/strong><\/p>\n<figure id=\"attachment_76696\" aria-describedby=\"caption-attachment-76696\" style=\"width: 800px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" class=\"wp-image-76696 size-full\" src=\"https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-4.png\" alt=\"L\u1ee3i \u00edch c\u1ee7a ch\u1ea1y Youtube Ads l\u00e0 g\u00ec?\" width=\"800\" height=\"492\" srcset=\"https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-4.png 800w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-4-300x185.png 300w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-4-150x92.png 150w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-4-768x472.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-76696\" class=\"wp-caption-text\"><center><em>L\u1ee3i \u00edch c\u1ee7a ch\u1ea1y Youtube Ads l\u00e0 g\u00ec?<\/em><center><\/center><\/center><\/figcaption><\/figure>\n<h2><span id=\"3_Cac_Loai_Hinh_Youtube_Ads_Pho_Bien_Hien_Nay\"><strong>3. C\u00e1c Lo\u1ea1i H\u00ecnh Youtube Ads Ph\u1ed5 Bi\u1ebfn Hi\u1ec7n Nay<\/strong><\/span><\/h2>\n<p><strong>Youtube Ads<\/strong> c\u00f3 r\u1ea5t nhi\u1ec1u lo\u1ea1i h\u00ecnh qu\u1ea3ng c\u00e1o kh\u00e1c nhau. JobsGO c\u00f3 t\u1ed5ng h\u1ee3p c\u00e1c lo\u1ea1i ph\u1ed5 bi\u1ebfn nh\u1ea5t hi\u1ec7n nay nh\u01b0 sau:<\/p>\n<h3><span id=\"31_Youtube_Masthead\"><strong>3.1. Youtube Masthead<\/strong><\/span><\/h3>\n<p>\u0110\u00e2y l\u00e0 qu\u1ea3ng c\u00e1o hi\u1ec3n th\u1ecb \u1edf d\u1ea1ng banner ho\u1eb7c video tr\u00ean \u0111\u1ea7u trang ch\u1ee7. Lo\u1ea1i qu\u1ea3ng c\u00e1o n\u00e0y c\u00f3 kh\u1ea3 n\u0103ng t\u01b0\u01a1ng th\u00edch v\u1edbi m\u1ecdi giao di\u1ec7n. Ch\u00ednh v\u00ec v\u1eady m\u00e0 kh\u1ea3 n\u0103ng thu h\u00fat v\u00e0 ti\u1ebfp c\u1eadn ng\u01b0\u1eddi xem, kh\u00e1ch h\u00e0ng cao nh\u1ea5t.<\/p>\n<h3><span id=\"32_Non-Skippable_In-Stream_Video_Ads\"><strong>3.2. Non-Skippable In-Stream Video Ads<\/strong><\/span><\/h3>\n<p>\u0110\u00e2y l\u00e0 d\u1ea1ng qu\u1ea3ng c\u00e1o s\u1ebd kh\u00f4ng hi\u1ec3n th\u1ecb n\u00fat b\u1ecf qua m\u00e0 bu\u1ed9c ng\u01b0\u1eddi d\u00f9ng ph\u1ea3i xem h\u1ebft. M\u1ee9c chi ph\u00ed \u0111\u1ec3 ch\u1ea1y qu\u1ea3ng c\u00e1o n\u00e0y s\u1ebd cao h\u01a1n so v\u1edbi qu\u1ea3ng c\u00e1o m\u00e0 ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 b\u1ecf qua b\u1eb1ng n\u00fat tr\u00ean m\u00e0n h\u00ecnh.<\/p>\n<h3><span id=\"33_Trueview_Ads\"><strong>3.3. Trueview Ads<\/strong><\/span><\/h3>\n<p>\u0110\u00e2y l\u00e0 d\u1ea1ng qu\u1ea3ng c\u00e1o ti\u00eau chu\u1ea9n, kh\u00f4ng ch\u1ec9 hi\u1ec3n th\u1ecb tr\u00ean Youtube m\u00e0 c\u00f2n hi\u1ec3n th\u1ecb c\u1ea3 tr\u00ean Google Display Network. V\u1edbi d\u1ea1ng video n\u00e0y, ng\u01b0\u1eddi d\u00f9ng ph\u1ea3i xem \u00edt nh\u1ea5t 30s video ho\u1eb7c click v\u00e0o link li\u00ean k\u1ebft v\u1edbi qu\u1ea3ng c\u00e1o th\u00ec n\u00f3 m\u1edbi b\u1ecb t\u00ednh ti\u1ec1n.<\/p>\n<h3><span id=\"34_In-Stream_Ads\"><strong>3.4. In-Stream Ads<\/strong><\/span><\/h3>\n<p>\u0110\u00e2y l\u00e0 lo\u1ea1i h\u00ecnh qu\u1ea3ng c\u00e1o c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c ph\u00e1t tr\u01b0\u1edbc, trong ho\u1eb7c sau video v\u00e0 ng\u01b0\u1eddi d\u00f9ng ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 b\u1ecf qua qu\u1ea3ng c\u00e1o sau 5s. Nh\u01b0ng n\u1ebfu ng\u01b0\u1eddi d\u00f9ng nh\u1ea5n Skip \u0111\u1ec3 b\u1ecf qua qu\u1ea3ng c\u00e1o th\u00ec doanh nghi\u1ec7p kh\u00f4ng h\u1ec1 b\u1ecb t\u00ednh ti\u1ec1n.<\/p>\n<h3><span id=\"35_Bumper_Ads\"><strong>3.5. Bumper Ads<\/strong><\/span><\/h3>\n<p>\u0110\u00e2y l\u00e0 lo\u1ea1i qu\u1ea3ng c\u00e1o c\u00f3 \u0111\u1ed9 d\u00e0i 6s, nh\u01b0ng ng\u01b0\u1eddi d\u00f9ng s\u1ebd kh\u00f4ng th\u1ec3 b\u1ecf qua khi n\u00f3 xu\u1ea5t hi\u1ec7n. Do \u0111\u00f3, m\u1ed7i l\u01b0\u1ee3t hi\u1ec3n th\u1ecb c\u1ee7a n\u00f3 th\u00ec b\u1ea1n \u0111\u1ec1u c\u1ea7n ph\u1ea3i tr\u1ea3 ti\u1ec1n, nh\u01b0ng hi\u1ec7u qu\u1ea3 truy\u1ec1n th\u00f4ng c\u1ef1c cao.<\/p>\n<h3><span id=\"36_Discovery_Ads\"><strong>3.6. Discovery Ads<\/strong><\/span><\/h3>\n<p>Lo\u1ea1i h\u00ecnh qu\u1ea3ng c\u00e1o n\u00e0y hi\u1ec3n th\u1ecb tr\u00ean c\u00e1c trang t\u00ecm ki\u1ebfm c\u1ee7a Youtube v\u00e0 n\u00f3 s\u1ebd hi\u1ec3n th\u1ecb ph\u00f9 h\u1ee3p v\u1edbi n\u1ed9i dung ng\u01b0\u1eddi d\u00f9ng t\u00ecm ki\u1ebfm. \u0110\u00e2y c\u0169ng l\u00e0 m\u1ed9t c\u00e1ch \u0111\u1ec3 ch\u1ea1y qu\u1ea3ng c\u00e1o gi\u1edbi h\u1ea1n ph\u1ea1m vi kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/p>\n<p><strong>Xem th\u00eam: <a href=\"https:\/\/jobsgo.vn\/blog\/quang-cao-la-gi\/\" target=\"_blank\" rel=\"noopener\">Qu\u1ea3ng c\u00e1o l\u00e0 g\u00ec<\/a>? C\u00e1c lo\u1ea1i h\u00ecnh qu\u1ea3ng c\u00e1o ph\u1ed5 bi\u1ebfn hi\u1ec7n nay<\/strong><\/p>\n<figure id=\"attachment_76697\" aria-describedby=\"caption-attachment-76697\" style=\"width: 800px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" class=\"wp-image-76697 size-full\" src=\"https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-5.png\" alt=\"C\u00e1c lo\u1ea1i h\u00ecnh Youtube Ads ph\u1ed5 bi\u1ebfn hi\u1ec7n nay\" width=\"800\" height=\"437\" srcset=\"https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-5.png 800w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-5-300x164.png 300w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-5-150x82.png 150w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-5-768x420.