{"id":63104,"date":"2024-03-29T10:17:36","date_gmt":"2024-03-29T03:17:36","guid":{"rendered":"https:\/\/jobsgo.vn\/blog\/?p=63104"},"modified":"2024-11-14T08:39:07","modified_gmt":"2024-11-14T01:39:07","slug":"sale-marketing-la-gi","status":"publish","type":"post","link":"https:\/\/jobsgo.vn\/blog\/sale-marketing-la-gi\/","title":{"rendered":"Sale Marketing L\u00e0 G\u00ec? C\u00f3 G\u00ec Kh\u00e1c V\u1edbi Sales?"},"content":{"rendered":"\n
Sale marketing l\u00e0 g\u00ec<\/em><\/strong><\/a>? \u0110\u00e2y l\u00e0 m\u1ed9t m\u1ea3ng quan tr\u1ecdng trong ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a b\u1ea5t k\u1ef3 doanh nghi\u1ec7p n\u00e0o. N\u00f3 \u0111\u00f3ng vai tr\u00f2 l\u00e0 c\u1ea7u n\u1ed1i gi\u1eefa doanh nghi\u1ec7p v\u00e0 kh\u00e1ch h\u00e0ng, gi\u00fap doanh nghi\u1ec7p gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5, thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng mua h\u00e0ng v\u00e0 duy tr\u00ec m\u1ed1i quan h\u1ec7 t\u1ed1t \u0111\u1eb9p v\u1edbi kh\u00e1ch h\u00e0ng.<\/em><\/p>\n M\u1ee5c l\u1ee5c<\/p> Sale marketing<\/strong> l\u00e0 s\u1ef1 k\u1ebft h\u1ee3p gi\u1eefa hai l\u0129nh v\u1ef1c quan tr\u1ecdng trong kinh doanh: b\u00e1n h\u00e0ng (sales) v\u00e0 marketing. Sale marketing s\u1eed d\u1ee5ng c\u00e1c k\u1ef9 thu\u1eadt, chi\u1ebfn l\u01b0\u1ee3c v\u00e0 c\u00f4ng c\u1ee5 t\u1eeb c\u1ea3 hai l\u0129nh v\u1ef1c n\u00e0y \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a vi\u1ec7c ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng, th\u00fac \u0111\u1ea9y doanh s\u1ed1 b\u00e1n h\u00e0ng.<\/p><\/blockquote>\n Nh\u00e2n vi\u00ean Sale Marketing<\/strong> l\u00e0 ng\u01b0\u1eddi ch\u1ecbu tr\u00e1ch nhi\u1ec7m th\u1ef1c hi\u1ec7n c\u00e1c ho\u1ea1t \u0111\u1ed9ng li\u00ean quan \u0111\u1ebfn vi\u1ec7c b\u00e1n h\u00e0ng v\u00e0 marketing. C\u00f4ng vi\u1ec7c c\u1ee7a h\u1ecd c\u00f3 th\u1ec3 bao g\u1ed3m vi\u1ec7c ph\u00e1t tri\u1ec3n chi\u1ebfn l\u01b0\u1ee3c marketing, t\u00ecm ki\u1ebfm v\u00e0 ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, th\u1ef1c hi\u1ec7n c\u00e1c ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng c\u00e1o – PR, x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng v\u00e0 th\u1ef1c hi\u1ec7n c\u00e1c ho\u1ea1t \u0111\u1ed9ng b\u00e1n h\u00e0ng nh\u01b0 t\u01b0 v\u1ea5n s\u1ea3n ph\u1ea9m, \u0111\u00e0m ph\u00e1n gi\u00e1 c\u1ea3, x\u1eed l\u00fd \u0111\u01a1n h\u00e0ng.<\/p>\n Xem th\u00eam: <\/strong>Marketing L\u00e0 G\u00ec?