{"id":7502,"date":"2020-03-02T10:06:44","date_gmt":"2020-03-02T03:06:44","guid":{"rendered":"https:\/\/jobsgo.vn\/blog\/?p=7502"},"modified":"2024-10-25T15:33:15","modified_gmt":"2024-10-25T08:33:15","slug":"tam-ly-hoc-tien-hoa-trong-kinh-doanh","status":"publish","type":"post","link":"https:\/\/jobsgo.vn\/blog\/tam-ly-hoc-tien-hoa-trong-kinh-doanh\/","title":{"rendered":"T\u00e2m l\u00fd h\u1ecdc ti\u1ebfn h\u00f3a trong kinh doanh – Tuy\u1ec7t chi\u00eau thu h\u00fat kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng"},"content":{"rendered":"\n
Ch\u1eafc h\u1eb3n b\u1ea1n \u0111\u00e3 t\u1eebng quy\u1ebft t\u00e2m nh\u1ecbn \u0103n \u0111\u1ec3 gi\u1ea3m c\u00e2n nh\u01b0ng r\u1ed3i v\u1eabn b\u1ecb h\u1ea5p d\u1eabn b\u1edfi qu\u1ea3ng c\u00e1o tr\u00e0 s\u1eefa b\u00e9o ng\u1eady v\u00e0 cu\u1ed1i c\u00f9ng v\u1eabn ph\u1ea3i m\u00f3c v\u00ed ra t\u00edch m\u1ee1 cho v\u00f2ng 2 to tr\u00f2n c\u1ee7a m\u00ecnh? \u0110\u00f3 ch\u00ednh l\u00e0 t\u00e2m l\u00fd h\u1ecdc ti\u1ebfn h\u00f3a.<\/span><\/em><\/span><\/p>\n M\u1ee5c l\u1ee5c<\/p> C\u00f3 t\u00ean Ti\u1ebfng Anh l\u00e0 Evolution Psychology, t\u00e2m l\u00fd h\u1ecdc ti\u1ebfn h\u00f3a l\u00e0 m\u1ed9t trong nh\u1eefng h\u1ecdc thuy\u1ebft v\u1ec1 t\u00e2m l\u00fd h\u1ecdc. C\u00e1c nh\u00e0 t\u00e2m l\u00fd h\u1ecdc tr\u00ean th\u1ebf gi\u1edbi \u0111\u00e3 ch\u1ec9 ra r\u1eb1ng t\u00e2m l\u00fd con ng\u01b0\u1eddi l\u00e0 k\u1ebft qu\u1ea3 c\u1ee7a qu\u00e1 tr\u00ecnh ti\u1ebfn h\u00f3a v\u00e0 ch\u1ecdn l\u1ecdc t\u1ef1 nhi\u00ean.\u00a0<\/span>N\u00f3i m\u1ed9t c\u00e1ch \u0111\u01a1n gi\u1ea3n, to\u00e0n b\u1ed9 \u0111\u1eb7c \u0111i\u1ec3m t\u00e2m l\u00fd m\u00e0 ch\u00fang ta c\u00f3 ng\u00e0y nay ch\u00ednh l\u00e0 ch\u00eca kh\u00f3a \u0111\u1ec3 gi\u00fap cho t\u1ed5 ti\u00ean lo\u00e0i ng\u01b0\u1eddi t\u1ed3n t\u1ea1i \u0111\u01b0\u1ee3c th\u1ebf gi\u1edbi t\u1ed1i c\u1ed5, ch\u1ee9 kh\u00f4ng ph\u1ea3i trong th\u1ebf gi\u1edbi hi\u1ec7n \u0111\u1ea1i \u2013 \u0111\u00e2y c\u0169ng ch\u00ednh l\u00e0 m\u1ea5u ch\u1ed1t \u0111\u1ec3 ch\u00fang ta c\u00f3 th\u1ec3 \u1ee9ng d\u1ee5ng trong kinh doanh. Ng\u01b0\u1ee3c l\u1ea1i, c\u00e1c \u0111\u1eb7c \u0111i\u1ec3m sinh t\u1ed3n kh\u00f4ng gi\u00fap \u00edch \u0111\u01b0\u1ee3c g\u00ec cho vi\u1ec7c sinh t\u1ed3n \u0111\u1ec1u \u0111\u00e3 \u201cch\u1ebft\u201d t\u1eeb l\u00e2u c\u00f9ng c\u00e1c c\u00e1 th\u1ec3 x\u1ea5u s\u1ed1 r\u1ed3i.