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-76697\" class=\"wp-caption-text\"><center><em>C\u00e1c lo\u1ea1i h\u00ecnh Youtube Ads ph\u1ed5 bi\u1ebfn hi\u1ec7n nay<\/em><center><\/center><\/center><\/figcaption><\/figure>\n<h2><span id=\"4_Huong_Dan_Cach_Chay_Youtube_Ads\"><strong>4. H\u01b0\u1edbng D\u1eabn C\u00e1ch Ch\u1ea1y Youtube Ads<\/strong><\/span><\/h2>\n<p>C\u00e1c b\u1ea1n \u0111\u00e3 n\u1eafm \u0111\u01b0\u1ee3c \u201c<strong>Youtube Ads l\u00e0 g\u00ec<\/strong>?\u201d,bi\u1ebft \u0111\u01b0\u1ee3c l\u1ee3i \u00edch v\u00e0 c\u00e1c lo\u1ea1i Youtube Ads hi\u1ec7n nay. V\u1eady <strong>c\u00e1ch ch\u1ea1y Youtube Ads<\/strong> nh\u01b0 th\u1ebf n\u00e0o? Chi ti\u1ebft s\u1ebd \u0111\u01b0\u1ee3c JobsGO h\u01b0\u1edbng d\u1eabn d\u01b0\u1edbi \u0111\u00e2y:<\/p>\n<h3><span id=\"41_Cach_Tao_Video_Quang_Cao\"><strong>4.1. C\u00e1ch T\u1ea1o Video Qu\u1ea3ng C\u00e1o<\/strong><\/span><\/h3>\n<p>\u0110\u1ec3 t\u1ea1o n\u00ean m\u1ed9t video qu\u1ea3ng c\u00e1o c\u00e1c b\u1ea1n c\u1ea7n:<\/p>\n<ul>\n<li aria-level=\"1\">Ch\u1ecdn \u0111\u1ecbnh d\u1ea1ng qu\u1ea3ng c\u00e1o ph\u00f9 h\u1ee3p v\u1edbi m\u1ee5c ti\u00eau chi\u1ebfn d\u1ecbch truy\u1ec1n th\u00f4ng c\u1ee7a doanh nghi\u1ec7p.<\/li>\n<li aria-level=\"1\">Th\u1ef1c hi\u1ec7n ph\u00e2n lo\u1ea1i qu\u1ea3ng c\u00e1o th\u00e0nh c\u00e1c chi\u1ebfn d\u1ecbch kh\u00e1c nhau. Chia <strong>chi\u1ebfn d\u1ecbch Youtube Ads<\/strong> ri\u00eang, chi\u1ebfn d\u1ecbch cho <a href=\"https:\/\/jobsgo.vn\/blog\/google-ads-la-gi\/\" target=\"_blank\" rel=\"noopener\"><strong>Google Ads<\/strong><\/a> ri\u00eang, chi\u1ebfn d\u1ecbch <strong>Facebook Ads<\/strong> ri\u00eang,&#8230; Th\u00f4ng qua \u0111\u00f3 b\u1ea1n c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng qu\u1ea3n l\u00fd hi\u1ec7u su\u1ea5t, c\u0169ng nh\u01b0 ng\u00e2n s\u00e1ch ch\u1ea1y qu\u1ea3ng c\u00e1o.<\/li>\n<li aria-level=\"1\">Ch\u1ecdn \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau ph\u00f9 h\u1ee3p \u0111\u1ec3 khai th\u00e1c n\u1ed9i dung video qu\u1ea3ng c\u00e1o t\u1ed1i \u0111a tr\u00ean Youtube. Ch\u1ecdn \u0111\u1ed1i t\u01b0\u1ee3ng qua nh\u00e2n kh\u1ea9u h\u1ecdc, gi\u1edbi t\u00ednh, \u0111\u1ed9 tu\u1ed5i, s\u1edf th\u00edch,&#8230;<\/li>\n<li aria-level=\"1\">Thi\u1ebft l\u1eadp video Marketing m\u1ed9t c\u00e1ch h\u1ee3p l\u00fd \u0111\u1ec3 t\u0103ng \u0111\u1ed9 ti\u1ebfp c\u1eadn v\u00e0 k\u1ebft n\u1ed1i kh\u00e1ch h\u00e0ng v\u1edbi th\u01b0\u01a1ng hi\u1ec7u.<\/li>\n<li aria-level=\"1\">X\u00e2y d\u1ef1ng k\u1ecbch b\u1ea3n qu\u1ea3ng c\u00e1o h\u1ea5p d\u1eabn, ph\u00f9 h\u1ee3p v\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau, s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a doanh nghi\u1ec7p.<\/li>\n<li aria-level=\"1\">K\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng c\u1ee7a kh\u00e1ch h\u00e0ng, ng\u01b0\u1eddi xem ngay trong qu\u1ea3ng c\u00e1o \u0111\u1ec3 k\u00edch th\u00edch m\u1ecdi ng\u01b0\u1eddi b\u1ea5m v\u00e0o \u0111\u1ec3 mua h\u00e0ng ho\u1eb7c s\u1eed d\u1ee5ng d\u1ecbch v\u1ee5 c\u1ee7a doanh nghi\u1ec7p.<\/li>\n<\/ul>\n<p><strong>Xem th\u00eam: B\u1eadt m\u00ed c\u00e1c b\u01b0\u1edbc <a href=\"https:\/\/jobsgo.vn\/blog\/tu-hoc-facebook-ads-cho-nguoi-moi-bat-dau\/\" target=\"_blank\" rel=\"noopener\">t\u1ef1 h\u1ecdc Facebook Ads cho ng\u01b0\u1eddi m\u1edbi b\u1eaft \u0111\u1ea7u<\/a><\/strong><\/p>\n<h3><span id=\"42_Cac_Buoc_Len_Chien_Dich_Quang_Cao\"><strong>4.2. C\u00e1c B\u01b0\u1edbc L\u00ean Chi\u1ebfn D\u1ecbch Qu\u1ea3ng C\u00e1o<\/strong><\/span><\/h3>\n<p>C\u00e1c b\u01b0\u1edbc l\u00ean <strong>chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o tr\u00ean Youtube<\/strong> nh\u01b0 sau:<\/p>\n<ul>\n<li aria-level=\"1\">B\u01b0\u1edbc 1: Upload video qu\u1ea3ng c\u00e1o l\u00ean k\u00eanh Youtube c\u1ee7a doanh nghi\u1ec7p. L\u01b0u \u00fd, b\u1ea1n ph\u1ea3i \u0111\u1ec3 video \u1edf ch\u1ebf \u0111\u1ed9 c\u00f4ng khai \u0111\u1ec3 m\u1ecdi ng\u01b0\u1eddi c\u00f3 th\u1ec3 xem.<\/li>\n<li aria-level=\"1\">B\u01b0\u1edbc 2: B\u1eaft \u0111\u1ea7u th\u1ef1c hi\u1ec7n chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o b\u1eb1ng c\u00e1ch t\u1ea1o t\u00e0i kho\u1ea3n <strong>Youtube Ads<\/strong> v\u00e0 ch\u1ecdn m\u1ee5c ti\u00eau c\u1ee7a chi\u1ebfn d\u1ecbch, lo\u1ea1i h\u00ecnh chi\u1ebfn d\u1ecbch, ch\u1ecdn lo\u1ea1i h\u00ecnh qu\u1ea3ng c\u00e1o c\u1ee7a video, \u0111\u1eb7t t\u00ean cho chi\u1ebfn d\u1ecbch v\u00e0 t\u1ed1i \u01b0u qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n.