{"id":53345,"date":"2024-03-01T15:20:15","date_gmt":"2024-03-01T08:20:15","guid":{"rendered":"https:\/\/jobsgo.vn\/blog\/?p=53345"},"modified":"2024-05-09T14:37:43","modified_gmt":"2024-05-09T07:37:43","slug":"muc-tieu-cua-branding-marketing","status":"publish","type":"post","link":"https:\/\/jobsgo.vn\/blog\/muc-tieu-cua-branding-marketing\/","title":{"rendered":"Brand Marketing L\u00e0 G\u00ec? 5 M\u1ee5c Ti\u00eau Quan Tr\u1ecdng Nh\u1ea5t C\u1ee7a Brand Marketing"},"content":{"rendered":"\n<div class=\"kk-star-ratings\n     kksr-valign-top     kksr-align-left    \"\n    data-payload=\"{&quot;align&quot;:&quot;left&quot;,&quot;id&quot;:&quot;53345&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;top&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;count&quot;:&quot;0&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;4.5&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;5&quot;,&quot;greet&quot;:&quot;\\u0110\\u00e1nh gi\\u00e1 post&quot;,&quot;legend&quot;:&quot;4.5\\\/5 - (0 votes)&quot;,&quot;size&quot;:&quot;22&quot;,&quot;width&quot;:&quot;119&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;}\">\n    \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 119px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 22px; height: 22px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n    \n<div class=\"kksr-legend\">\n            <span class=\"kksr-muted\">\u0110\u00e1nh gi\u00e1 post<\/span>\n    <\/div>\n<\/div>\n<p><em>Branding Marketing l\u00e0 m\u1ed9t trong nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c quan tr\u1ecdng, g\u00f3p ph\u1ea7n th\u00fac \u0111\u1ea9y s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a doanh nghi\u1ec7p. V\u1eady <a href=\"https:\/\/jobsgo.vn\/blog\/muc-tieu-cua-branding-marketing\/#branding_marketing_l\u00e0_g\u00ec\" target=\"_blank\" rel=\"noopener\"><strong>Branding Marketing l\u00e0 g\u00ec<\/strong><\/a>? <\/em><em>L\u00e0m Branding Marketing<\/em><em> l\u00e0 l\u00e0m g\u00ec? T\u00ecm hi\u1ec3u v\u1edbi JobsGO qua chia s\u1ebb d\u01b0\u1edbi \u0111\u00e2y nh\u00e9.<\/em><\/p>\n<div id=\"toc_container\" class=\"toc_light_blue no_bullets\"><p class=\"toc_title\">M\u1ee5c l\u1ee5c<\/p><ul class=\"toc_list\"><li><a href=\"#1_Brand_Marketing_La_Gi\">1. Brand Marketing L\u00e0 G\u00ec?<\/a><\/li><li><a href=\"#2_Vai_Tro_Cua_Branding_Marketing\">2. Vai Tr\u00f2 C\u1ee7a Branding Marketing<\/a><\/li><li><a href=\"#3_Phan_Biet_Trade_Marketing_Va_Brand_Marketing_La_Gi\">3. Ph\u00e2n Bi\u1ec7t Trade Marketing V\u00e0 Brand Marketing L\u00e0 G\u00ec?<\/a><\/li><li><a href=\"#4_Lam_Brand_Marketing_La_Lam_Gi\">4. L\u00e0m Brand Marketing L\u00e0 L\u00e0m G\u00ec?<\/a><ul><li><a href=\"#41_Cong_Viec_Cua_Chuyen_Vien_Brand_Marketing_La_Gi\">4.1. C\u00f4ng Vi\u1ec7c C\u1ee7a Chuy\u00ean Vi\u00ean Brand Marketing L\u00e0 G\u00ec?<\/a><\/li><li><a href=\"#42_Cong_Viec_Cua_Quan_Ly_Brand_Marketing_Brand_Manager\">4.2. C\u00f4ng Vi\u1ec7c C\u1ee7a Qu\u1ea3n L\u00fd Brand Marketing (Brand Manager)<\/a><\/li><\/ul><\/li><li><a href=\"#5_Lam_Branding_Marketing_Luong_Cao_Khong\">5. L\u00e0m Branding Marketing L\u01b0\u01a1ng Cao Kh\u00f4ng?<\/a><\/li><li><a href=\"#6_Nhung_To_Chat_Ky_Nang_Can_Co_De_Lam_Branding_Marketing_La_Gi\">6. Nh\u1eefng T\u1ed1 Ch\u1ea5t, K\u1ef9 N\u0103ng C\u1ea7n C\u00f3 \u0110\u1ec3 L\u00e0m Branding Marketing L\u00e0 G\u00ec?<\/a><ul><li><a href=\"#61_Ky_Nang_Kien_Thuc_Can_Co_De_Lam_Brand_Marketing_La_Gi\">6.1. K\u1ef9 N\u0103ng, Ki\u1ebfn Th\u1ee9c C\u1ea7n C\u00f3 \u0110\u1ec3 L\u00e0m Brand Marketing L\u00e0 G\u00ec?<\/a><\/li><li><a href=\"#62_Tinh_Cach_Ky_Nang_Mem_Can_Co_De_Lam_Brand_Marketing_La_Gi\">6.2. T\u00ednh C\u00e1ch, K\u1ef9 N\u0103ng M\u1ec1m C\u1ea7n C\u00f3 \u0110\u1ec3 L\u00e0m Brand Marketing L\u00e0 G\u00ec?<\/a><\/li><\/ul><\/li><li><a href=\"#7_Tim_Viec_Lam_Branding_Marketing_O_Dau\">7. T\u00ecm Vi\u1ec7c L\u00e0m Branding Marketing \u1ede \u0110\u00e2u?<\/a><ul><li><a href=\"#71_Trang_Web_Tuyen_Dung\">7.1. Trang Web Tuy\u1ec3n D\u1ee5ng<\/a><\/li><li><a href=\"#72_Group_Tuyen_Dung_Tren_Facebook\">7.2. Group Tuy\u1ec3n D\u1ee5ng Tr\u00ean Facebook<\/a><\/li><li><a href=\"#73_Website_Tuyen_Dung_Cua_Chinh_Doanh_Nghiep\">7.3. Website Tuy\u1ec3n D\u1ee5ng C\u1ee7a Ch\u00ednh Doanh Nghi\u1ec7p<\/a><\/li><li><a href=\"#74_Fanpage_Tuyen_Dung_Cua_Doanh_Nghiep\">7.4. Fanpage Tuy\u1ec3n D\u1ee5ng C\u1ee7a Doanh Nghi\u1ec7p<\/a><\/li><\/ul><\/li><\/ul><\/div>\n<h2><span id=\"1_Brand_Marketing_La_Gi\"><strong>1. <b>Brand Marketing L\u00e0 G\u00ec?<\/b><\/strong><\/span><\/h2>\n<blockquote id=\"branding_marketing_ngh\u0129a_l\u00e0_g\u00ec\" cite=\"https:\/\/jobsgo.vn\/blog\/muc-tieu-cua-branding-marketing\/#chien_luoc_branding_marketing\"><p><strong>Branding <a rel=\"nofollow\" href=\"https:\/\/en.wikipedia.org\/wiki\/Marketing\">Marketing<\/a><\/strong> \u0111\u01b0\u1ee3c hi\u1ec3u l\u00e0 ti\u1ebfp th\u1ecb th\u01b0\u01a1ng hi\u1ec7u. Ho\u1ea1t \u0111\u1ed9ng n\u00e0y t\u1eadp trung v\u00e0o vi\u1ec7c x\u00e2y d\u1ef1ng v\u00e0 qu\u1ea3n l\u00fd c\u00e1c gi\u00e1 tr\u1ecb v\u00f4 h\u00ecnh c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u, bao g\u1ed3m t\u00ean, uy t\u00edn, m\u00e0u s\u1eafc v\u00e0 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u.