<\/strong><\/a><\/p>\n Nh\u00e2n vi\u00ean sale marketing l\u00e0 c\u1ea7u n\u1ed1i gi\u1eefa doanh nghi\u1ec7p v\u00e0 kh\u00e1ch h\u00e0ng, \u0111\u1ea3m nh\u1eadn vi\u1ec7c gi\u1edbi thi\u1ec7u, thuy\u1ebft ph\u1ee5c v\u00e0 ch\u1ed1t \u0111\u01a1n s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5. H\u1ecd k\u1ebft h\u1ee3p chi\u1ebfn l\u01b0\u1ee3c marketing hi\u1ec7u qu\u1ea3 \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, \u0111\u1ed3ng th\u1eddi s\u1eed d\u1ee5ng k\u1ef9 n\u0103ng b\u00e1n h\u00e0ng chuy\u00ean nghi\u1ec7p \u0111\u1ec3 mang \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m mua h\u00e0ng t\u1ed1t nh\u1ea5t.<\/p>\n C\u1ee5 th\u1ec3, c\u00f4ng vi\u1ec7c h\u00e0ng ng\u00e0y c\u1ee7a h\u1ecd nh\u01b0 sau:<\/p>\n C\u00f4ng vi\u1ec7c c\u1ee7a nh\u00e2n vi\u00ean sale marketing l\u00e0 x\u00e1c \u0111\u1ecbnh r\u00f5 r\u00e0ng m\u1ee5c ti\u00eau v\u00e0 \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng. H\u1ecd c\u1ea7n ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng \u0111\u1ec3 hi\u1ec3u r\u00f5 nh\u1eefng nhu c\u1ea7u, mong mu\u1ed1n c\u1ee7a kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau, c\u0169ng nh\u01b0 x\u00e1c \u0111\u1ecbnh nh\u00f3m \u0111\u00edch m\u1ee5c ti\u00eau m\u00e0 doanh nghi\u1ec7p mu\u1ed1n ti\u1ebfp c\u1eadn.<\/p>\n B\u1eb1ng c\u00e1ch n\u00e0y, sale marketing c\u00f3 th\u1ec3 t\u1eadp trung v\u00e0o vi\u1ec7c ph\u00e1t tri\u1ec3n chi\u1ebfn l\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 h\u01b0\u1edbng t\u1edbi nh\u00f3m kh\u00e1ch h\u00e0ng c\u1ee5 th\u1ec3, t\u0103ng c\u01a1 h\u1ed9i th\u00e0nh c\u00f4ng trong vi\u1ec7c ti\u1ebfp c\u1eadn v\u00e0 ch\u1ed1t \u0111\u01a1n h\u00e0ng.<\/p>\n Sau khi x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau v\u00e0 \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng, sale marketing ti\u1ebfn h\u00e0nh ph\u00e1t tri\u1ec3n chi\u1ebfn l\u01b0\u1ee3c marketing<\/strong><\/a> ph\u00f9 h\u1ee3p. \u0110i\u1ec1u n\u00e0y bao g\u1ed3m vi\u1ec7c \u0111\u1eb7t ra c\u00e1c m\u1ee5c ti\u00eau c\u1ee5 th\u1ec3, l\u1eadp k\u1ebf ho\u1ea1ch v\u1ec1 c\u00e1ch ti\u1ebfp c\u1eadn, thu h\u00fat kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u, t\u1ea1o ra c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o ho\u1eb7c khuy\u1ebfn m\u00e3i \u0111\u1ec3 t\u0103ng c\u01b0\u1eddng s\u1ef1 nh\u1eadn th\u1ee9c v\u00e0 s\u1ef1 quan t\u00e2m t\u1eeb ph\u00eda kh\u00e1ch h\u00e0ng, c\u00f3 th\u1ec3 bao g\u1ed3m vi\u1ec7c ph\u00e1t h\u00e0nh <\/span>coupon<\/strong> v\u00e0 <\/span>voucher<\/strong><\/a> \u0111\u1ec3 khuy\u1ebfn kh\u00edch kh\u00e1ch h\u00e0ng th\u1eed nghi\u1ec7m s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5.