<\/li>\n<li aria-level=\"1\">B\u01b0\u1edbc 3: X\u00e1c \u0111\u1ecbnh c\u00e1c th\u00f4ng s\u1ed1 quan tr\u1ecdng v\u1edbi chi\u1ebfn d\u1ecbch Youtube Ads: Gi\u00e1 th\u1ea7u (Bid Strategy), nh\u1eadp ng\u00e2n s\u00e1ch m\u1ed7i ng\u00e0y, ch\u1ecdn v\u1ecb tr\u00ed qu\u1ea3ng c\u00e1o xu\u1ea5t hi\u1ec7n, ch\u1ecdn lo\u1ea1i ng\u00f4n ng\u1eef, khu v\u1ef1c hi\u1ec3n th\u1ecb v\u00e0 n\u1eafm r\u00f5 quy \u0111\u1ecbnh v\u1ec1 \u201c\u0111\u1ed9 nh\u1ea1y c\u1ea3m\u201d \u0111\u1ec3 tr\u00e1nh vi ph\u1ea1m.<\/li>\n<li aria-level=\"1\">B\u01b0\u1edbc 4: X\u00e1c \u0111\u1ecbnh ng\u01b0\u1eddi xem video qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n th\u00f4ng qua: Nh\u00e2n kh\u1ea9u, t\u00e1i ti\u1ebfp th\u1ecb, s\u1edf th\u00edch.<\/li>\n<li aria-level=\"1\">B\u01b0\u1edbc 5: Nh\u1eadp \u0111\u01b0\u1eddng link \u0111\u1ebfn qu\u1ea3ng c\u00e1o, r\u1ed3i nh\u1ea5n Create Campaign \u0111\u1ec3 b\u1eaft \u0111\u1ea7u chi\u1ebfn d\u1ecbch.<\/li>\n<\/ul>\n<p>Khi l\u00ean chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o tr\u00ean Youtube, c\u00e1c b\u1ea1n c\u1ea7n n\u1eafm r\u00f5 v\u1ec1 m\u1ed9t s\u1ed1 \u0111\u1ecbnh d\u1ea1ng qu\u1ea3ng c\u00e1o tr\u00ean k\u00eanh n\u00e0y nh\u01b0 sau:<\/p>\n<ul>\n<li aria-level=\"1\">\u0110\u1ecbnh d\u1ea1ng file: AVI, ASF, Quicktime, Windows Media, MP4, MPEG<\/li>\n<li aria-level=\"1\">Audio Codec: AAC-LC, MP3<\/li>\n<li aria-level=\"1\">Video Codec: H.264, MPEG-2, MPEG-4<\/li>\n<li aria-level=\"1\">T\u1ef7 l\u1ec7 m\u00e0n h\u00ecnh: 16:9 ho\u1eb7c 4:3<\/li>\n<li aria-level=\"1\">T\u1ed1c \u0111\u1ed9 khung h\u00ecnh: 30 FPS<\/li>\n<li aria-level=\"1\">K\u00edch th\u01b0\u1edbc file t\u1ed1i \u0111a: 1GB cho Discovery Ads<\/li>\n<li aria-level=\"1\">K\u00edch th\u01b0\u1edbc t\u1ed1i \u0111a: Kh\u00f4ng gi\u1edbi h\u1ea1n<\/li>\n<li aria-level=\"1\">Skippable ads: 3 ph\u00fat<\/li>\n<li aria-level=\"1\">Skippable ads tr\u00ean YouTube Kids: 60 gi\u00e2y<\/li>\n<li aria-level=\"1\">Non-skippable ads: 15 gi\u00e2y<\/li>\n<li aria-level=\"1\">Bumper ads: 6 gi\u00e2y<\/li>\n<\/ul>\n<figure id=\"attachment_76698\" aria-describedby=\"caption-attachment-76698\" style=\"width: 800px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" class=\"wp-image-76698 size-full\" src=\"https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-6.png\" alt=\"H\u01b0\u1edbng d\u1eabn c\u00e1ch ch\u1ea1y Youtube Ads\" width=\"800\" height=\"418\" srcset=\"https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-6.png 800w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-6-300x157.png 300w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-6-150x78.png 150w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-6-768x401.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-76698\" class=\"wp-caption-text\"><center><em>H\u01b0\u1edbng d\u1eabn c\u00e1ch ch\u1ea1y Youtube Ads<\/em><center><\/center><\/center><\/figcaption><\/figure>\n<h2><span id=\"5_Mot_So_Meo_Chay_Youtube_Ads_Dat_Hieu_Qua_Tot\"><strong>5. M\u1ed9t S\u1ed1 M\u1eb9o Ch\u1ea1y Youtube Ads \u0110\u1ea1t Hi\u1ec7u Qu\u1ea3 T\u1ed1t<\/strong><\/span><\/h2>\n<p>M\u1eb9o \u0111\u1ec3 ch\u1ea1y t\u1ed1t <strong>Youtube Ads l\u00e0 g\u00ec?<\/strong> JobsGO s\u1ebd g\u1eedi \u0111\u1ebfn b\u1ea1n m\u1ed9t s\u1ed1 m\u1eb9o c\u1ef1c hay d\u01b0\u1edbi \u0111\u00e2y:<\/p>\n<h3><span id=\"51_Thong_Minh_Trong_Cach_Chon_Hinh_Thuc_Quang_Cao\"><strong>5.1. Th\u00f4ng Minh Trong C\u00e1ch Ch\u1ecdn H\u00ecnh Th\u1ee9c Qu\u1ea3ng C\u00e1o<\/strong><\/span><\/h3>\n<p>Ch\u1ecdn h\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o cho <strong>Youtube Ads<\/strong> ch\u00ednh l\u00e0 m\u1ed9t \u0111i\u1ec1u ph\u1ee9c t\u1ea1p v\u1edbi nhi\u1ec1u b\u1ea1n. Nh\u01b0 JobsGO \u0111\u00e3 chia s\u1ebb \u1edf tr\u00ean th\u00ec Youtube Ads c\u00f3 nhi\u1ec1u lo\u1ea1i qu\u1ea3ng c\u00e1o n\u00ean vi\u1ec7c l\u1ef1a ch\u1ecdn c\u1ea7n \u0111\u1eb7c bi\u1ec7t l\u01b0u \u00fd \u0111\u1ec3 ch\u1ecdn \u0111\u00fang. T\u00f9y thu\u1ed9c v\u00e0o m\u1ee5c ti\u00eau truy\u1ec1n th\u00f4ng c\u1ee7a doanh nghi\u1ec7p m\u00e0 b\u1ea1n c\u1ea7n l\u1ef1a ch\u1ecdn h\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o ph\u00f9 h\u1ee3p.<\/p>\n<p>Ch\u1eb3ng h\u1ea1n nh\u01b0, m\u1ee5c ti\u00eau t\u0103ng \u0111\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u qua video qu\u1ea3ng c\u00e1o h\u1ea5p d\u1eabn, c\u00e1c b\u1ea1n n\u00ean ch\u1ecdn lo\u1ea1i h\u00ecnh qu\u1ea3ng c\u00e1o TrueView in-stream ho\u1eb7c Discovery Ads. Nh\u01b0ng n\u1ebfu m\u1ee5c ti\u00eau h\u01b0\u1edbng \u0111\u1ebfn l\u00e0 l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng truy c\u1eadp v\u00e0o trang web c\u1ee7a doanh nghi\u1ec7p l\u1edbn th\u00ec b\u1ea1n n\u00ean ch\u1ecdn lo\u1ea1i h\u00ecnh qu\u1ea3ng c\u00e1o Sponsored Cards.