<\/p><\/blockquote>\n<figure id=\"attachment_53346\" aria-describedby=\"caption-attachment-53346\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" class=\"size-full wp-image-53346\" src=\"https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2023\/04\/muc-tieu-cua-branding-marketing.jpg\" alt=\"m\u1ee5c ti\u00eau c\u1ee7a branding marketing\" width=\"800\" height=\"550\" srcset=\"https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2023\/04\/muc-tieu-cua-branding-marketing.jpg 800w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2023\/04\/muc-tieu-cua-branding-marketing-300x206.jpg 300w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2023\/04\/muc-tieu-cua-branding-marketing-150x103.jpg 150w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2023\/04\/muc-tieu-cua-branding-marketing-768x528.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-53346\" class=\"wp-caption-text\"><center><em>Branding Marketing l\u00e0 g\u00ec?<\/em><\/center><\/figcaption><\/figure>\n<p>V\u1edbi Branding Marketing, t\u1ea7m quan tr\u1ecdng c\u1ee7a h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u \u0111\u01b0\u1ee3c \u0111\u1eb7t l\u00ean h\u00e0ng \u0111\u1ea7u, gi\u00fap t\u1ea1o \u1ea5n t\u01b0\u1ee3ng m\u1ea1nh m\u1ebd v\u00e0 s\u00e2u s\u1eafc trong t\u00e2m tr\u00ed c\u1ee7a kh\u00e1ch h\u00e0ng. B\u1eb1ng c\u00e1ch t\u1ea1o ra m\u1ed9t h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ed9c \u0111\u00e1o v\u00e0 thu h\u00fat, Branding Marketing khi\u1ebfn kh\u00e1ch h\u00e0ng y\u00eau th\u00edch th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n, qua \u0111\u00f3 t\u1ea1o d\u1ef1ng s\u1ef1 trung th\u00e0nh v\u00e0 t\u0103ng doanh s\u1ed1 b\u00e1n h\u00e0ng.<\/p>\n<p>N\u00f3 c\u0169ng h\u1ed7 tr\u1ee3 doanh nghi\u1ec7p trong vi\u1ec7c ph\u00e1t tri\u1ec3n <a href=\"https:\/\/jobsgo.vn\/blog\/khach-hang-muc-tieu-la-gi\/\" target=\"_blank\" rel=\"noopener\"><strong>kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau<\/strong><\/a> b\u1eb1ng c\u00e1ch x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c nh\u1eefng gi\u00e1 tr\u1ecb v\u00e0 th\u00f4ng \u0111i\u1ec7p ph\u00f9 h\u1ee3p \u0111\u1ec3 ti\u1ebfp c\u1eadn \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng c\u1ea7n t\u00ecm ki\u1ebfm.<\/p>\n<h2><span id=\"2_Vai_Tro_Cua_Branding_Marketing\"><strong>2. <b>Vai Tr\u00f2 C\u1ee7a Branding Marketing<\/b><\/strong><\/span><\/h2>\n<p>Vai tr\u00f2 c\u1ee7a <strong>Branding Marketing<\/strong> l\u00e0 r\u1ea5t quan tr\u1ecdng trong vi\u1ec7c x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u1ed9t doanh nghi\u1ec7p. Branding Marketing gi\u00fap c\u00e1c doanh nghi\u1ec7p t\u1ea1o ra m\u1ed9t h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ed3ng nh\u1ea5t, t\u0103ng t\u00ednh nh\u1eadn di\u1ec7n c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u v\u00e0 kh\u1ea3 n\u0103ng c\u1ea1nh tranh tr\u00ean th\u1ecb tr\u01b0\u1eddng.<\/p>\n<p>N\u00f3 c\u00f2n gi\u00fap th\u00fac \u0111\u1ea9y s\u1ef1 t\u01b0\u01a1ng t\u00e1c gi\u1eefa th\u01b0\u01a1ng hi\u1ec7u v\u00e0 kh\u00e1ch h\u00e0ng, t\u1ea1o ra m\u1ed9t m\u1ed1i li\u00ean k\u1ebft t\u00e2m l\u00fd s\u00e2u s\u1eafc, g\u00f3p ph\u1ea7n t\u1ea1o n\u00ean t\u00ecnh c\u1ea3m v\u00e0 s\u1ef1 trung th\u00e0nh c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ed1i v\u1edbi th\u01b0\u01a1ng hi\u1ec7u. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 gi\u00fap t\u0103ng doanh s\u1ed1 b\u00e1n h\u00e0ng, c\u1ea3i thi\u1ec7n h\u00ecnh \u1ea3nh v\u00e0 danh ti\u1ebfng c\u1ee7a doanh nghi\u1ec7p.<\/p>\n<p>Branding Marketing c\u0169ng gi\u00fap doanh nghi\u1ec7p ph\u00e1t tri\u1ec3n kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau, t\u0103ng kh\u1ea3 n\u0103ng thu h\u00fat v\u00e0 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng, t\u1eeb \u0111\u00f3 t\u1ea1o n\u00ean s\u1ef1 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng cho doanh nghi\u1ec7p. Ngo\u00e0i ra, n\u00f3 c\u00f2n \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c gi\u00fap doanh nghi\u1ec7p ph\u00e2n bi\u1ec7t s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh v\u1edbi s\u1ea3n ph\u1ea9m c\u1ee7a \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh, \u0111\u1ea3m b\u1ea3o s\u1ef1 t\u1ed3n t\u1ea1i v\u00e0 ph\u00e1t tri\u1ec3n tr\u00ean th\u1ecb tr\u01b0\u1eddng.<\/p>\n<figure id=\"attachment_53347\" aria-describedby=\"caption-attachment-53347\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" class=\"size-full wp-image-53347\" src=\"https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2023\/04\/muc-tieu-cua-branding-marketing-la-gi.jpg\" alt=\"m\u1ee5c ti\u00eau c\u1ee7a branding marketing l\u00e0 g\u00ec\" width=\"800\" height=\"550\" srcset=\"https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2023\/04\/muc-tieu-cua-branding-marketing-la-gi.jpg 800w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2023\/04\/muc-tieu-cua-branding-marketing-la-gi-300x206.jpg 300w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2023\/04\/muc-tieu-cua-branding-marketing-la-gi-150x103.jpg 150w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2023\/04\/muc-tieu-cua-branding-marketing-la-gi-768x528.