<\/span><\/p>\n Nhi\u1ec7m v\u1ee5 n\u00e0y c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n th\u00f4ng qua nhi\u1ec1u k\u00eanh kh\u00e1c nhau, bao g\u1ed3m marketing tr\u1ef1c tuy\u1ebfn v\u00e0 ngo\u1ea1i tuy\u1ebfn. Sale marketing s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 nh\u01b0 email marketing<\/strong><\/a>, qu\u1ea3ng c\u00e1o tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i ho\u1eb7c c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o truy\u1ec1n th\u1ed1ng nh\u01b0 qu\u1ea3ng c\u00e1o tr\u00ean truy\u1ec1n h\u00ecnh, b\u00e1o ch\u00ed \u0111\u1ec3 ti\u1ebfp c\u1eadn v\u00e0 thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/p>\n Khi th\u1ef1c hi\u1ec7n c\u00e1c chi\u1ebfn l\u01b0\u1ee3c n\u00e0y, vi\u1ec7c x\u00e1c \u0111\u1ecbnh area l\u00e0 g\u00ec<\/strong><\/a> l\u00e0 m\u1ed9t y\u1ebfu t\u1ed1 quan tr\u1ecdng. Area<\/strong> trong ng\u1eef c\u1ea3nh n\u00e0y ch\u1ec9 khu v\u1ef1c \u0111\u1ecba l\u00fd m\u00e0 b\u1ea1n s\u1ebd ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, gi\u00fap b\u1ea1n x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c ph\u00f9 h\u1ee3p v\u1edbi t\u1eebng th\u1ecb tr\u01b0\u1eddng c\u1ee5 th\u1ec3.<\/p>\n Sau khi ti\u1ebfp c\u1eadn \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, sale marketing ti\u1ebfn h\u00e0nh c\u00e1c ho\u1ea1t \u0111\u1ed9ng b\u00e1n h\u00e0ng \u0111\u1ec3 thuy\u1ebft ph\u1ee5c v\u00e0 ch\u1ed1t \u0111\u01a1n h\u00e0ng. H\u1ecd s\u1ebd t\u01b0 v\u1ea5n cho kh\u00e1ch h\u00e0ng v\u1ec1 s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5, gi\u1ea3i \u0111\u00e1p c\u00e1c th\u1eafc m\u1eafc v\u00e0 \u0111\u01b0a ra l\u1eddi khuy\u00ean ph\u00f9 h\u1ee3p, c\u0169ng nh\u01b0 th\u01b0\u01a1ng l\u01b0\u1ee3ng v\u00e0 \u0111\u00e0m ph\u00e1n \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u1ecfa thu\u1eadn v\u1ec1 gi\u00e1 c\u1ea3, \u0111i\u1ec1u ki\u1ec7n mua b\u00e1n. \u0110i\u1ec1u n\u00e0y li\u00ean quan ch\u1eb7t ch\u1ebd \u0111\u1ebfn product marketing<\/strong>, b\u1edfi v\u00ec vi\u1ec7c hi\u1ec3u r\u00f5 v\u00e0 truy\u1ec1n t\u1ea3i gi\u00e1 tr\u1ecb c\u1ee7a s\u1ea3n ph\u1ea9m l\u00e0 r\u1ea5t quan tr\u1ecdng trong qu\u00e1 tr\u00ecnh thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng.<\/p>\n >>>T\u00ecm hi\u1ec3u th\u00eam: Product marketing l\u00e0 g\u00ec<\/a><\/strong>?