<\/p>\n<h3><span id=\"52_In-Stream_Ads_Va_Discovery_Ads_La_2_Chien_Dich_Khach_Biet\"><strong>5.2. In-Stream Ads V\u00e0 Discovery Ads L\u00e0 2 Chi\u1ebfn D\u1ecbch Kh\u00e1ch Bi\u1ec7t<\/strong><\/span><\/h3>\n<p>B\u1ea1n ph\u1ea3i ph\u00e2n bi\u1ec7t \u0111\u01b0\u1ee3c \u0111i\u1ec3m kh\u00e1c nhau gi\u1eefa 2 lo\u1ea1i h\u00ecnh qu\u1ea3ng c\u00e1o In-stream Ads v\u00e0 Discovery Ads. T\u1eeb \u0111\u00f3 c\u00e1c b\u1ea1n c\u00f3 th\u1ec3 \u0111\u01b0a ra \u0111\u01b0\u1ee3c quy\u1ebft \u0111\u1ecbnh l\u1ef1a ch\u1ecdn lo\u1ea1i h\u00ecnh qu\u1ea3ng c\u00e1o ph\u00f9 h\u1ee3p nh\u1ea5t.<\/p>\n<p>In-stream Ads s\u1ebd ph\u00e1t tr\u01b0\u1edbc, trong ho\u1eb7c sau video c\u1ee7a ng\u01b0\u1eddi xem. C\u00f2n Discovery Ads l\u1ea1i xu\u1ea5t hi\u1ec7n \u1edf k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm c\u00f3 li\u00ean quan khi ng\u01b0\u1eddi d\u00f9ng t\u00ecm ki\u1ebfm tr\u00ean Youtube. T\u00f9y v\u00e0o <a href=\"https:\/\/jobsgo.vn\/blog\/cac-chien-luoc-marketing\/\" target=\"_blank\" rel=\"noopener\"><strong>chi\u1ebfn l\u01b0\u1ee3c Marketing<\/strong><\/a> c\u1ee7a doanh nghi\u1ec7p \u0111\u1ec3 c\u00e1c b\u1ea1n c\u00e2n nh\u1eafc v\u1ec1 s\u1ef1 l\u1ef1a ch\u1ecdn lo\u1ea1i h\u00ecnh th\u00edch h\u1ee3p.<\/p>\n<h3><span id=\"53_Tan_Dung_Tinh_Nang_Doi_Tuong_Muc_Tieu\"><strong>5.3. T\u1eadn D\u1ee5ng T\u00ednh N\u0103ng \u0110\u1ed1i T\u01b0\u1ee3ng M\u1ee5c Ti\u00eau<\/strong><\/span><\/h3>\n<figure id=\"attachment_76699\" aria-describedby=\"caption-attachment-76699\" style=\"width: 800px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" class=\"wp-image-76699 size-full\" src=\"https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-7.png\" alt=\"M\u1ed9t s\u1ed1 m\u1eb9o ch\u1ea1y Youtube Ads \u0111\u1ea1t hi\u1ec7u qu\u1ea3 t\u1ed1t\" width=\"800\" height=\"533\" srcset=\"https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-7.png 800w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-7-300x200.png 300w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-7-150x100.png 150w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-7-768x512.png 768w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-7-120x80.png 120w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-7-360x240.png 360w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-7-600x400.png 600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-76699\" class=\"wp-caption-text\"><center><em>M\u1ed9t s\u1ed1 m\u1eb9o ch\u1ea1y Youtube Ads \u0111\u1ea1t hi\u1ec7u qu\u1ea3 t\u1ed1t<\/em><center><\/center><\/center><\/figcaption><\/figure>\n<p>Khi <strong>ch\u1ea1y qu\u1ea3ng c\u00e1o Youtube<\/strong>, c\u00e1c b\u1ea1n n\u00ean t\u1eadn d\u1ee5ng t\u00ednh n\u0103ng \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau c\u1ee7a n\u1ec1n t\u1ea3ng n\u00e0y. T\u1eeb \u0111\u00f3 b\u1ea1n c\u00f3 th\u1ec3 l\u1ecdc \u0111\u01b0\u1ee3c \u0111\u1ed1i t\u01b0\u1ee3ng hi\u1ec3n th\u1ecb qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh \u0111\u1ebfn h\u1ecd, \u0111i\u1ec1u n\u00e0y v\u1eeba t\u0103ng hi\u1ec7u qu\u1ea3 truy\u1ec1n th\u1ed1ng v\u1eeba tr\u00e1nh l\u00e3ng ph\u00ed ng\u00e2n s\u00e1ch.<\/p>\n<p>Mu\u1ed1n x\u00e1c \u0111\u1ecbnh \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau chu\u1ea9n x\u00e1c, c\u00e1c b\u1ea1n c\u1ea7n d\u1ef1a v\u00e0o c\u00e1c y\u1ebfu t\u1ed1 sau:<\/p>\n<ul>\n<li aria-level=\"1\">Nh\u00e2n kh\u1ea9u h\u1ecdc: Gi\u1edbi t\u00ednh, tu\u1ed5i t\u00e1c<\/li>\n<li aria-level=\"1\">V\u1ecb tr\u00ed: Khu v\u1ef1c \u0111\u1ecba l\u00fd<\/li>\n<li aria-level=\"1\">T\u1eeb kh\u00f3a: T\u1eeb kh\u00f3a ch\u1ea1y qu\u1ea3ng c\u00e1o c\u1ee5 th\u1ec3 v\u00e0 c\u00f3 li\u00ean quan<\/li>\n<li aria-level=\"1\">Danh m\u1ee5c: S\u1edf th\u00edch<\/li>\n<li aria-level=\"1\">Thi\u1ebft b\u1ecb: M\u00e1y t\u00ednh, \u0111i\u1ec7n tho\u1ea1i, m\u00e1y t\u00ednh b\u1ea3ng<\/li>\n<\/ul>\n<h3><span id=\"54_Thiet_Lap_Video_Remarketing\"><strong>5.4. Thi\u1ebft L\u1eadp Video Remarketing<\/strong><\/span><\/h3>\n<p>\u0110\u00e2y l\u00e0 ph\u01b0\u01a1ng ph\u00e1p thi\u1ebft l\u1eadp ti\u1ebfp th\u1ecb l\u1ea1i gi\u00fap ti\u1ebfp c\u1eadn m\u1ee5c ti\u00eau hi\u1ec7u qu\u1ea3 h\u01a1n. C\u00f3 c\u00e1c ph\u01b0\u01a1ng th\u1ee9c Remarketing tr\u00ean Youtube nh\u01b0 sau:<\/p>\n<ul>\n<li aria-level=\"1\">Viewed certain videos<\/li>\n<li aria-level=\"1\">Viewed certain videos (as ads)<\/li>\n<li aria-level=\"1\">Viewed any video from a channel<\/li>\n<li aria-level=\"1\">Viewed any video (as an ad) from a channel<\/li>\n<li aria-level=\"1\">Subscribed to a channel<\/li>\n<li aria-level=\"1\">Visited a channel page<\/li>\n<li aria-level=\"1\">Liked any video from a channel<\/li>\n<li aria-level=\"1\">Added any video from a channel to a playlist<\/li>\n<li aria-level=\"1\">Commented