{"id":77701,"date":"2024-08-26T16:54:04","date_gmt":"2024-08-26T09:54:04","guid":{"rendered":"https:\/\/jobsgo.vn\/blog\/?p=77701"},"modified":"2024-10-17T13:57:46","modified_gmt":"2024-10-17T06:57:46","slug":"kinh-doanh-xuat-ban-pham-la-gi","status":"publish","type":"post","link":"https:\/\/jobsgo.vn\/blog\/kinh-doanh-xuat-ban-pham-la-gi\/","title":{"rendered":"Kinh Doanh Xu\u1ea5t B\u1ea3n Ph\u1ea9m L\u00e0 G\u00ec? H\u01b0\u1edbng \u0110i Cho Ng\u01b0\u1eddi Y\u00eau S\u00e1ch"},"content":{"rendered":"\n
Kinh doanh xu\u1ea5t b\u1ea3n ph\u1ea9m l\u00e0 g\u00ec<\/em><\/strong><\/a>? \u0110\u00e2y l\u00e0 m\u1ed9t ng\u00e0nh ngh\u1ec1 ch\u1ecbu tr\u00e1ch nhi\u1ec7m trong vi\u1ec7c s\u1ea3n xu\u1ea5t, ph\u00e2n ph\u1ed1i, qu\u1ea3n l\u00fd c\u00e1c s\u1ea3n ph\u1ea9m xu\u1ea5t b\u1ea3n. Ng\u00e0nh n\u00e0y kh\u00f4ng ch\u1ec9 \u0111\u01a1n thu\u1ea7n l\u00e0 vi\u1ec7c in \u1ea5n m\u00e0 c\u00f2n li\u00ean quan \u0111\u1ebfn nhi\u1ec1u kh\u00eda c\u1ea1nh kh\u00e1c nh\u01b0 qu\u1ea3n l\u00fd quy\u1ec1n t\u00e1c gi\u1ea3, ti\u1ebfp th\u1ecb, ph\u00e2n ph\u1ed1i tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng kh\u00e1c nhau. B\u00e0i vi\u1ebft n\u00e0y s\u1ebd gi\u00fap b\u1ea1n c\u00f3 c\u00e1i nh\u00ecn t\u1ed5ng quan h\u01a1n v\u1ec1 kinh doanh xu\u1ea5t b\u1ea3n ph\u1ea9m, t\u1eeb \u0111\u00f3 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh s\u00e1ng su\u1ed1t cho t\u01b0\u01a1ng lai ngh\u1ec1 nghi\u1ec7p c\u1ee7a m\u00ecnh.<\/em><\/p>\n M\u1ee5c l\u1ee5c<\/p> Ng\u00e0nh kinh doanh xu\u1ea5t b\u1ea3n ph\u1ea9m l\u00e0 g\u00ec<\/strong>? \u0110\u00e2y l\u00e0 m\u1ed9t l\u0129nh v\u1ef1c li\u00ean quan \u0111\u1ebfn vi\u1ec7c qu\u1ea3n l\u00fd, s\u1ea3n xu\u1ea5t, ph\u00e2n ph\u1ed1i c\u00e1c \u1ea5n ph\u1ea9m nh\u01b0 s\u00e1ch, t\u1ea1p ch\u00ed, b\u00e1o ch\u00ed, c\u00e1c s\u1ea3n ph\u1ea9m truy\u1ec1n th\u00f4ng kh\u00e1c. Ng\u00e0nh n\u00e0y l\u00e0 s\u1ef1 k\u1ebft h\u1ee3p gi\u1eefa ngh\u1ec7 thu\u1eadt s\u00e1ng t\u1ea1o n\u1ed9i dung v\u00e0 k\u1ef9 n\u0103ng kinh doanh, nh\u1eb1m \u0111\u00e1p \u1ee9ng nhu c\u1ea7u th\u00f4ng tin, gi\u1ea3i tr\u00ed, gi\u00e1o d\u1ee5c c\u1ee7a x\u00e3 h\u1ed9i.<\/p><\/blockquote>\n T\u1ea1i Vi\u1ec7t Nam, ng\u00e0nh kinh doanh xu\u1ea5t b\u1ea3n ph\u1ea9m kh\u00f4ng ch\u1ec9 g\u1eafn li\u1ec1n v\u1edbi vi\u1ec7c xu\u1ea5t b\u1ea3n s\u00e1ch gi\u00e1o khoa, t\u00e0i li\u1ec7u h\u1ecdc t\u1eadp m\u00e0 c\u00f2n m\u1edf r\u1ed9ng ra c\u00e1c l\u0129nh v\u1ef1c nh\u01b0 s\u00e1ch v\u0103n h\u1ecdc, khoa h\u1ecdc, t\u1ea1p ch\u00ed chuy\u00ean ng\u00e0nh, c\u00e1c n\u1ed9i dung s\u1ed1. V\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a c\u00f4ng ngh\u1ec7 th\u00f4ng tin, ng\u00e0nh n\u00e0y \u0111\u00e3 m\u1edf r\u1ed9ng \u0111\u00e1ng k\u1ec3, \u0111\u1ebfn t\u1eeb vi\u1ec7c xu\u1ea5t b\u1ea3n \u0111i\u1ec7n t\u1eed, c\u00e1c n\u1ec1n t\u1ea3ng s\u1ed1 h\u00f3a n\u1ed9i dung.