<\/span><\/p>\n L\u1ea5y m\u1ed9t v\u00ed d\u1ee5 nh\u1ecf, con ng\u01b0\u1eddi th\u00f4ng th\u01b0\u1eddng s\u1ebd ch\u00fa \u00fd \u0111\u1ebfn nh\u1eefng v\u1eadt chuy\u1ec3n \u0111\u1ed9ng. V\u00ec trong th\u1eddi k\u1ef3 t\u1ed1i c\u1ed5, h\u1ecd th\u01b0\u1eddng s\u1ebd ph\u1ea3i \u0111\u1ed1i m\u1eb7t v\u1edbi c\u00e1c hi\u1ec3m h\u1ecda kh\u00f4ng th\u1ec3 l\u01b0\u1eddng tr\u01b0\u1edbc \u0111\u01b0\u1ee3c. Ch\u00ednh v\u00ec v\u1eady, kh\u1ea3 n\u0103ng x\u00e1c \u0111\u1ecbnh nh\u1eefng v\u1eadt chuy\u1ec3n \u0111\u1ed9ng s\u1ebd gi\u00fap cho h\u1ecd s\u1ed1ng s\u00f3t. N\u1ebfu c\u00f3 ng\u01b0\u1eddi t\u1ed1i c\u1ed5 ch\u00fa \u00fd \u0111\u1ebfn nh\u1eefng v\u1eadt \u0111\u1ee9ng y\u00ean h\u01a1n l\u00e0 nh\u1eefng v\u1eadt chuy\u1ec3n \u0111\u1ed9ng th\u00ec nhi\u1ec1u kh\u1ea3 n\u0103ng l\u00e0 ng\u01b0\u1eddi n\u00e0y s\u1ebd kh\u00f3 m\u00e0 s\u1ed1ng th\u1ecd \u0111\u01b0\u1ee3c. B\u1edfi d\u1ec5 b\u1ecb r\u1eafn c\u1eafn, h\u1ed5 v\u1ed3 trong khi nh\u00ecn c\u00e1i g\u1ed1c c\u00e2y l\u00e0 r\u1ea5t cao.<\/span><\/p>\n >>\u00a0<\/span>Suy nghi\u1ec7m \u0111\u00e1nh gi\u00e1 n\u1ed7 l\u1ef1c trong kinh doanh \u2013 V\u00ec sao ch\u00fang ta n\u00ean l\u00e0m kh\u00f3 kh\u00e1ch h\u00e0ng m\u1ed9t ch\u00fat?\u00a0<\/a><\/strong><\/span><\/span><\/p>\n <\/p>\n Gi\u1ea3m c\u00e2n ch\u1eb3ng bao gi\u1edd l\u00e0 d\u1ec5 d\u00e0ng<\/i><\/b><\/span><\/p>\n D\u1ef1a v\u00e0o c\u00e1ch hi\u1ec3u c\u1ee7a t\u00e2m l\u00fd h\u1ecdc ti\u1ebfn h\u00f3a n\u00e0y, ch\u00fang ta c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng l\u00ed gi\u1ea3i v\u00ec sao th\u1ee9c \u0103n lu\u00f4n c\u00f3 s\u1ee9c h\u00fat ma m\u1ecb \u0111\u1ebfn v\u1eady.\u00a0<\/span>Ng\u01b0\u1eddi t\u1ed1i c\u1ed5 ng\u00e0y tr\u01b0\u1edbc kh\u00f4ng c\u00f3 nhi\u1ec1u th\u1ee9c \u0103n nh\u01b0 ch\u00fang ta. Ch\u00ednh v\u00ec v\u1eady, \u0111\u1ec3 t\u1ed3n t\u1ea1i \u0111\u01b0\u1ee3c, h\u1ecd bu\u1ed9c ph\u1ea3i t\u1eadp cho m\u00ecnh kh\u1ea3 n\u0103ng ph\u00e1t hi\u1ec7n v\u00e0 chi\u1ebfm h\u1eefu th\u1ee9c \u0103n b\u1ea5t c\u1ee9 khi n\u00e0o c\u00f3 th\u1eddi c\u01a1.