on any video from a channel<\/li>\n<li aria-level=\"1\">Shared any video from a channel<\/li>\n<\/ul>\n<h3><span id=\"55_Tao_Noi_Dung_Tu_Nhien_Hap_Dan_Nguoi_Xem\"><strong>5.5. T\u1ea1o N\u1ed9i Dung T\u1ef1 Nhi\u00ean, H\u1ea5p D\u1eabn Ng\u01b0\u1eddi Xem<\/strong><\/span><\/h3>\n<p>Tr\u00ean Youtube c\u00f3 h\u00e0ng tri\u1ec7u video qu\u1ea3ng c\u00e1o kh\u00e1c nhau, ng\u01b0\u1eddi xem lu\u00f4n c\u00f3 xu h\u01b0\u1edbng ch\u1ecdn l\u1ecdc n\u1ed9i dung ph\u00f9 h\u1ee3p v\u1edbi b\u1ea3n th\u00e2n. V\u00ec v\u1eady, khi ch\u1ea1y qu\u1ea3ng c\u00e1o Youtube, c\u00e1c b\u1ea1n c\u1ea7n x\u00e2y d\u1ef1ng m\u1ed9t video c\u00f3 n\u1ed9i dung h\u1ea5p d\u1eabn v\u00e0 \u0111em l\u1ea1i c\u1ea3m nh\u1eadn t\u1ef1 nhi\u00ean nh\u1ea5t cho ng\u01b0\u1eddi xem. C\u00e1c b\u1ea1n c\u00f3 th\u1ec3 ch\u1ecdn 1 trong 3 y\u1ebfu t\u1ed1 \u0111\u1ec3 t\u1ea1o video qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh nh\u01b0: H\u00e0i h\u01b0\u1edbc, \u00e1m \u1ea3nh ho\u1eb7c b\u1eaft trend.<\/p>\n<p><strong>Xem th\u00eam: <a href=\"https:\/\/jobsgo.vn\/blog\/tiktok-ads-la-gi\/\" target=\"_blank\" rel=\"noopener\">TikTok Ads l\u00e0 g\u00ec<\/a>? Nh\u1eefng \u0111i\u1ec1u b\u1ea1n c\u1ea7n bi\u1ebft v\u1ec1 ch\u1ea1y qu\u1ea3ng c\u00e1o TikTok<\/strong><\/p>\n<h3><span id=\"56_Them_Cac_Yeu_To_Tuong_Tac_De_Thuc_Day_Hanh_Dong\"><strong>5.6. Th\u00eam C\u00e1c Y\u1ebfu T\u1ed1 T\u01b0\u01a1ng T\u00e1c \u0110\u1ec3 Th\u00fac \u0110\u1ea9y H\u00e0nh \u0110\u1ed9ng<\/strong><\/span><\/h3>\n<p>B\u1ea1n c\u00f3 th\u1ec3 th\u00eam n\u00fat \u201cCTA\u201d ho\u1eb7c t\u00ednh n\u0103ng \u201cauto-end screens\u201d \u0111\u1ec3 khuy\u1ebfn kh\u00edch ng\u01b0\u1eddi xem click v\u00e0o qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n \u0111\u1ec3 chuy\u1ec3n \u0111\u1ebfn web mua h\u00e0ng ho\u1eb7c s\u1eed d\u1ee5ng d\u1ecbch v\u1ee5. T\u1eeb \u0111\u00f3 doanh nghi\u1ec7p c\u1ee7a b\u1ea1n s\u1ebd t\u0103ng hi\u1ec7u qu\u1ea3 v\u00e0 doanh thu.<\/p>\n<h2><span id=\"6_Yeu_Cau_Khi_Chay_Quang_Cao_Youtube\"><strong>6. Y\u00eau C\u1ea7u Khi Ch\u1ea1y Qu\u1ea3ng C\u00e1o Youtube<\/strong><\/span><\/h2>\n<h3><span id=\"61_Thoi_Luong_Video_Quang_Cao\"><strong>6.1. Th\u1eddi L\u01b0\u1ee3ng Video Qu\u1ea3ng C\u00e1o<\/strong><\/span><\/h3>\n<p>Th\u1eddi l\u01b0\u1ee3ng video qu\u1ea3ng c\u00e1o tr\u00ean YouTube l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng \u0111\u1ec3 thu h\u00fat s\u1ef1 ch\u00fa \u00fd v\u00e0 gi\u1eef ch\u00e2n kh\u00e1n gi\u1ea3. Th\u00f4ng th\u01b0\u1eddng, c\u00e1c video qu\u1ea3ng c\u00e1o kh\u00f4ng n\u00ean d\u00e0i qu\u00e1 15 gi\u00e2y \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o kh\u00e1n gi\u1ea3 kh\u00f4ng b\u1ecb m\u1ea5t h\u1ee9ng th\u00fa khi xem. Tuy nhi\u00ean, \u0111\u1ed1i v\u1edbi nh\u1eefng n\u1ed9i dung ph\u1ee9c t\u1ea1p ho\u1eb7c c\u1ea7n gi\u1ea3i th\u00edch chi ti\u1ebft h\u01a1n, qu\u1ea3ng c\u00e1o c\u00f3 th\u1ec3 k\u00e9o d\u00e0i \u0111\u1ebfn 30 gi\u00e2y, th\u1eadm ch\u00ed 1 ph\u00fat.<\/p>\n<p>Nh\u1eefng qu\u1ea3ng c\u00e1o d\u1ea1ng &#8220;TrueView&#8221; cho ph\u00e9p ng\u01b0\u1eddi xem b\u1ecf qua sau 5 gi\u00e2y \u0111\u1ea7u. V\u00ec v\u1eady, th\u00f4ng \u0111i\u1ec7p quan tr\u1ecdng nh\u1ea5t n\u00ean \u0111\u01b0\u1ee3c truy\u1ec1n t\u1ea3i ngay \u0111\u1ea7u video \u0111\u1ec3 t\u1ea1o \u1ea5n t\u01b0\u1ee3ng cho ng\u01b0\u1eddi xem.<\/p>\n<h3><span id=\"62_Cach_Thu_Thap_Du_Lieu_Tu_Quang_Cao\"><strong>6.2. C\u00e1ch Thu Th\u1eadp D\u1eef Li\u1ec7u T\u1eeb Qu\u1ea3ng C\u00e1o<\/strong><\/span><\/h3>\n<p>Vi\u1ec7c thu th\u1eadp d\u1eef li\u1ec7u t\u1eeb qu\u1ea3ng c\u00e1o YouTube gi\u00fap c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 hi\u1ec7u qu\u1ea3 chi\u1ebfn d\u1ecbch v\u00e0 h\u00e0nh vi ng\u01b0\u1eddi xem. C\u00e1c n\u1ec1n t\u1ea3ng qu\u1ea3ng c\u00e1o c\u1ee7a YouTube cung c\u1ea5p c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch m\u1ea1nh m\u1ebd nh\u01b0 YouTube Analytics v\u00e0 Google Ads, cho ph\u00e9p theo d\u00f5i s\u1ed1 l\u1ea7n hi\u1ec3n th\u1ecb, l\u01b0\u1ee3t xem, t\u1ef7 l\u1ec7 b\u1ecf qua qu\u1ea3ng c\u00e1o, th\u1eddi l\u01b0\u1ee3ng xem v\u00e0 h\u00e0nh \u0111\u1ed9ng c\u1ee7a kh\u00e1ch h\u00e0ng sau khi xem qu\u1ea3ng c\u00e1o (nh\u01b0 nh\u1ea5p v\u00e0o li\u00ean k\u1ebft ho\u1eb7c \u0111\u0103ng k\u00fd).<\/p>\n<p>\u0110\u1eb7c bi\u1ec7t, c\u00e1c ch\u1ec9 s\u1ed1 nh\u01b0 CTR (Click-Through Rate) v\u00e0 Conversion Rate gi\u00fap \u0111\u00e1nh gi\u00e1 m\u1ee9c \u0111\u1ed9 hi\u1ec7u qu\u1ea3 c\u1ee7a qu\u1ea3ng c\u00e1o trong vi\u1ec7c thu h\u00fat v\u00e0 chuy\u1ec3n \u0111\u1ed5i ng\u01b0\u1eddi xem th\u00e0nh kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/p>\n<p>B\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 n\u00e0y, nh\u00e0 qu\u1ea3ng c\u00e1o c\u00f3 th\u1ec3 t\u1ed1i \u01b0u h\u00f3a chi\u1ebfn d\u1ecbch v\u00e0 \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c ph\u00f9 h\u1ee3p \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau kinh doanh.