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-53347\" class=\"wp-caption-text\"><center><em>Vai tr\u00f2 c\u1ee7a Branding Marketing<\/em><\/center><\/figcaption><\/figure>\n<p>T\u00f3m l\u1ea1i, <strong>Branding Marketing<\/strong> l\u00e0 m\u1ed9t ph\u1ea7n kh\u00f4ng th\u1ec3 thi\u1ebfu trong ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a m\u1ed9t doanh nghi\u1ec7p, gi\u00fap x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3, t\u0103ng t\u00ednh c\u1ea1nh tranh tr\u00ean th\u1ecb tr\u01b0\u1eddng, thu h\u00fat v\u00e0 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng, t\u1ea1o n\u00ean s\u1ef1 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng cho doanh nghi\u1ec7p.<\/p>\n<p><strong>Xem th\u00eam: <a href=\"https:\/\/jobsgo.vn\/blog\/brand-identity-la-gi\/\" target=\"_blank\" rel=\"noopener\">Chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u<\/a> l\u00e0 g\u00ec?<\/strong><\/p>\n<h2><span id=\"3_Phan_Biet_Trade_Marketing_Va_Brand_Marketing_La_Gi\"><strong>3. Ph\u00e2n Bi\u1ec7t Trade Marketing V\u00e0 Brand Marketing L\u00e0 G\u00ec?<\/strong><\/span><\/h2>\n<table style=\"width: 777px;\">\n<tbody>\n<tr>\n<td style=\"text-align: center; width: 126px;\"><strong>Y\u1ebfu t\u1ed1<\/strong><\/td>\n<td style=\"text-align: center; width: 309.578px;\"><strong>Trade Marketing<\/strong><\/td>\n<td style=\"text-align: center; width: 327.422px;\"><strong>Brand Marketing<\/strong><\/td>\n<\/tr>\n<tr>\n<td style=\"width: 126px; text-align: center;\">\u0110\u1ed1i t\u01b0\u1ee3ng ch\u00ednh<\/td>\n<td style=\"width: 309.578px;\">Nh\u00e0 b\u00e1n l\u1ebb, \u0111\u1ea1i l\u00fd, chu\u1ed7i cung \u1ee9ng<\/td>\n<td style=\"width: 327.422px;\">Ng\u01b0\u1eddi ti\u00eau d\u00f9ng<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 126px; text-align: center;\">M\u1ee5c ti\u00eau<\/td>\n<td style=\"width: 309.578px;\">T\u0103ng doanh s\u1ed1 b\u00e1n h\u00e0ng t\u1ea1i \u0111i\u1ec3m b\u00e1n h\u00e0ng<\/td>\n<td style=\"width: 327.422px;\">T\u0103ng nh\u1eadn th\u1ee9c v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u, x\u00e2y d\u1ef1ng l\u00f2ng trung th\u00e0nh c\u1ee7a kh\u00e1ch h\u00e0ng<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 126px; text-align: center;\">C\u00f4ng c\u1ee5 ch\u1ee7 y\u1ebfu<\/td>\n<td style=\"width: 309.578px;\">Ch\u00ednh s\u00e1ch gi\u00e1 b\u00e1n, \u01b0u \u0111\u00e3i, tr\u01b0ng b\u00e0y s\u1ea3n ph\u1ea9m t\u1ea1i \u0111i\u1ec3m b\u00e1n h\u00e0ng<\/td>\n<td style=\"width: 327.422px;\">Qu\u1ea3ng c\u00e1o truy\u1ec1n th\u1ed1ng v\u00e0 k\u1ef9 thu\u1eadt s\u1ed1, qu\u1ea3n l\u00fd h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u, s\u1ef1 ki\u1ec7n, t\u01b0\u01a1ng t\u00e1c tr\u00ean ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 126px; text-align: center;\">Ph\u1ea1m vi th\u1eddi gian<\/td>\n<td style=\"width: 309.578px;\">Ng\u1eafn h\u1ea1n (c\u00f3 th\u1ec3 bao g\u1ed3m c\u00e1c chi\u1ebfn d\u1ecbch khuy\u1ebfn m\u00e3i \u0111\u1eb7c bi\u1ec7t)<\/td>\n<td style=\"width: 327.422px;\">D\u00e0i h\u1ea1n (t\u1ea1o d\u1ef1ng v\u00e0 duy tr\u00ec h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u qua th\u1eddi gian d\u00e0i)<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 126px; text-align: center;\">K\u1ebft qu\u1ea3 \u0111o l\u01b0\u1eddng<\/td>\n<td style=\"width: 309.578px;\">Doanh s\u1ed1 b\u00e1n h\u00e0ng, hi\u1ec7u su\u1ea5t t\u1ea1i \u0111i\u1ec3m b\u00e1n h\u00e0ng<\/td>\n<td style=\"width: 327.422px;\">Nh\u1eadn th\u1ee9c th\u01b0\u01a1ng hi\u1ec7u, ch\u1ec9 s\u1ed1 l\u00f2ng trung th\u00e0nh, doanh s\u1ed1 b\u00e1n h\u00e0ng d\u00e0i h\u1ea1n<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 126px; text-align: center;\">\u01afu \u0111i\u1ec3m<\/td>\n<td style=\"width: 309.578px;\">T\u0103ng c\u01b0\u1eddng hi\u1ec7u su\u1ea5t b\u00e1n h\u00e0ng ngay l\u1eadp t\u1ee9c.<\/td>\n<td style=\"width: 327.422px;\">X\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 d\u00e0i h\u1ea1n v\u1edbi kh\u00e1ch h\u00e0ng, t\u1ea1o ra gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 126px; text-align: center;\">Li\u00ean quan \u0111\u1ebfn nhau<\/td>\n<td style=\"width: 309.578px;\">Th\u01b0\u1eddng k\u1ebft h\u1ee3p v\u1edbi Brand Marketing \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a \u1ea3nh h\u01b0\u1edfng th\u01b0\u01a1ng hi\u1ec7u.<\/td>\n<td style=\"width: 327.422px;\">Th\u01b0\u1eddng li\u00ean quan \u0111\u1ebfn Trade Marketing \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb v\u00e0 b\u00e1n h\u00e0ng t\u1ed1t t\u1ea1i \u0111i\u1ec3m b\u00e1n h\u00e0ng<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2><span id=\"4_Lam_Brand_Marketing_La_Lam_Gi\"><strong>4. L\u00e0m Brand Marketing L\u00e0 L\u00e0m G\u00ec?<\/strong><\/span><\/h2>\n<h3><span id=\"41_Cong_Viec_Cua_Chuyen_Vien_Brand_Marketing_La_Gi\"><strong>4.1. C\u00f4ng Vi\u1ec7c C\u1ee7a Chuy\u00ean Vi\u00ean Brand Marketing L\u00e0 G\u00ec?