<\/span><\/p>\n Sale marketing kh\u00f4ng ch\u1ec9 d\u1eebng l\u1ea1i \u1edf vi\u1ec7c ch\u1ed1t \u0111\u01a1n h\u00e0ng m\u00e0 c\u00f2n t\u1ea1o ra m\u1ed9t m\u1ed1i quan h\u1ec7 l\u00e2u d\u00e0i v\u1edbi kh\u00e1ch h\u00e0ng. C\u1ee5 th\u1ec3 \u0111\u00f3 l\u00e0 duy tr\u00ec li\u00ean l\u1ea1c, t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng sau khi h\u1ecd \u0111\u00e3 mua s\u1ea3n ph\u1ea9m, s\u1eed d\u1ee5ng d\u1ecbch v\u1ee5, \u0111\u1ea3m b\u1ea3o r\u1eb1ng kh\u00e1ch h\u00e0ng c\u1ea3m th\u1ea5y h\u00e0i l\u00f2ng v\u00e0 \u0111\u01b0\u1ee3c h\u1ed7 tr\u1ee3 trong qu\u00e1 tr\u00ecnh s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5. B\u1eb1ng c\u00e1ch n\u00e0y, sale marketing c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng l\u00f2ng trung th\u00e0nh t\u1eeb ph\u00eda kh\u00e1ch h\u00e0ng v\u00e0 t\u1ea1o ra c\u01a1 h\u1ed9i cho s\u1ef1 t\u0103ng tr\u01b0\u1edfng, ph\u00e1t tri\u1ec3n trong t\u01b0\u01a1ng lai.<\/p>\n Xem th\u00eam: <\/strong>C\u00f4ng Vi\u1ec7c Sale L\u00e0 G\u00ec?<\/strong><\/a><\/p>\n \u0110\u1ec3 l\u00e0m c\u00f4ng vi\u1ec7c sale marketing<\/strong>, b\u1ea1n s\u1ebd c\u1ea7n r\u1ea5t nhi\u1ec1u k\u1ef9 n\u0103ng quan tr\u1ecdng nh\u01b0:<\/p>\n K\u1ef9 n\u0103ng giao ti\u1ebfp hi\u1ec7u qu\u1ea3 l\u00e0 y\u1ebfu t\u1ed1 then ch\u1ed1t gi\u00fap nh\u00e2n vi\u00ean sale marketing th\u00e0nh c\u00f4ng. B\u1ea1n c\u1ea7n c\u00f3 kh\u1ea3 n\u0103ng truy\u1ec1n \u0111\u1ea1t th\u00f4ng \u0111i\u1ec7p m\u1ed9t c\u00e1ch r\u00f5 r\u00e0ng v\u00e0 hi\u1ec7u qu\u1ea3, t\u1ea1o ra m\u1ed9t m\u00f4i tr\u01b0\u1eddng giao ti\u1ebfp t\u00edch c\u1ef1c, s\u1ef1 tin c\u1eady cho ph\u00eda kh\u00e1ch h\u00e0ng. K\u1ef9 n\u0103ng giao ti\u1ebfp t\u1ed1t gi\u00fap t\u1ea1o d\u1ef1ng thi\u1ec7n c\u1ea3m, thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng v\u00e0 ch\u1ed1t \u0111\u01a1n h\u00e0ng th\u00e0nh c\u00f4ng.<\/p>\n L\u1eafng nghe kh\u00f4ng ch\u1ec9 \u0111\u01a1n thu\u1ea7n l\u00e0 nghe, m\u00e0 c\u00f2n l\u00e0 kh\u1ea3 n\u0103ng ti\u1ebfp thu th\u00f4ng tin v\u00e0 th\u1ea5u hi\u1ec3u nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng. Nh\u00e2n vi\u00ean sale marketing c\u1ea7n \u0111\u1eb7t m\u00ecnh v\u00e0o v\u1ecb tr\u00ed kh\u00e1ch h\u00e0ng \u0111\u1ec3 hi\u1ec3u r\u00f5 h\u1ecd mu\u1ed1n g\u00ec, c\u1ea7n g\u00ec. T\u1eeb \u0111\u00f3, c\u00f3 th\u1ec3 \u0111\u01b0a ra nh\u1eefng gi\u1ea3i ph\u00e1p ph\u00f9 h\u1ee3p nh\u1ea5t, \u0111\u00e1p \u1ee9ng t\u1ed1t nh\u1ea5t nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n