<\/span><\/p>\n M\u1ed9t v\u00ed d\u1ee5 \u0111\u1ec3 ch\u00fang ta h\u00ecnh dung r\u00f5 h\u01a1n: c\u00f3 m\u1ed9t thanh ni\u00ean ng\u01b0\u1eddi t\u1ed1i c\u1ed5 mong mu\u1ed1n gi\u1ea3m c\u00e2n, anh ta kh\u00f4ng bao gi\u1edd b\u1ecb k\u00edch th\u00edch khi nh\u00ecn th\u1ea5y \u0111\u1ed3 \u0103n, th\u1eadm ch\u00ed l\u00e0 kh\u00f4ng th\u1ec3 ph\u00e1t hi\u1ec7n hay ch\u1ea3y n\u01b0\u1edbc mi\u1ebfng khi nh\u00ecn th\u1ea5y m\u1ed9t con g\u00e0 quay \u1edf tr\u01b0\u1edbc m\u1eb7t. V\u00ec ho\u00e0n c\u1ea3nh s\u1ed1ng kh\u1eafc nghi\u1ec7t, ng\u01b0\u1eddi t\u1ed1i c\u1ed5 kh\u00f4ng ph\u1ea3i l\u00fac n\u00e0o c\u0169ng c\u00f3 ngu\u1ed3n th\u1ee9c \u0103n \u1ed5n \u0111\u1ecbnh, n\u00ean ch\u1eafc ch\u1eafn anh ch\u00e0ng th\u00edch gi\u1ea3m c\u00e2n n\u00e0y s\u1ebd nhanh ch\u00f3ng ch\u1ebft \u0111\u00f3i do th\u00edch gi\u1ea3m c\u00e2n gi\u1eef d\u00e1ng.\u00a0<\/span>K\u1ebft qu\u1ea3 l\u00e0 anh ta kh\u00f4ng th\u1ec3 sinh con v\u00e0 duy tr\u00ec lo\u00e0i gene \u201cgi\u1ea3m c\u00e2n\u201d cho con ng\u01b0\u1eddi hi\u1ec7n \u0111\u1ea1i \u0111\u01b0\u1ee3c. Hi\u1ec3n nhi\u00ean l\u00e0 ch\u00fang ta c\u1ee7a th\u1ebf gi\u1edbi hi\u1ec7n \u0111\u1ea1i \u0111\u1ec1u \u0111ang \u0111\u01b0\u1ee3c th\u1eeba h\u01b0\u1edfng gen \u201cham \u0103n\u201d c\u1ee7a b\u1ea1n b\u00e8 ng\u01b0\u1eddi thanh ni\u00ean mu\u1ed1n gi\u1ea3m c\u00e2n \u1edf tr\u00ean.<\/span><\/p>\n \u0110\u00f3 l\u00e0 l\u00ed do v\u00ec sao ng\u00e0y nay, nhi\u1ec1u b\u1ea1n n\u1eef mu\u1ed1n gi\u1ea3m eo gi\u1eef d\u00e1ng nh\u01b0ng lu\u00f4n b\u1ecb h\u1ea5p d\u1eabn b\u1edfi nh\u1eefng ly tr\u00e0 s\u1eefa tr\u00e2n ch\u00e2u th\u01a1m ngon b\u00e9o ng\u1eady!<\/span><\/p>\n \u00a0<\/span><\/p>\n <\/p>\n S\u1eed d\u1ee5ng h\u00ecnh \u1ea3nh th\u1ee9c \u0103n l\u00e0 th\u00e0nh ph\u1ea9m thay cho h\u00ecnh \u1ea3nh nguy\u00ean v\u1eadt li\u1ec7u<\/i><\/b><\/span><\/p>\n Thay v\u00ec s\u1eed d\u1ee5ng h\u00ecnh \u1ea3nh h\u1ea1t c\u00e0 ph\u00ea, t\u1ea1i sao b\u1ea1n kh\u00f4ng s\u1eed d\u1ee5ng h\u00ecnh \u1ea3nh m\u1ed9t ly c\u00e0 ph\u00ea b\u1ed1c