<\/strong><\/span><\/h3>\n<p>Chuy\u00ean vi\u00ean Brand Marketing c\u00f3 nhi\u1ec7m v\u1ee5 x\u00e2y d\u1ef1ng, duy tr\u00ec v\u00e0 ph\u00e1t tri\u1ec3n h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a m\u1ed9t doanh nghi\u1ec7p; qua \u0111\u00f3 t\u1ea1o ra \u1ea5n t\u01b0\u1ee3ng t\u00edch c\u1ef1c trong t\u00e2m tr\u00ed c\u1ee7a kh\u00e1ch h\u00e0ng. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 c\u00f4ng vi\u1ec7c c\u1ee5 th\u1ec3 c\u1ee7a chuy\u00ean vi\u00ean Brand Marketing:<\/p>\n<ul>\n<li aria-level=\"1\">Nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng, \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh, \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau, ng\u01b0\u1eddi s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 cu\u1ed1i c\u00f9ng \u0111\u1ec3 hi\u1ec3u r\u00f5 v\u1ec1 xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng v\u00e0 nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng.<\/li>\n<li aria-level=\"1\">X\u00e2y d\u1ef1ng k\u1ebf ho\u1ea1ch Branding d\u1ef1a tr\u00ean th\u00f4ng tin c\u00f3 \u0111\u01b0\u1ee3c sau khi th\u1ef1c hi\u1ec7n nghi\u00ean c\u1ee9u.<\/li>\n<li aria-level=\"1\">C\u00f9ng Ban l\u00e3nh \u0111\u1ea1o c\u00f4ng ty x\u00e2y d\u1ef1ng s\u1ee9 m\u1ec7nh, gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i, t\u1ea7m nh\u00ecn v\u00e0 th\u00f4ng \u0111i\u1ec7p th\u01b0\u01a1ng hi\u1ec7u.<\/li>\n<li aria-level=\"1\">H\u1ed7 tr\u1ee3 x\u00e2y d\u1ef1ng b\u1ed9 nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u: logo, m\u00e0u s\u1eafc, ng\u00f4n ng\u1eef th\u01b0\u01a1ng hi\u1ec7u.<\/li>\n<li aria-level=\"1\">T\u1ea1o n\u1ed9i dung s\u00e1ng t\u1ea1o v\u00e0 h\u1ea5p d\u1eabn \u0111\u1ec3 truy\u1ec1n \u0111\u1ea1t th\u00f4ng \u0111i\u1ec7p th\u01b0\u01a1ng hi\u1ec7u qua c\u00e1c k\u00eanh truy\u1ec1n th\u00f4ng, bao g\u1ed3m qu\u1ea3ng c\u00e1o, trang web, m\u1ea1ng x\u00e3 h\u1ed9i,&#8230;<\/li>\n<li aria-level=\"1\">L\u1eadp k\u1ebf ho\u1ea1ch, tri\u1ec3n khai c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o truy\u1ec1n th\u1ed1ng v\u00e0 k\u1ef9 thu\u1eadt s\u1ed1 \u0111\u1ec3 t\u0103ng c\u01b0\u1eddng nh\u1eadn th\u1ee9c th\u01b0\u01a1ng hi\u1ec7u; \u0111\u1ed3ng th\u1eddi t\u1ea1o ra s\u1ef1 t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng.<\/li>\n<li aria-level=\"1\">\u0110\u1ec1 xu\u1ea5t, l\u00ean k\u1ebf ho\u1ea1ch, t\u1ed5 ch\u1ee9c c\u00e1c s\u1ef1 ki\u1ec7n, tri\u1ec3n l\u00e3m v\u00e0 c\u00e1c ho\u1ea1t \u0111\u1ed9ng ti\u1ebfp th\u1ecb \u0111\u1ec3 t\u0103ng c\u01b0\u1eddng s\u1ef1 hi\u1ec7n di\u1ec7n c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u tr\u00ean th\u1ecb tr\u01b0\u1eddng.<\/li>\n<li aria-level=\"1\">\u0110\u00e1nh gi\u00e1 hi\u1ec7u su\u1ea5t c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c Brand Marketing d\u1ef1a tr\u00ean c\u00e1c ch\u1ec9 s\u1ed1 nh\u01b0 nh\u1eadn th\u1ee9c th\u01b0\u01a1ng hi\u1ec7u, t\u01b0\u01a1ng t\u00e1c tr\u1ef1c tuy\u1ebfn, doanh s\u1ed1 kh\u00e1ch h\u00e0ng,&#8230; v\u00e0 th\u1ef1c hi\u1ec7n \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c n\u1ebfu c\u1ea7n thi\u1ebft.<\/li>\n<li aria-level=\"1\">Li\u00ean k\u1ebft ch\u1eb7t ch\u1ebd v\u1edbi c\u00e1c b\u1ed9 ph\u1eadn kh\u00e1c nh\u01b0 Trade Marketing, PR, Digital Marketing \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o s\u1ef1 nh\u1ea5t qu\u00e1n trong chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb t\u1ed5ng h\u1ee3p.<\/li>\n<li aria-level=\"1\">T\u00ecm ki\u1ebfm v\u00e0 x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 v\u1edbi \u0111\u1ed1i t\u00e1c b\u00ean ngo\u00e0i nh\u01b0 \u0111\u1ea1i s\u1ee9 th\u01b0\u01a1ng hi\u1ec7u, ngh\u1ec7 s\u0129,&#8230;<\/li>\n<\/ul>\n<h3><span id=\"42_Cong_Viec_Cua_Quan_Ly_Brand_Marketing_Brand_Manager\"><strong>4.2. C\u00f4ng Vi\u1ec7c C\u1ee7a Qu\u1ea3n L\u00fd Brand Marketing (Brand Manager)<\/strong><\/span><\/h3>\n<p>C\u00f4ng vi\u1ec7c c\u1ee7a Brand Manager bao g\u1ed3m nhi\u1ec1u nhi\u1ec7m v\u1ee5 quan tr\u1ecdng li\u00ean quan \u0111\u1ebfn qu\u1ea3n l\u00fd v\u00e0 ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a doanh nghi\u1ec7p. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u00f4 t\u1ea3 chi ti\u1ebft v\u1ec1 c\u00e1c c\u00f4ng vi\u1ec7c m\u00e0 Brand Manager th\u01b0\u1eddng th\u1ef1c hi\u1ec7n:<\/p>\n<ul>\n<li aria-level=\"1\">T\u1ed5 ch\u1ee9c v\u00e0 tham gia c\u00e1c cu\u1ed9c h\u1ecdp li\u00ean quan \u0111\u1ebfn th\u01b0\u01a1ng hi\u1ec7u v\u1edbi Ban gi\u00e1m \u0111\u1ed1c v\u00e0 c\u00e1c b\u00ean li\u00ean quan nh\u01b0 kh\u00e1ch h\u00e0ng, \u0111\u1ed1i t\u00e1c.<\/li>\n<li aria-level=\"1\">L\u00e0m vi\u1ec7c v\u1edbi c\u00e1c th\u00e0nh vi\u00ean trong team, nh\u00e2n s\u1ef1 kh\u00e1c c\u1ee7a c\u00f4ng ty, nh\u00e0 \u0111\u1ea7u t\u01b0, \u0111\u1ed1i t\u00e1c, kh\u00e1ch h\u00e0ng,&#8230; v\u1ec1 c\u00e1c v\u1ea5n \u0111\u1ec1 li\u00ean quan \u0111\u1ebfn h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u.<\/li>\n<li aria-level=\"1\">\u0110\u1ec1 xu\u1ea5t m\u1ee5c ti\u00eau chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u ph\u00f9 h\u1ee3p d\u1ef1a tr\u00ean nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng v\u00e0 ph\u1ea3n h\u1ed3i t\u1eeb \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau.<\/li>\n<li aria-level=\"1\">\u0110\u01b0a ra gi\u1ea3i ph\u00e1p v\u00e0 \u00fd t\u01b0\u1edfng m\u1edbi \u0111\u1ec3 n\u00e2ng cao hi\u1ec7u qu\u1ea3 c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb th\u01b0\u01a1ng hi\u1ec7u.<\/li>\n<li aria-level=\"1\">Th\u1ef1c hi\u1ec7n nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng, \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh, kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau v\u00e0 \u0111\u00e1nh gi\u00e1 ch\u00ednh s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5, th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a c\u00f4ng ty.<\/li>\n<li aria-level=\"1\">X\u00e2y d\u1ef1ng v\u00e0 tri\u1ec3n khai k\u1ebf ho\u1ea1ch truy\u1ec1n th\u00f4ng, ti\u1ebfp th\u1ecb d\u1ef1a tr\u00ean m\u1ee5c ti\u00eau c\u1ee5 th\u1ec3.<\/li>\n<li aria-level=\"1\">H\u1ee3p t\u00e1c ch\u1eb7t ch\u1ebd v\u1edbi c\u00e1c b\u1ed9 ph\u1eadn nh\u01b0 ti\u1ebfp th\u1ecb, b\u00e1n h\u00e0ng, R&amp;D trong qu\u00e1 tr\u00ecnh x\u00e2y d\u1ef1ng v\u00e0 tri\u1ec3n khai k\u1ebf ho\u1ea1ch Branding.<\/li>\n<li aria-level=\"1\">Theo d\u00f5i v\u00e0 \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 c\u1ee7a c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb th\u01b0\u01a1ng hi\u1ec7u v\u00e0 \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c khi c\u1ea7n thi\u1ebft.<\/li>\n<li aria-level=\"1\">Qu\u1ea3n l\u00fd ng\u00e2n s\u00e1ch d\u00e0nh cho c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb th\u01b0\u01a1ng hi\u1ec7u v\u00e0 \u0111\u1ea3m b\u1ea3o t\u1ed1i \u01b0u h\u00f3a chi ph\u00ed.<\/li>\n<li aria-level=\"1\">B\u00e1o c\u00e1o, gi\u1ea3i tr\u00ecnh v\u1ec1 vi\u1ec7c s\u1eed d\u1ee5ng ng\u00e2n s\u00e1ch cho ban gi\u00e1m \u0111\u1ed1c v\u00e0 c\u00e1c b\u00ean li\u00ean quan kh\u00e1c.<\/li>\n<\/ul>\n<h2><span id=\"5_Lam_Branding_Marketing_Luong_Cao_Khong\"><strong>5. L\u00e0m Branding Marketing L\u01b0\u01a1ng Cao Kh\u00f4ng?<\/strong><\/span><\/h2>\n<p>Sau khi t\u00ecm hi\u1ec3u <strong>Brand Marketing l\u00e0 g<\/strong>\u00ec, JobsGO s\u1ebd c\u00f9ng b\u1ea1n t\u00ecm hi\u1ec3u v\u1ec1 m\u1ee9c l\u01b0\u01a1ng c\u1ee7a v\u1ecb tr\u00ed n\u00e0y.<\/p>\n<p>M\u1ee9c l\u01b0\u01a1ng c\u1ee7a nh\u00e2n s\u1ef1 l\u0129nh v\u1ef1c Brand Marketing c\u00f3 s\u1ef1 bi\u1ebfn \u0111\u1ed9ng \u0111\u00e1ng k\u1ec3 t\u00f9y thu\u1ed9c v\u00e0o nhi\u1ec1u y\u1ebfu t\u1ed1 nh\u01b0 k\u00edch th\u01b0\u1edbc c\u1ee7a doanh nghi\u1ec7p, ng\u00e0nh ngh\u1ec1, \u0111\u1ecba \u0111i\u1ec3m l\u00e0m vi\u1ec7c, \u0111\u1eb7c bi\u1ec7t l\u00e0 tr\u00ecnh \u0111\u1ed9 kinh nghi\u1ec7m c\u1ee7a t\u1eebng c\u00e1 nh\u00e2n. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t v\u00e0i s\u1ed1 li\u1ec7u \u0111\u1ec3 b\u1ea1n tham kh\u1ea3o:<\/p>\n<ul>\n<li aria-level=\"1\">M\u1ee9c l\u01b0\u01a1ng c\u1ee7a nh\u00e2n vi\u00ean Brand Marketing ch\u01b0a c\u00f3 kinh nghi\u1ec7m\/ Sinh vi\u00ean m\u1edbi ra tr\u01b0\u1eddng: 8 &#8211; 10 tri\u1ec7u \u0111\u1ed3ng\/th\u00e1ng<\/li>\n<li aria-level=\"1\">M\u1ee9c l\u01b0\u01a1ng c\u1ee7a nh\u00e2n vi\u00ean Brand Marketing 1 n\u0103m kinh nghi\u1ec7m: 10 &#8211; 15 tri\u1ec7u \u0111\u1ed3ng\/th\u00e1ng<\/li>\n<li aria-level=\"1\">M\u1ee9c l\u01b0\u01a1ng c\u1ee7a Brand Manager 3 \u2013 5 kinh nghi\u1ec7m: 20 &#8211; 25 tri\u1ec7u \u0111\u1ed3ng\/th\u00e1ng<\/li>\n<li aria-level=\"1\">M\u1ee9c l\u01b0\u01a1ng c\u1ee7a Brand Manager t\u1eeb 5 n\u0103m kinh nghi\u1ec7m: 30 tri\u1ec7u \u0111\u1ed3ng\/th\u00e1ng tr\u1edf l\u00ean. Nh\u1eefng Brand Manager l\u00e0m vi\u1ec7c cho c\u00e1c c\u00f4ng ty l\u1edbn v\u00e0 c\u00f3 hi\u1ec7u su\u1ea5t l\u00e0m vi\u1ec7c xu\u1ea5t s\u1eafc, m\u1ee9c l\u01b0\u01a1ng c\u00f3 th\u1ec3 l\u00ean \u0111\u1ebfn 50 tri\u1ec7u \u0111\u1ed3ng\/th\u00e1ng.<\/li>\n<\/ul>\n<p>So v\u1edbi nhi\u1ec1u v\u1ecb tr\u00ed kh\u00e1c trong b\u1ed9 ph\u1eadn Marketing, Brand Marketing hi\u1ec7n \u0111ang c\u00f3 m\u1ee9c l\u01b0\u01a1ng t\u01b0\u01a1ng \u0111\u1ed1i cao.<\/p>\n<figure id=\"attachment_53348\" aria-describedby=\"caption-attachment-53348\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" class=\"size-full wp-image-53348\" src=\"https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2023\/04\/branding-marketing-la-gi.jpg\" alt=\"branding marketing l\u00e0 g\u00ec\" width=\"800\" height=\"550\" srcset=\"https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2023\/04\/branding-marketing-la-gi.jpg 800w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2023\/04\/branding-marketing-la-gi-300x206.jpg 300w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2023\/04\/branding-marketing-la-gi-150x103.jpg 150w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2023\/04\/branding-marketing-la-gi-768x528.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-53348\" class=\"wp-caption-text\"><center><em>M\u1ee5c ti\u00eau c\u1ee7a Branding Marketing<\/em><\/center><\/figcaption><\/figure>\n<h2><span id=\"6_Nhung_To_Chat_Ky_Nang_Can_Co_De_Lam_Branding_Marketing_La_Gi\"><strong>6. Nh\u1eefng T\u1ed1 Ch\u1ea5t, K\u1ef9 N\u0103ng C\u1ea7n C\u00f3 \u0110\u1ec3 L\u00e0m Branding Marketing L\u00e0 G\u00ec?<\/strong><\/span><\/h2>\n<h3><span id=\"61_Ky_Nang_Kien_Thuc_Can_Co_De_Lam_Brand_Marketing_La_Gi\"><strong>6.1. K\u1ef9 N\u0103ng, Ki\u1ebfn Th\u1ee9c C\u1ea7n C\u00f3 \u0110\u1ec3 L\u00e0m Brand Marketing L\u00e0 G\u00ec?