L\u00e0m sale marketing, b\u00ean c\u1ea1nh vi\u1ec7c b\u00e1n h\u00e0ng, b\u1ea1n c\u00f2n c\u1ea7n x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 l\u00e2u d\u00e0i v\u1edbi kh\u00e1ch h\u00e0ng. B\u1ea1n ph\u1ea3i c\u00f3 kh\u1ea3 n\u0103ng k\u1ebft n\u1ed1i, t\u1ea1o d\u1ef1ng ni\u1ec1m tin v\u00e0 duy tr\u00ec m\u1ed1i quan h\u1ec7 t\u1ed1t \u0111\u1eb9p v\u1edbi kh\u00e1ch h\u00e0ng. M\u1ed1i quan h\u1ec7 t\u1ed1t \u0111\u1eb9p s\u1ebd gi\u00fap b\u1ea1n gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng c\u0169 v\u00e0 thu h\u00fat kh\u00e1ch h\u00e0ng m\u1edbi.<\/p>\n C\u00f4ng vi\u1ec7c sale marketing th\u01b0\u1eddng xuy\u00ean g\u1eb7p ph\u1ea3i nh\u1eefng t\u00ecnh hu\u1ed1ng b\u1ea5t ng\u1edd, \u0111\u00f2i h\u1ecfi b\u1ea1n ph\u1ea3i c\u00f3 kh\u1ea3 n\u0103ng x\u1eed l\u00fd v\u1ea5n \u0111\u1ec1 nhanh nh\u1eb9n, linh ho\u1ea1t. B\u1ea1n c\u1ea7n c\u00f3 kh\u1ea3 n\u0103ng ph\u00e2n t\u00edch t\u00ecnh hu\u1ed1ng, \u0111\u01b0a ra gi\u1ea3i ph\u00e1p ph\u00f9 h\u1ee3p v\u00e0 x\u1eed l\u00fd v\u1ea5n \u0111\u1ec1 hi\u1ec7u qu\u1ea3.<\/p>\n Th\u00e1i \u0111\u1ed9 th\u00e2n thi\u1ec7n, ni\u1ec1m n\u1edf lu\u00f4n t\u1ea1o \u0111\u01b0\u1ee3c thi\u1ec7n c\u1ea3m v\u1edbi kh\u00e1ch h\u00e0ng. B\u1ea1n c\u1ea7n lu\u00f4n gi\u1eef th\u00e1i \u0111\u1ed9 vui v\u1ebb, c\u1edfi m\u1edf, s\u1eb5n s\u00e0ng h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng. N\u1ee5 c\u01b0\u1eddi v\u00e0 s\u1ef1 th\u00e2n thi\u1ec7n s\u1ebd gi\u00fap b\u1ea1n t\u1ea1o d\u1ef1ng h\u00ecnh \u1ea3nh \u0111\u1eb9p v\u1ec1 b\u1ea3n th\u00e2n v\u00e0 c\u00f4ng ty trong m\u1eaft kh\u00e1ch h\u00e0ng.<\/p>\n Kinh doanh l\u00e0 l\u0129nh v\u1ef1c lu\u00f4n thay \u0111\u1ed5i v\u00e0 ph\u00e1t tri\u1ec3n kh\u00f4ng ng\u1eebng. Do \u0111\u00f3, b\u1ea1n s\u1ebd c\u1ea7n c\u00f3 tinh th\u1ea7n h\u1ecdc h\u1ecfi, c\u1ea7u ti\u1ebfn \u0111\u1ec3 c\u1eadp nh\u1eadt ki\u1ebfn th\u1ee9c m\u1edbi, n\u00e2ng cao k\u1ef9 n\u0103ng v\u00e0 ho\u00e0n thi\u1ec7n b\u1ea3n th\u00e2n. B\u1ea1n n\u00ean th\u01b0\u1eddng xuy\u00ean tham gia c\u00e1c kh\u00f3a h\u1ecdc, h\u1ed9i th\u1ea3o, nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng v\u00e0 h\u1ecdc h\u1ecfi t\u1eeb nh\u1eefng ng\u01b0\u1eddi \u0111i tr\u01b0\u1edbc.