<\/p>\n<p>&gt;&gt;&gt; C\u00f3 th\u1ec3 b\u1ea1n quan t\u00e2m: <span data-sheets-root=\"1\"><strong><a href=\"https:\/\/jobsgo.vn\/blog\/cpm-la-gi\/\" target=\"_blank\" rel=\"noopener\">Gi\u00e1 ch\u1ea1y qu\u1ea3ng c\u00e1o Facebook<\/a><\/strong> l\u00e0 bao nhi\u00eau?<\/span><\/p>\n<h2><span id=\"7_Ly_Do_Video_Bi_Tu_Choi_Khi_Quang_Cao_Youtube\"><strong>7. L\u00fd Do Video B\u1ecb T\u1eeb Ch\u1ed1i Khi Qu\u1ea3ng C\u00e1o Youtube<\/strong><\/span><\/h2>\n<h3><span id=\"71_Khong_Dung_Dinh_Dang_Video\"><strong>7.1. Kh\u00f4ng \u0110\u00fang \u0110\u1ecbnh D\u1ea1ng Video<\/strong><\/span><\/h3>\n<p>M\u1ed9t trong nh\u1eefng l\u00fd do ph\u1ed5 bi\u1ebfn khi\u1ebfn video b\u1ecb t\u1eeb ch\u1ed1i khi qu\u1ea3ng c\u00e1o tr\u00ean YouTube l\u00e0 kh\u00f4ng \u0111\u00fang \u0111\u1ecbnh d\u1ea1ng video. YouTube h\u1ed7 tr\u1ee3 nhi\u1ec1u \u0111\u1ecbnh d\u1ea1ng video ph\u1ed5 bi\u1ebfn nh\u01b0 MP4, AVI, MOV, nh\u01b0ng n\u1ebfu video \u0111\u01b0\u1ee3c t\u1ea3i l\u00ean kh\u00f4ng n\u1eb1m trong c\u00e1c \u0111\u1ecbnh d\u1ea1ng \u0111\u01b0\u1ee3c ch\u1ea5p nh\u1eadn, h\u1ec7 th\u1ed1ng s\u1ebd t\u1ef1 \u0111\u1ed9ng t\u1eeb ch\u1ed1i. \u0110\u1ec3 tr\u00e1nh t\u00ecnh tr\u1ea1ng n\u00e0y, nh\u00e0 qu\u1ea3ng c\u00e1o c\u1ea7n ki\u1ec3m tra k\u1ef9 c\u00e1c y\u00eau c\u1ea7u v\u1ec1 \u0111\u1ecbnh d\u1ea1ng v\u00e0 chuy\u1ec3n \u0111\u1ed5i video sang \u0111\u1ecbnh d\u1ea1ng ph\u00f9 h\u1ee3p tr\u01b0\u1edbc khi t\u1ea3i l\u00ean.<\/p>\n<figure id=\"attachment_76693\" aria-describedby=\"caption-attachment-76693\" style=\"width: 800px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" class=\"wp-image-76693 size-full\" src=\"https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-1.png\" alt=\"H\u00e3y ki\u1ec3m tra quy \u0111\u1ecbnh youtube ads t\u1ea1i t\u1eebng th\u1eddi \u0111i\u1ec3m\" width=\"800\" height=\"448\" srcset=\"https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-1.png 800w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-1-300x168.png 300w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-1-150x84.png 150w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-1-768x430.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-76693\" class=\"wp-caption-text\"><center><em>H\u00e3y ki\u1ec3m tra quy \u0111\u1ecbnh youtube ads t\u1ea1i t\u1eebng th\u1eddi \u0111i\u1ec3m<\/em><center><\/center><\/center><\/figcaption><\/figure>\n<h3><span id=\"72_Video_Khong_The_Phat\"><strong>7.2. Video Kh\u00f4ng Th\u1ec3 Ph\u00e1t<\/strong><\/span><\/h3>\n<p>Video qu\u1ea3ng c\u00e1o c\u0169ng c\u00f3 th\u1ec3 b\u1ecb t\u1eeb ch\u1ed1i n\u1ebfu video kh\u00f4ng th\u1ec3 ph\u00e1t \u0111\u01b0\u1ee3c do l\u1ed7i k\u1ef9 thu\u1eadt. Nguy\u00ean nh\u00e2n c\u00f3 th\u1ec3 bao g\u1ed3m t\u1ec7p video b\u1ecb h\u1ecfng, m\u00e3 h\u00f3a kh\u00f4ng ch\u00ednh x\u00e1c, ho\u1eb7c c\u1ea5u h\u00ecnh ph\u00e1t l\u1ea1i kh\u00f4ng t\u01b0\u01a1ng th\u00edch v\u1edbi n\u1ec1n t\u1ea3ng YouTube. Vi\u1ec7c \u0111\u1ea3m b\u1ea3o video ho\u1ea1t \u0111\u1ed9ng t\u1ed1t v\u00e0 c\u00f3 th\u1ec3 ph\u00e1t tr\u00ean nhi\u1ec1u thi\u1ebft b\u1ecb tr\u01b0\u1edbc khi g\u1eedi qu\u1ea3ng c\u00e1o l\u00e0 c\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 tr\u00e1nh t\u00ecnh tr\u1ea1ng n\u00e0y.<\/p>\n<h3><span id=\"73_Noi_Dung_Video_Khong_Lien_Quan_Den_San_Pham\"><strong>7.3. N\u1ed9i Dung Video Kh\u00f4ng Li\u00ean Quan \u0110\u1ebfn S\u1ea3n Ph\u1ea9m<\/strong><\/span><\/h3>\n<p>N\u1ed9i dung video ph\u1ea3i li\u00ean quan tr\u1ef1c ti\u1ebfp \u0111\u1ebfn s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 \u0111\u01b0\u1ee3c qu\u1ea3ng c\u00e1o. N\u1ebfu n\u1ed9i dung video kh\u00f4ng ph\u00f9 h\u1ee3p ho\u1eb7c kh\u00f4ng li\u00ean quan, YouTube s\u1ebd t\u1eeb ch\u1ed1i qu\u1ea3ng c\u00e1o \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o ng\u01b0\u1eddi xem nh\u1eadn \u0111\u01b0\u1ee3c th\u00f4ng tin ch\u00ednh x\u00e1c v\u00e0 h\u1eefu \u00edch. Vi\u1ec7c n\u00e0y gi\u00fap duy tr\u00ec ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 uy t\u00edn c\u1ee7a n\u1ec1n t\u1ea3ng qu\u1ea3ng c\u00e1o YouTube.<\/p>\n<h3><span id=\"74_Noi_Dung_Quang_Cao_Khong_Ro_Rang\"><strong>7.4. N\u1ed9i Dung Qu\u1ea3ng C\u00e1o Kh\u00f4ng R\u00f5 R\u00e0ng<\/strong><\/span><\/h3>\n<p>YouTube y\u00eau c\u1ea7u n\u1ed9i dung qu\u1ea3ng c\u00e1o ph\u1ea3i r\u00f5 r\u00e0ng v\u00e0 minh b\u1ea1ch. N\u1ebfu video kh\u00f4ng truy\u1ec1n \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u00f4ng \u0111i\u1ec7p m\u1ed9t c\u00e1ch r\u00f5 r\u00e0ng ho\u1eb7c ch\u1ee9a th\u00f4ng tin g\u00e2y hi\u1ec3u l\u1ea7m, qu\u1ea3ng c\u00e1o s\u1ebd b\u1ecb t\u1eeb ch\u1ed1i. Nh\u00e0 qu\u1ea3ng c\u00e1o c\u1ea7n \u0111\u1ea3m b\u1ea3o r\u1eb1ng n\u1ed9i dung video d\u1ec5 hi\u1ec3u v\u00e0 truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p ch\u00ednh m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3.