<\/strong><\/span><\/h3>\n<ul>\n<li aria-level=\"1\">Nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng: \u0110\u1ec3 hi\u1ec3u v\u1ec1 xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng, \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau.<\/li>\n<li aria-level=\"1\">Bi\u1ebft c\u00e1ch ph\u00e2n t\u00edch SWOT: \u0110\u00e1nh gi\u00e1 Strengths, Weaknesses, Opportunities v\u00e0 Threats \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c marketing ph\u00f9 h\u1ee3p.<\/li>\n<li aria-level=\"1\">X\u00e2y d\u1ef1ng v\u00e0 qu\u1ea3n l\u00fd th\u01b0\u01a1ng hi\u1ec7u: K\u1ef9 n\u0103ng x\u00e2y d\u1ef1ng v\u00e0 duy tr\u00ec h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u t\u00edch c\u1ef1c.<\/li>\n<li aria-level=\"1\">Qu\u1ea3ng c\u00e1o v\u00e0 truy\u1ec1n th\u00f4ng: Hi\u1ec3u bi\u1ebft v\u1ec1 c\u00e1c chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3 v\u00e0 c\u00e1ch t\u01b0\u01a1ng t\u00e1c v\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau.<\/li>\n<li aria-level=\"1\">K\u1ef9 n\u0103ng s\u00e1ng t\u1ea1o: Kh\u1ea3 n\u0103ng l\u00ean \u00fd t\u01b0\u1edfng v\u00e0 chi\u1ebfn l\u01b0\u1ee3c m\u1edbi l\u1ea1 \u0111\u1ec3 l\u00e0m n\u1ed5i b\u1eadt th\u01b0\u01a1ng hi\u1ec7u.<\/li>\n<li aria-level=\"1\">Qu\u1ea3n l\u00fd s\u1ef1 ki\u1ec7n: C\u00f3 kh\u1ea3 n\u0103ng t\u1ed5 ch\u1ee9c v\u00e0 qu\u1ea3n l\u00fd s\u1ef1 ki\u1ec7n \u0111\u1ec3 t\u0103ng c\u01b0\u1eddng s\u1ef1 hi\u1ec7n h\u1eefu c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u.<\/li>\n<li aria-level=\"1\">Social Media: Hi\u1ec3u v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb, truy\u1ec1n th\u00f4ng, qu\u1ea3ng c\u00e1o tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i.<\/li>\n<li aria-level=\"1\">\u0110\u00e1nh gi\u00e1 hi\u1ec7u su\u1ea5t: K\u1ef9 n\u0103ng \u0111\u00e1nh gi\u00e1 v\u00e0 ph\u00e2n t\u00edch hi\u1ec7u qu\u1ea3 chi\u1ebfn d\u1ecbch marketing.<\/li>\n<li aria-level=\"1\">Qu\u1ea3n l\u00fd d\u1ef1 \u00e1n: Kh\u1ea3 n\u0103ng qu\u1ea3n l\u00fd c\u00e1c chi\u1ebfn d\u1ecbch marketing t\u1eeb b\u01b0\u1edbc l\u00ean \u00fd t\u01b0\u1edfng \u0111\u1ebfn b\u01b0\u1edbc tri\u1ec3n khai v\u00e0 \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3.<\/li>\n<li aria-level=\"1\">Hi\u1ec3u bi\u1ebft v\u1ec1 ph\u00e2n t\u00edch d\u1eef li\u1ec7u: S\u1eed d\u1ee5ng d\u1eef li\u1ec7u \u0111\u1ec3 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh th\u00f4ng minh v\u00e0 t\u1ed1i \u01b0u h\u00f3a chi\u1ebfn l\u01b0\u1ee3c marketing.<\/li>\n<\/ul>\n<h3><span id=\"62_Tinh_Cach_Ky_Nang_Mem_Can_Co_De_Lam_Brand_Marketing_La_Gi\"><strong>6.2. T\u00ednh C\u00e1ch, K\u1ef9 N\u0103ng M\u1ec1m C\u1ea7n C\u00f3 \u0110\u1ec3 L\u00e0m Brand Marketing L\u00e0 G\u00ec?<\/strong><\/span><\/h3>\n<ul>\n<li aria-level=\"1\">S\u00e1ng t\u1ea1o \u0111\u1ec3 \u0111\u01b0a ra c\u00e1c \u00fd t\u01b0\u1edfng m\u1edbi.<\/li>\n<li aria-level=\"1\">T\u01b0 duy linh ho\u1ea1t \u0111\u1ec3 nh\u00ecn nh\u1eadn v\u1ea5n \u0111\u1ec1 m\u1ed9t c\u00e1ch \u0111\u1ed9c \u0111\u00e1o.<\/li>\n<li aria-level=\"1\">T\u1ef1 ch\u1ee7 trong vi\u1ec7c qu\u1ea3n l\u00fd c\u00f4ng vi\u1ec7c.<\/li>\n<li aria-level=\"1\">Qu\u1ea3n l\u00fd th\u1eddi gian hi\u1ec7u qu\u1ea3 \u0111\u1ec3 ho\u00e0n th\u00e0nh c\u00f4ng vi\u1ec7c \u0111\u00fang th\u1eddi h\u1ea1n.<\/li>\n<li aria-level=\"1\">Kh\u1ea3 n\u0103ng quan s\u00e1t v\u00e0 ph\u00e2n t\u00edch xu h\u01b0\u1edbng, h\u00e0nh vi ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u00e0 th\u1ecb tr\u01b0\u1eddng.<\/li>\n<li aria-level=\"1\">Kh\u1ea3 n\u0103ng truy\u1ec1n \u0111\u1ea1t th\u00f4ng \u0111i\u1ec7p m\u1ed9t c\u00e1ch r\u00f5 r\u00e0ng v\u00e0 h\u1ea5p d\u1eabn.<\/li>\n<li aria-level=\"1\">K\u1ef9 n\u0103ng l\u00e0m vi\u1ec7c nh\u00f3m v\u00e0 ph\u1ed1i h\u1ee3p v\u1edbi c\u00e1c th\u00e0nh vi\u00ean kh\u00e1c trong c\u00f4ng ty.<\/li>\n<li aria-level=\"1\">S\u1eb5n s\u00e0ng th\u00edch \u1ee9ng v\u1edbi s\u1ef1 thay \u0111\u1ed5i nhanh ch\u00f3ng trong th\u1ecb tr\u01b0\u1eddng.<\/li>\n<li aria-level=\"1\">Hi\u1ec3u v\u00e0 bi\u1ebft c\u00e1ch khai th\u00e1c nhu c\u1ea7u, mong mu\u1ed1n c\u1ee7a \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau.<\/li>\n<li aria-level=\"1\">T\u1eadp trung v\u00e0o vi\u1ec7c t\u1ea1o ra gi\u00e1 tr\u1ecb cho kh\u00e1ch h\u00e0ng v\u00e0 \u0111\u1ea3m b\u1ea3o s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a h\u1ecd.<\/li>\n<li aria-level=\"1\">S\u1eb5n s\u00e0ng \u0111\u1ed1i m\u1eb7t v\u1edbi th\u00e1ch th\u1ee9c v\u00e0 kh\u1ea3 n\u0103ng l\u00e0m vi\u1ec7c hi\u1ec7u qu\u1ea3 d\u01b0\u1edbi \u00e1p l\u1ef1c.<\/li>\n<li aria-level=\"1\">K\u1ef9 n\u0103ng t\u00ecm ki\u1ebfm gi\u1ea3i ph\u00e1p v\u00e0 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh trong t\u00ecnh hu\u1ed1ng kh\u00f3 kh\u0103n.<\/li>\n<li aria-level=\"1\">Kh\u1ea3 n\u0103ng ph\u00e2n t\u00edch th\u00f4ng tin v\u00e0 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh d\u1ef1a tr\u00ean d\u1eef li\u1ec7u.<\/li>\n<li aria-level=\"1\">K\u1ef9 n\u0103ng s\u1eed d\u1ee5ng s\u1ed1 li\u1ec7u \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u.