<\/p>\n V\u00ec l\u00e0m c\u1ea3 2 m\u1ea3ng l\u00e0 sale v\u00e0 marketing n\u00ean m\u1ee9c l\u01b0\u01a1ng cho v\u1ecb tr\u00ed n\u00e0y kh\u00e1 h\u1ea5p d\u1eabn. Trung b\u00ecnh, m\u1ed9t nh\u00e2n vi\u00ean sale marketing m\u1edbi v\u00e0o ngh\u1ec1 c\u00f3 th\u1ec3 c\u00f3 m\u1ee9c l\u01b0\u01a1ng t\u1eeb kho\u1ea3ng 10 – 20 tri\u1ec7u \u0111\u1ed3ng\/th\u00e1ng. Nh\u1eefng ng\u01b0\u1eddi c\u00f3 kinh nghi\u1ec7m v\u00e0 th\u00e0nh t\u00edch l\u00e0m vi\u1ec7c t\u1ed1t c\u00f3 th\u1ec3 nh\u1eadn \u0111\u01b0\u1ee3c m\u1ee9c l\u01b0\u01a1ng cao h\u01a1n, t\u1eeb kho\u1ea3ng 20 – 50 tri\u1ec7u \u0111\u1ed3ng\/th\u00e1ng.<\/p>\n Tuy nhi\u00ean, m\u1ee9c l\u01b0\u01a1ng c\u1ee7a nh\u00e2n vi\u00ean sale marketing c\u00f3 th\u1ec3 bi\u1ebfn \u0111\u1ed9ng t\u00f9y thu\u1ed9c v\u00e0o nhi\u1ec1u y\u1ebfu t\u1ed1 nh\u01b0 kinh nghi\u1ec7m, tr\u00ecnh \u0111\u1ed9 h\u1ecdc v\u1ea5n, v\u1ecb tr\u00ed c\u00f4ng vi\u1ec7c, ng\u00e0nh ngh\u1ec1, \u0111\u1ecba \u0111i\u1ec3m l\u00e0m vi\u1ec7c, quy m\u00f4 c\u1ee7a doanh nghi\u1ec7p,…<\/p>\n Sales v\u00e0 sale marketing l\u00e0 hai kh\u00e1i ni\u1ec7m li\u00ean quan nh\u01b0ng c\u00f3 s\u1ef1 kh\u00e1c nhau m\u00e0 b\u1ea1n c\u1ea7n n\u1eafm r\u00f5:<\/p>\n1. Sale Marketing L\u00e0 G\u00ec? Nh\u00e2n Vi\u00ean Sale Marketing L\u00e0 G\u00ec?<\/strong><\/span><\/h2>\n
2. Nh\u00e2n Vi\u00ean Sale Marketing L\u00e0m G\u00ec?<\/strong><\/span><\/h2>\n
2.1 X\u00e1c \u0110\u1ecbnh M\u1ee5c Ti\u00eau V\u00e0 \u0110\u1ed1i T\u01b0\u1ee3ng Kh\u00e1ch H\u00e0ng<\/strong><\/span><\/h3>\n
2.2 Ph\u00e1t Tri\u1ec3n Chi\u1ebfn L\u01b0\u1ee3c Marketing<\/strong><\/span><\/h3>\n
2.3 T\u00ecm Ki\u1ebfm V\u00e0 Ti\u1ebfp C\u1eadn Kh\u00e1ch H\u00e0ng Ti\u1ec1m n\u0103ng<\/strong><\/span><\/h3>\n
2.4 Th\u1ef1c Hi\u1ec7n Ho\u1ea1t \u0110\u1ed9ng B\u00e1n h\u00e0ng<\/strong><\/span><\/h3>\n
2.5 X\u00e2y D\u1ef1ng M\u1ed1i Quan H\u1ec7 v\u1edbi Kh\u00e1ch h\u00e0ng<\/strong><\/span><\/h3>\n
3. Nh\u00e2n Vi\u00ean Sale Marketing C\u1ea7n Nh\u1eefng T\u1ed1 Ch\u1ea5t, K\u1ef9 N\u0103ng G\u00ec?<\/strong><\/span><\/h2>\n
3.1 K\u1ef9 N\u0103ng Giao Ti\u1ebfp<\/strong><\/span><\/h3>\n
3.2 Kh\u1ea3 N\u0103ng L\u1eafng Nghe, Th\u1ea5u Hi\u1ec3u<\/strong><\/span><\/h3>\n
3.3 Kh\u1ea3 N\u0103ng X\u00e2y D\u1ef1ng M\u1ed1i Quan H\u1ec7<\/strong><\/span><\/h3>\n
3.4 Nhanh Nh\u1eb9n, Linh Ho\u1ea1t Trong X\u1eed L\u00fd V\u1ea5n \u0110\u1ec1<\/strong><\/span><\/h3>\n
3.5 Th\u00e2n Thi\u1ec7n, Ni\u1ec1m N\u1edf V\u1edbi Kh\u00e1ch H\u00e0ng<\/strong><\/span><\/h3>\n
3.6 C\u00f3 Tinh Th\u1ea7n H\u1ecdc H\u1ecfi, C\u1ea7u Ti\u1ebfn<\/strong><\/span><\/h3>\n
4. M\u1ee9c L\u01b0\u01a1ng C\u1ee7a Sale Marketing Bao Nhi\u00eau?<\/strong><\/span><\/h2>\n
5. Ph\u00e2n Bi\u1ec7t Sale Marketing V\u00e0 Sales<\/strong><\/span><\/h2>\n