<\/p>\n<h3><span id=\"75_Video_Chat_Luong_Thap_Chua_Van_Ban_Kho_Doc\"><strong>7.5. Video Ch\u1ea5t L\u01b0\u1ee3ng Th\u1ea5p, Ch\u1ee9a V\u0103n B\u1ea3n Kh\u00f3 \u0110\u1ecdc<\/strong><\/span><\/h3>\n<p>Video c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng h\u00ecnh \u1ea3nh v\u00e0 \u00e2m thanh k\u00e9m ho\u1eb7c ch\u1ee9a v\u0103n b\u1ea3n kh\u00f3 \u0111\u1ecdc s\u1ebd b\u1ecb YouTube t\u1eeb ch\u1ed1i. \u0110\u1ec3 \u0111\u1ea3m b\u1ea3o tr\u1ea3i nghi\u1ec7m t\u1ed1t nh\u1ea5t cho ng\u01b0\u1eddi xem, video c\u1ea7n \u0111\u01b0\u1ee3c quay v\u00e0 bi\u00ean t\u1eadp v\u1edbi \u0111\u1ed9 ph\u00e2n gi\u1ea3i cao, \u00e2m thanh r\u00f5 r\u00e0ng v\u00e0 v\u0103n b\u1ea3n d\u1ec5 \u0111\u1ecdc tr\u00ean m\u1ecdi thi\u1ebft b\u1ecb.<\/p>\n<h3><span id=\"76_Video_Chua_Noi_Dung_Khieu_Dam\"><strong>7.6. Video Ch\u1ee9a N\u1ed9i Dung Khi\u00eau D\u00e2m<\/strong><\/span><\/h3>\n<p>N\u1ed9i dung khi\u00eau d\u00e2m ho\u1eb7c mang t\u00ednh ch\u1ea5t nh\u1ea1y c\u1ea3m s\u1ebd b\u1ecb YouTube t\u1eeb ch\u1ed1i ngay l\u1eadp t\u1ee9c. N\u1ec1n t\u1ea3ng n\u00e0y tu\u00e2n th\u1ee7 c\u00e1c ch\u00ednh s\u00e1ch nghi\u00eam ng\u1eb7t v\u1ec1 n\u1ed9i dung an to\u00e0n v\u00e0 ph\u00f9 h\u1ee3p. V\u00ec v\u1eady b\u1ea5t k\u1ef3 h\u00ecnh \u1ea3nh, \u00e2m thanh, ho\u1eb7c th\u00f4ng \u0111i\u1ec7p khi\u00eau d\u00e2m n\u00e0o \u0111\u1ec1u kh\u00f4ng \u0111\u01b0\u1ee3c ch\u1ea5p nh\u1eadn trong qu\u1ea3ng c\u00e1o.<\/p>\n<h3><span id=\"77_Video_Gay_Soc_Vi_Pham_Ban_Quyen\"><strong>7.7. Video G\u00e2y S\u1ed1c, Vi Ph\u1ea1m B\u1ea3n Quy\u1ec1n<\/strong><\/span><\/h3>\n<p>YouTube c\u0169ng t\u1eeb ch\u1ed1i c\u00e1c video qu\u1ea3ng c\u00e1o c\u00f3 n\u1ed9i dung g\u00e2y s\u1ed1c, b\u1ea1o l\u1ef1c ho\u1eb7c vi ph\u1ea1m b\u1ea3n quy\u1ec1n. Video ch\u1ee9a h\u00ecnh \u1ea3nh, \u00e2m thanh ho\u1eb7c th\u00f4ng tin g\u00e2y s\u1ed1c, k\u00edch \u0111\u1ed9ng, ho\u1eb7c s\u1eed d\u1ee5ng n\u1ed9i dung c\u00f3 b\u1ea3n quy\u1ec1n m\u00e0 kh\u00f4ng \u0111\u01b0\u1ee3c ph\u00e9p s\u1ebd kh\u00f4ng \u0111\u01b0\u1ee3c ch\u1ea5p nh\u1eadn. Nh\u00e0 qu\u1ea3ng c\u00e1o c\u1ea7n tu\u00e2n th\u1ee7 c\u00e1c quy \u0111\u1ecbnh v\u1ec1 n\u1ed9i dung v\u00e0 \u0111\u1ea3m b\u1ea3o kh\u00f4ng vi ph\u1ea1m quy\u1ec1n s\u1edf h\u1eefu tr\u00ed tu\u1ec7 \u0111\u1ec3 tr\u00e1nh b\u1ecb t\u1eeb ch\u1ed1i.<\/p>\n<figure id=\"attachment_76694\" aria-describedby=\"caption-attachment-76694\" style=\"width: 800px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" class=\"wp-image-76694 size-full\" src=\"https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-2.png\" alt=\"Youtube ads kh\u00f4ng \u0111\u01b0\u1ee3c ph\u00e9p vi ph\u1ea1m b\u1ea3n quy\u1ec1n\u00a0\" width=\"800\" height=\"399\" srcset=\"https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-2.png 800w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-2-300x150.png 300w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-2-150x75.png 150w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2022\/12\/Thiet-ke-chua-co-ten-2-768x383.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-76694\" class=\"wp-caption-text\"><center><em>Youtube ads kh\u00f4ng \u0111\u01b0\u1ee3c ph\u00e9p vi ph\u1ea1m b\u1ea3n quy\u1ec1n<\/em><center><\/center><\/center><\/figcaption><\/figure>\n<p>Nh\u01b0 v\u1eady, b\u00e0i vi\u1ebft tr\u00ean c\u1ee7a JobsGO \u0111\u00e3 gi\u00fap b\u1ea1n hi\u1ec3u <a href=\"https:\/\/jobsgo.vn\/blog\/youtube-ads-la-gi\/\" target=\"_blank\" rel=\"noopener\"><strong>Youtube Ads l\u00e0 g\u00ec<\/strong><\/a>? Kh\u00f4ng nh\u1eefng th\u1ebf c\u00e1c b\u1ea1n c\u00f2n c\u00f3 \u0111\u1ea7y \u0111\u1ee7 ki\u1ebfn th\u1ee9c v\u00e0 th\u00f4ng tin \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o tr\u00ean Youtube cho b\u1ea3n th\u00e2n. Ch\u00fac c\u00e1c b\u1ea1n th\u00e0nh c\u00f4ng!!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0110\u00e1nh gi\u00e1 post Mu\u1ed1n ch\u1ea1y qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3 tr\u00ean k\u00eanh Youtube, tr\u01b0\u1edbc h\u1ebft c\u00e1c b\u1ea1n ph\u1ea3i hi\u1ec3u Youtube Ads l\u00e0 g\u00ec? Sau \u0111\u00f3 b\u1ea1n c\u1ea7n n\u1eafm r\u00f5 v\u1ec1 c\u00e1c lo\u1ea1i h\u00ecnh qu\u1ea3ng c\u00e1o, c\u00e1ch x\u00e2y d\u1ef1ng chi\u1ebfn d\u1ecbch qu\u1ea3ng&#8230;<\/p>\n","protected":false},"author":43,"featured_media":76695,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"youtube ads l\u00e0 g\u00ec","_yoast_wpseo_title":"Youtube Ads L\u00e0 G\u00ec? T\u1ed5ng Quan V\u1ec1 Youtube Ads D\u00e0nh Cho Ng\u01b0\u1eddi M\u1edbi - JobsGO Blog","_yoast_wpseo_metadesc":"Youtube Ads l\u00e0 g\u00ec? \u0110\u00e2y l\u00e0 h\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o tr\u00ean n\u1ec1n t\u1ea3ng Youtube, cho ph\u00e9p b\u1ea1n chia s\u1ebb, qu\u1ea3ng b\u00e1 n\u1ed9i dung d\u01b0\u1edbi d\u1ea1ng video.","_yoast_wpseo_focus_keyphrase":"","faq":"1. Ch\u1ea1y Qu\u1ea3ng C\u00e1o Youtube Bao Nhi\u00eau Ti\u1ec1n?