<\/li>\n<\/ul>\n<p><strong>Xem th\u00eam: <a href=\"https:\/\/jobsgo.vn\/blog\/brand-identity-la-gi\/\" target=\"_blank\" rel=\"noopener\">Brand identity l\u00e0 g\u00ec<\/a>?<\/strong><\/p>\n<h2><span id=\"7_Tim_Viec_Lam_Branding_Marketing_O_Dau\"><strong>7. T\u00ecm Vi\u1ec7c L\u00e0m Branding Marketing \u1ede \u0110\u00e2u?<\/strong><\/span><\/h2>\n<h3><span id=\"71_Trang_Web_Tuyen_Dung\"><strong>7.1. Trang Web Tuy\u1ec3n D\u1ee5ng<\/strong><\/span><\/h3>\n<p>Trang web tuy\u1ec3n d\u1ee5ng nh\u01b0 JobsGO cung c\u1ea5p h\u00e0ng ng\u00e0n c\u01a1 h\u1ed9i vi\u1ec7c l\u00e0m trong nhi\u1ec1u l\u0129nh v\u1ef1c, bao g\u1ed3m c\u1ea3 Branding Marketing. Ng\u01b0\u1eddi t\u00ecm vi\u1ec7c c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng ch\u1ee9c n\u0103ng t\u00ecm ki\u1ebfm v\u00e0 l\u1ecdc c\u00f4ng vi\u1ec7c theo ng\u00e0nh ngh\u1ec1 \u0111\u1ec3 nhanh ch\u00f3ng t\u00ecm th\u1ea5y c\u00e1c v\u1ecb tr\u00ed ph\u00f9 h\u1ee3p v\u1edbi k\u1ef9 n\u0103ng, c\u0169ng nh\u01b0 mong mu\u1ed1n c\u1ee7a m\u00ecnh.<\/p>\n<h3><span id=\"72_Group_Tuyen_Dung_Tren_Facebook\"><strong>7.2. Group Tuy\u1ec3n D\u1ee5ng Tr\u00ean Facebook<\/strong><\/span><\/h3>\n<p>C\u00e1c nh\u00f3m tuy\u1ec3n d\u1ee5ng tr\u00ean Facebook l\u00e0 m\u1ed9t ngu\u1ed3n th\u00f4ng tin ph\u1ed5 bi\u1ebfn \u0111\u1ec3 t\u00ecm vi\u1ec7c. Nhi\u1ec1u doanh nghi\u1ec7p v\u00e0 c\u00e1c chuy\u00ean gia tuy\u1ec3n d\u1ee5ng s\u1eed d\u1ee5ng Facebook \u0111\u1ec3 chia s\u1ebb th\u00f4ng tin v\u1ec1 c\u00e1c v\u1ecb tr\u00ed Branding Marketing \u0111ang c\u1ea7n nh\u00e2n s\u1ef1. Vi\u1ec7c tham gia v\u00e0o c\u00e1c nh\u00f3m li\u00ean quan gi\u00fap \u1ee9ng vi\u00ean ti\u1ebfp c\u1eadn tr\u1ef1c ti\u1ebfp v\u1edbi c\u00e1c c\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p m\u1edbi.<\/p>\n<h3><span id=\"73_Website_Tuyen_Dung_Cua_Chinh_Doanh_Nghiep\"><strong>7.3. Website Tuy\u1ec3n D\u1ee5ng C\u1ee7a Ch\u00ednh Doanh Nghi\u1ec7p<\/strong><\/span><\/h3>\n<p>Nhi\u1ec1u doanh nghi\u1ec7p c\u00f3 trang web tuy\u1ec3n d\u1ee5ng ri\u00eang &#8211; n\u01a1i h\u1ecd \u0111\u0103ng th\u00f4ng tin v\u1ec1 c\u00e1c v\u1ecb tr\u00ed c\u00f2n tr\u1ed1ng. Vi\u1ec7c ki\u1ec3m tra tr\u1ef1c ti\u1ebfp tr\u00ean trang web c\u1ee7a doanh nghi\u1ec7p gi\u00fap \u1ee9ng vi\u00ean n\u1eafm b\u1eaft th\u00f4ng tin chi ti\u1ebft v\u1ec1 v\u1ecb tr\u00ed, y\u00eau c\u1ea7u c\u00f4ng vi\u1ec7c v\u00e0 quy tr\u00ecnh \u1ee9ng tuy\u1ec3n.<\/p>\n<h3><span id=\"74_Fanpage_Tuyen_Dung_Cua_Doanh_Nghiep\"><strong>7.4. Fanpage Tuy\u1ec3n D\u1ee5ng C\u1ee7a Doanh Nghi\u1ec7p<\/strong><\/span><\/h3>\n<p>C\u00e1c doanh nghi\u1ec7p th\u01b0\u1eddng s\u1eed d\u1ee5ng trang Fanpage \u0111\u1ec3 chia s\u1ebb th\u00f4ng tin tuy\u1ec3n d\u1ee5ng. Vi\u1ec7c theo d\u00f5i Fanpage gi\u00fap b\u1ea1n c\u1eadp nh\u1eadt th\u00f4ng tin m\u1edbi nh\u1ea5t v\u1ec1 c\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p trong l\u0129nh v\u1ef1c Branding Marketing t\u1eeb doanh nghi\u1ec7p m\u00e0 b\u1ea1n quan t\u00e2m.<\/p>\n<figure id=\"attachment_53349\" aria-describedby=\"caption-attachment-53349\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" class=\"wp-image-53349 size-full\" src=\"https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2023\/04\/branding-marketing.jpg\" alt=\"branding marketing\" width=\"800\" height=\"550\" srcset=\"https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2023\/04\/branding-marketing.jpg 800w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2023\/04\/branding-marketing-300x206.jpg 300w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2023\/04\/branding-marketing-150x103.jpg 150w, https:\/\/media-blog.jobsgo.vn\/blog\/wp-content\/uploads\/2023\/04\/branding-marketing-768x528.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption id=\"caption-attachment-53349\" class=\"wp-caption-text\"><center><em>T\u00ecm Vi\u1ec7c L\u00e0m Branding Marketing \u1ede \u0110\u00e2u?<\/em><\/center><\/figcaption><\/figure>\n<p>Nh\u01b0 v\u1eady, <a href=\"https:\/\/jobsgo.vn\/\" target=\"_blank\" rel=\"noopener\"><strong>JobsGO<\/strong><\/a> \u0111\u00e3 cung c\u1ea5p \u0111\u1ebfn b\u1ea1n th\u00f4ng tin chi ti\u1ebft gi\u1ea3i \u0111\u00e1p <strong>Branding Marketing l\u00e0 g\u00ec<\/strong>. X\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c nh\u1eefng m\u1ee5c ti\u00eau n\u00e0y l\u00e0 m\u1ed9t ph\u1ea7n r\u1ea5t quan tr\u1ecdng, c\u1ea7n thi\u1ebft trong c\u00e1c chi\u1ebfn l\u01b0\u1ee3c, t\u1ea1o n\u00ean s\u1ef1 ph\u00e1t tri\u1ec3n v\u1eefng m\u1ea1nh cho doanh nghi\u1ec7p.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0110\u00e1nh gi\u00e1 post Branding Marketing l\u00e0 m\u1ed9t trong nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c quan tr\u1ecdng, g\u00f3p ph\u1ea7n th\u00fac \u0111\u1ea9y s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a doanh nghi\u1ec7p. V\u1eady Branding Marketing l\u00e0 g\u00ec? L\u00e0m Branding Marketing l\u00e0 l\u00e0m g\u00ec? T\u00ecm hi\u1ec3u v\u1edbi JobsGO qua chia&#8230;<\/p>\n","protected":false},"author":43,"featured_media":53346,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"brand marketing l\u00e0 g\u00ec","_yoast_wpseo_title":"Brand Marketing L\u00e0 G\u00ec? 5 M\u1ee5c Ti\u00eau Quan Tr\u1ecdng Nh\u1ea5t C\u1ee7a Brand Marketing %%sep%% %%sitename%%","_yoast_wpseo_metadesc":"Brand Marketing l\u00e0 g\u00ec? Branding Marketing l\u00e0 vi\u1ec7c x\u00e2y d\u1ef1ng, qu\u1ea3n l\u00fd gi\u00e1 tr\u1ecb v\u00f4 h\u00ecnh c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u... T\u00ecm hi\u1ec3u 5 m\u1ee5c ti\u00eau quan tr\u1ecdng nh\u1ea5t c\u1ee7a Branding Marketing","_yoast_wpseo_focus_keyphrase":"","faq":"1. Brand Activation L\u00e0 G\u00ec?