kh\u00f3i nghi ng\u00fat \u0111\u1ec3 qu\u1ea3ng c\u00e1o? Th\u1ef1c t\u1ebf \u0111\u00e3 ch\u1ec9 ra, li c\u00e0 ph\u00ea b\u1ed1c kh\u00f3i nghi ng\u00fat l\u00e0 th\u1ee9c \u0103n v\u00e0 c\u00f3 th\u1ec3 k\u00edch th\u00edch tr\u1ef1c ti\u1ebfp \u0111\u1ebfn v\u1ecb gi\u00e1c c\u0169ng nh\u01b0 t\u00e2m l\u00ed th\u00edch \u0103n u\u1ed1ng m\u00e0 ch\u00fang ta \u0111\u01b0\u1ee3c th\u1eeba h\u01b0\u1edfng.\u00a0<\/span>M\u1eb7c kh\u00e1c, h\u1ea1t c\u00e0 ph\u00ea ch\u1ec9 l\u00e0 h\u1ea1t c\u00e0 ph\u00ea, ch\u1eb3ng c\u00f3 ai \u0103n h\u1ea1t c\u00e0 ph\u00ea h\u1ebft, nhi\u1ec1u ng\u01b0\u1eddi c\u00f3 khi c\u00f2n ch\u01b0a t\u1eebng \u0111\u01b0\u1ee3c nh\u00ecn th\u1ea5y h\u1ea1t c\u00e0 ph\u00ea bao gi\u1edd. Do \u0111\u00f3, s\u1ed1 ng\u01b0\u1eddi s\u1ebd c\u00f3 ph\u1ea3n \u1ee9ng v\u1edbi h\u00ecnh \u1ea3nh h\u1ea1t c\u00e0 ph\u00ea l\u00e0 r\u1ea5t \u00edt. N\u1ebfu b\u1ecb k\u00edch th\u00edch, th\u00ec ch\u1eafc ch\u1eafn l\u00e0 th\u00f4ng qua h\u00ecnh \u1ea3nh li c\u00e0 ph\u00ea m\u00e0 h\u1ecd t\u1eebng u\u1ed1ng m\u00e0 th\u00f4i.<\/span><\/p>\n C\u0169ng gi\u1ed1ng nh\u01b0 v\u00ed d\u1ee5 tr\u00ean, ng\u01b0\u1eddi ta th\u01b0\u1eddng qu\u1ea3ng c\u00e1o con g\u00e0 \u0111\u00e3 \u0111\u01b0\u1ee3c n\u1ea5u ch\u00edn ch\u1ee9 ch\u1eb3ng ai qu\u1ea3ng c\u00e1o con g\u00e0 m\u1edbi \u0111\u01b0\u1ee3c l\u00e0m l\u00f4ng s\u1ea1ch s\u1ebd v\u00e0 v\u1eabn c\u00f2n nguy\u00ean m\u00e1u h\u1ebft; ng\u01b0\u1eddi ta qu\u1ea3ng c\u00e1o gi\u1ecdt m\u1eadt ong ch\u1ee9 ch\u1eb3ng ai qu\u1ea3ng c\u00e1o c\u00e1i t\u1ed5 \u0111\u1ea7y ong h\u1ebft; ng\u01b0\u1eddi ta qu\u1ea3ng c\u00e1o nh\u1eefng chi\u1ebfc b\u00e1nh m\u00ec n\u00f3ng h\u1ed5i nghi ng\u00fat kh\u00f3i ch\u1ee9 kh\u00f4ng ai qu\u1ea3ng c\u00e1o \u0111\u1ed1ng b\u1ed9t m\u00ec ch\u01b0a \u0111\u01b0\u1ee3c nh\u00e0o n\u1eb7n g\u00ec h\u1ebft.<\/span><\/p>\n1.T\u00e2m l\u00fd h\u1ecdc ti\u1ebfn h\u00f3a l\u00e0 g\u00ec?<\/b><\/span><\/span><\/h3>\n
2.V\u00ed d\u1ee5 v\u1ec1 t\u00e2m l\u00fd h\u1ecdc ti\u1ebfn h\u00f3a trong kinh doanh<\/b><\/span><\/span><\/h3>\n
3.\u1ee8ng d\u1ee5ng c\u1ee7a t\u00e2m l\u00fd h\u1ecdc ti\u1ebfn h\u00f3a trong kinh doanh<\/b><\/span><\/span><\/h3>\n