\r\n\r\n<p>Chi ph&iacute; ch\u1ea1y qu\u1ea3ng c&aacute;o tr&ecirc;n YouTube ph\u1ee5 thu\u1ed9c v&agrave;o nhi\u1ec1u y\u1ebfu t\u1ed1 nh\u01b0 m\u1ee5c ti&ecirc;u chi\u1ebfn d\u1ecbch, \u0111\u1ed1i t\u01b0\u1ee3ng kh&aacute;ch h&agrave;ng, \u0111\u1ecbnh d\u1ea1ng qu\u1ea3ng c&aacute;o v&agrave; m\u1ee9c \u0111\u1ed9 c\u1ea1nh tranh trong l\u0129nh v\u1ef1c c\u1ee5 th\u1ec3.<\/p> <p>YouTube s\u1eed d\u1ee5ng m&ocirc; h&igrave;nh \u0111\u1ea5u gi&aacute;, do \u0111&oacute;, c&aacute;c nh&agrave; qu\u1ea3ng c&aacute;o c&oacute; th\u1ec3 \u0111\u1eb7t ng&acirc;n s&aacute;ch h&agrave;ng ng&agrave;y ho\u1eb7c t\u1ed5ng ng&acirc;n s&aacute;ch cho chi\u1ebfn d\u1ecbch. Chi ph&iacute; trung b&igrave;nh cho m\u1ed7i l\u01b0\u1ee3t xem (CPV) th\u01b0\u1eddng dao \u0111\u1ed9ng t\u1eeb 2.500 \u0111\u1ebfn 7.500 \u0111\u1ed3ng, nh\u01b0ng gi&aacute; n&agrave;y c&oacute; th\u1ec3 cao h\u01a1n \u0111\u1ed1i v\u1edbi c&aacute;c ng&agrave;nh c\u1ea1nh tranh ho\u1eb7c \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti&ecirc;u c\u1ee5 th\u1ec3.<\/p> <p>Ngo&agrave;i ra, nh&agrave; qu\u1ea3ng c&aacute;o c\u0169ng c&oacute; th\u1ec3 thi\u1ebft l\u1eadp gi&aacute; th\u1ea7u theo l\u01b0\u1ee3t hi\u1ec3n th\u1ecb (CPM) n\u1ebfu m\u1ee5c ti&ecirc;u l&agrave; t\u0103ng c\u01b0\u1eddng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u.<\/p>\r\n\r\n2. Youtube Ads Ph\u00f9 H\u1ee3p V\u1edbi S\u1ea3n Ph\u1ea9m G\u00ec?\r\n\r\n<p>YouTube Ads ph&ugrave; h\u1ee3p v\u1edbi nhi\u1ec1u lo\u1ea1i s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5, t\u1eeb c&aacute;c s\u1ea3n ph\u1ea9m ti&ecirc;u d&ugrave;ng nhanh, th\u1eddi trang, l&agrave;m \u0111\u1eb9p, \u0111\u1ebfn d\u1ecbch v\u1ee5 c&ocirc;ng ngh\u1ec7, gi&aacute;o d\u1ee5c v&agrave; t&agrave;i ch&iacute;nh.<\/p> <p>Nh\u1eefng s\u1ea3n ph\u1ea9m c&oacute; t&iacute;nh tr\u1ef1c quan cao, c\u1ea7n minh h\u1ecda b\u1eb1ng video nh\u01b0 m\u1ef9 ph\u1ea9m, thi\u1ebft b\u1ecb \u0111i\u1ec7n t\u1eed, &ocirc; t&ocirc; v&agrave; c&aacute;c s\u1ea3n ph\u1ea9m DIY th\u01b0\u1eddng t\u1eadn d\u1ee5ng \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 t\u1eeb qu\u1ea3ng c&aacute;o tr&ecirc;n YouTube.<\/p> <p>Ngo&agrave;i ra, YouTube c\u0169ng l&agrave; m\u1ed9t n\u1ec1n t\u1ea3ng l&yacute; t\u01b0\u1edfng cho c&aacute;c doanh nghi\u1ec7p mu\u1ed1n gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m m\u1edbi, t\u0103ng c\u01b0\u1eddng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u, ho\u1eb7c h\u01b0\u1edbng d\u1eabn s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m m\u1ed9t c&aacute;ch chi ti\u1ebft v&agrave; sinh \u0111\u1ed9ng.<\/p>\r\n\r\n3. Youtube Ads Library L\u00e0 G\u00ec?\r\n\r\nYouTube Ads Library l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 h\u1eefu \u00edch cho c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o v\u00e0 nh\u00e0 nghi\u00ean c\u1ee9u, cung c\u1ea5p th\u00f4ng tin chi ti\u1ebft v\u1ec1 c\u00e1c qu\u1ea3ng c\u00e1o \u0111ang ch\u1ea1y tr\u00ean n\u1ec1n t\u1ea3ng YouTube. Th\u01b0 vi\u1ec7n n\u00e0y cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng t\u00ecm ki\u1ebfm v\u00e0 xem c\u00e1c qu\u1ea3ng c\u00e1o theo nhi\u1ec1u ti\u00eau ch\u00ed nh\u01b0 nh\u00e0 qu\u1ea3ng c\u00e1o, t\u1eeb kh\u00f3a, th\u1eddi gian ch\u1ea1y qu\u1ea3ng c\u00e1o,... YouTube Ads Library gi\u00fap c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o theo d\u00f5i ho\u1ea1t \u0111\u1ed9ng c\u1ee7a \u0111\u1ed1i th\u1ee7, n\u1eafm b\u1eaft xu h\u01b0\u1edbng qu\u1ea3ng c\u00e1o v\u00e0 t\u00ecm ki\u1ebfm \u00fd t\u01b0\u1edfng m\u1edbi cho chi\u1ebfn d\u1ecbch c\u1ee7a m\u00ecnh. \r\nC\u00f4ng c\u1ee5 n\u00e0y c\u0169ng gi\u00fap ng\u01b0\u1eddi d\u00f9ng v\u00e0 c\u00e1c nh\u00e0 qu\u1ea3n l\u00fd qu\u1ea3ng c\u00e1o ki\u1ec3m tra v\u00e0 \u0111\u1ea3m b\u1ea3o tu\u00e2n th\u1ee7 c\u00e1c quy \u0111\u1ecbnh v\u1ec1 qu\u1ea3ng c\u00e1o tr\u00ean n\u1ec1n t\u1ea3ng YouTube.\r\n\r\n","nganh_nghe_chuc_vu_lien_quan":["Chuy\u00ean Vi\u00ean Qu\u1ea3ng C\u00e1o"]},"categories":[24],"tags":[],"yoast_head":"\n<title>Youtube Ads L\u00e0 G\u00ec? T\u1ed5ng Quan V\u1ec1 Youtube Ads D\u00e0nh Cho Ng\u01b0\u1eddi M\u1edbi - JobsGO Blog<\/title>\n<meta name=\"description\" content=\"Youtube Ads l\u00e0 g\u00ec? \u0110\u00e2y l\u00e0 h\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o tr\u00ean n\u1ec1n t\u1ea3ng Youtube, cho ph\u00e9p b\u1ea1n chia s\u1ebb, qu\u1ea3ng b\u00e1 n\u1ed9i dung d\u01b0\u1edbi d\u1ea1ng video.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jobsgo.vn\/blog\/youtube-ads-la-gi\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Youtube Ads L\u00e0 G\u00ec? 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