\r\n\r\nBrand Activation l\u00e0 c\u00e1c chi\u1ebfn l\u01b0\u1ee3c v\u00e0 ho\u1ea1t \u0111\u1ed9ng (ch\u1eb3ng h\u1ea1n nh\u01b0: s\u1ef1 ki\u1ec7n, qu\u1ea3ng c\u00e1o, ho\u1eb7c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb,...) nh\u1eb1m k\u00edch th\u00edch s\u1ef1 t\u01b0\u01a1ng t\u00e1c c\u1ee7a kh\u00e1ch h\u00e0ng v\u1edbi th\u01b0\u01a1ng hi\u1ec7u.\r\n\r\n2. Brand Awareness L\u00e0 G\u00ec?\r\n\r\nBrand Awareness l\u00e0 m\u1ee9c \u0111\u1ed9 nh\u1eadn th\u1ee9c v\u00e0 nh\u1eadn bi\u1ebft v\u1ec1 th\u01b0\u01a1ng hi\u1ec7u trong t\u00e2m tr\u00ed c\u1ee7a kh\u00e1ch h\u00e0ng. N\u00f3 th\u01b0\u1eddng \u0111\u01b0\u1ee3c \u0111o l\u01b0\u1eddng th\u00f4ng qua s\u1ef1 nh\u1eadn bi\u1ebft t\u00ean th\u01b0\u01a1ng hi\u1ec7u, bi\u1ec3u t\u01b0\u1ee3ng, ho\u1eb7c c\u00e1c y\u1ebfu t\u1ed1 kh\u00e1c li\u00ean quan \u0111\u1ebfn th\u01b0\u01a1ng hi\u1ec7u.\r\n\r\n3. Brand Positioning L\u00e0 G\u00ec?\r\n\r\nBrand Positioning (\u0111\u1ecbnh v\u1ecb th\u01b0\u01a1ng hi\u1ec7u) l\u00e0 c\u00e1c ho\u1ea1t \u0111\u1ed9ng gi\u00fap t\u1ea1o cho th\u01b0\u01a1ng hi\u1ec7u c\u00f3 \u0111\u01b0\u1ee3c m\u1ed9t v\u1ecb tr\u00ed trong t\u00e2m tr\u00ed kh\u00e1ch h\u00e0ng.\r\n\r\n4. Assistant Brand Manager L\u00e0 G\u00ec?\r\n\r\nAssistant Brand Manager l\u00e0 ng\u01b0\u1eddi h\u1ed7 tr\u1ee3 qu\u1ea3n l\u00fd c\u00e1c ho\u1ea1t \u0111\u1ed9ng marketing v\u00e0 qu\u1ea3ng c\u00e1o c\u1ee7a m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u. H\u1ecd th\u01b0\u1eddng l\u00e0m vi\u1ec7c d\u01b0\u1edbi s\u1ef1 gi\u00e1m s\u00e1t c\u1ee7a Brand Manager \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u \u0111\u01b0\u1ee3c tri\u1ec3n khai m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3.\r\n\r\n5. Brand Communication L\u00e0 G\u00ec?\r\n\r\nBrand Communication l\u00e0 qu\u00e1 tr\u00ecnh truy\u1ec1n \u0111\u1ea1t th\u00f4ng \u0111i\u1ec7p v\u00e0 gi\u00e1 tr\u1ecb c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ebfn kh\u00e1ch h\u00e0ng th\u00f4ng qua c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng kh\u00e1c nhau nh\u01b0 qu\u1ea3ng c\u00e1o, PR, truy\u1ec1n h\u00ecnh,...\r\n\r\n6. Brand Content L\u00e0 G\u00ec?\r\n\r\nBrand Content l\u00e0 n\u1ed9i dung s\u00e1ng t\u1ea1o \u0111\u01b0\u1ee3c t\u1ea1o ra \u0111\u1ec3 truy\u1ec1n \u0111\u1ea1t th\u00f4ng \u0111i\u1ec7p, ti\u1ebfng n\u00f3i c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u t\u1edbi kh\u00e1ch h\u00e0ng.\r\n\r\n7. Brand Identity G\u1ed3m Nh\u1eefng G\u00ec?\r\n\r\nBrand Identity bao g\u1ed3m c\u00e1c y\u1ebfu t\u1ed1 nh\u01b0 logo, m\u00e0u s\u1eafc, font ch\u1eef, h\u00ecnh \u1ea3nh v\u00e0 b\u1ea5t k\u1ef3 y\u1ebfu t\u1ed1 n\u00e0o kh\u00e1c \u0111\u1ea1i di\u1ec7n cho th\u01b0\u01a1ng hi\u1ec7u.\r\n\r\n8. Brand Manager L\u00e0 G\u00ec?\r\n\r\nBrand Manager l\u00e0 ng\u01b0\u1eddi qu\u1ea3n l\u00fd v\u00e0 \u0111\u1ecbnh h\u00ecnh chi\u1ebfn l\u01b0\u1ee3c to\u00e0n di\u1ec7n cho m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u.\r\n\r\n9. Brand Strategy L\u00e0 G\u00ec?\r\n\r\nBrand Strategy l\u00e0 k\u1ebf ho\u1ea1ch chi ti\u1ebft v\u1ec1 vi\u1ec7c x\u00e2y d\u1ef1ng, ph\u00e1t tri\u1ec3n v\u00e0 qu\u1ea3n l\u00fd th\u01b0\u01a1ng hi\u1ec7u.\r\n\r\n10. Marketing Qu\u1ea3n Tr\u1ecb Th\u01b0\u01a1ng Hi\u1ec7u L\u00e0 G\u00ec?\r\n\r\nMarketing qu\u1ea3n tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u l\u00e0 vi\u1ec7c qu\u1ea3n l\u00fd c\u00e1c ho\u1ea1t \u0111\u1ed9ng marketing nh\u1eb1m x\u00e2y d\u1ef1ng v\u00e0 duy tr\u00ec gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u trong t\u00e2m tr\u00ed c\u1ee7a kh\u00e1ch h\u00e0ng.\r\n\r\n11. L\u00e0m Branding L\u00e0 L\u00e0m G\u00ec?\r\n\r\nL\u00e0m Branding l\u00e0 qu\u00e1 tr\u00ecnh x\u00e2y d\u1ef1ng v\u00e0 qu\u1ea3n l\u00fd c\u00e1c y\u1ebfu t\u1ed1 nh\u01b0 t\u00ean th\u01b0\u01a1ng hi\u1ec7u, logo, th\u00f4ng \u0111i\u1ec7p,... \u0111\u1ec3 t\u1ea1o ra m\u1ed9t h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u \u0111\u1ed9c \u0111\u00e1o v\u00e0 g\u1eafn k\u1ebft v\u1edbi kh\u00e1ch h\u00e0ng.\r\n","nganh_nghe_chuc_vu_lien_quan":["Nh\u00e2n Vi\u00ean Marketing"]},"categories":[3,24],"tags":[],"yoast_head":"\n<title>Brand Marketing L\u00e0 G\u00ec? 5 M\u1ee5c Ti\u00eau Quan Tr\u1ecdng Nh\u1ea5t C\u1ee7a Brand Marketing - JobsGO Blog<\/title>\n<meta name=\"description\" content=\"Brand Marketing l\u00e0 g\u00ec? Branding Marketing l\u00e0 vi\u1ec7c x\u00e2y d\u1ef1ng, qu\u1ea3n l\u00fd gi\u00e1 tr\u1ecb v\u00f4 h\u00ecnh c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u... 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