<\/p>\n M\u1ee5c ti\u00eau ch\u00ednh c\u1ee7a ng\u00e0nh kinh doanh xu\u1ea5t b\u1ea3n ph\u1ea9m l\u00e0 trang b\u1ecb cho sinh vi\u00ean ki\u1ebfn th\u1ee9c c\u00f9ng k\u1ef9 n\u0103ng c\u1ea7n thi\u1ebft \u0111\u1ec3 tham gia v\u00e0o qu\u00e1 tr\u00ecnh s\u1ea3n xu\u1ea5t, qu\u1ea3n l\u00fd, ph\u00e2n ph\u1ed1i c\u00e1c \u1ea5n ph\u1ea9m. Ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o ng\u00e0nh n\u00e0y th\u01b0\u1eddng t\u1eadp trung v\u00e0o c\u00e1c kh\u00eda c\u1ea1nh sau:<\/p>\n Ng\u00e0nh kinh doanh xu\u1ea5t b\u1ea3n ph\u1ea9m c\u00f3 ch\u01b0\u01a1ng tr\u00ecnh h\u1ecdc \u0111a d\u1ea1ng, gi\u00fap sinh vi\u00ean ph\u00e1t tri\u1ec3n to\u00e0n di\u1ec7n t\u1eeb ki\u1ebfn th\u1ee9c c\u01a1 b\u1ea3n \u0111\u1ebfn chuy\u00ean s\u00e2u. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 m\u00f4n h\u1ecdc ti\u00eau bi\u1ec3u:<\/p>\n Ng\u00e0nh kinh doanh xu\u1ea5t b\u1ea3n ph\u1ea9m th\u01b0\u1eddng x\u00e9t tuy\u1ec3n sinh vi\u00ean qua c\u00e1c kh\u1ed1i thi ph\u1ed5 bi\u1ebfn nh\u01b0:<\/p>\n T\u1ea1i Vi\u1ec7t Nam, ch\u1ec9 c\u00f3 \u00edt tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc \u0111\u00e0o t\u1ea1o ng\u00e0nh kinh doanh xu\u1ea5t b\u1ea3n ph\u1ea9m. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 b\u1ea3ng \u0111i\u1ec3m chu\u1ea9n m\u1edbi nh\u1ea5t tham kh\u1ea3o t\u1eeb m\u1ed9t s\u1ed1 tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc:<\/p>\n \u0110i\u1ec3m chu\u1ea9n c\u00f3 th\u1ec3 thay \u0111\u1ed5i h\u00e0ng n\u0103m, t\u00f9y thu\u1ed9c v\u00e0o ch\u1ec9 ti\u00eau tuy\u1ec3n sinh, nhu c\u1ea7u c\u1ee7a ng\u00e0nh h\u1ecdc. V\u00ec v\u1eady, b\u1ea1n c\u1ea7n c\u1eadp nh\u1eadt th\u00f4ng tin t\u1eeb c\u00e1c trang tuy\u1ec3n sinh ch\u00ednh th\u1ee9c c\u1ee7a t\u1eebng tr\u01b0\u1eddng.<\/p>\n Ng\u00e0nh kinh doanh xu\u1ea5t b\u1ea3n ph\u1ea9m t\u1eebng tr\u1ea3i qua th\u1eddi k\u1ef3 ho\u00e0ng kim, \u0111\u1eb7c bi\u1ec7t v\u00e0o nh\u1eefng n\u0103m 2000, khi nhu c\u1ea7u v\u1ec1 s\u00e1ch v\u00e0 tri th\u1ee9c trong c\u1ed9ng \u0111\u1ed3ng r\u1ea5t l\u1edbn. Tuy nhi\u00ean, hi\u1ec7n nay, ng\u00e0nh n\u00e0y \u0111ang \u0111\u1ed1i m\u1eb7t v\u1edbi nhi\u1ec1u th\u00e1ch th\u1ee9c trong vi\u1ec7c tuy\u1ec3n sinh c\u0169ng nh\u01b0 duy tr\u00ec s\u1ef1 h\u1ea5p d\u1eabn. M\u1ed9t ph\u1ea7n nguy\u00ean nh\u00e2n \u0111\u1ebfn t\u1eeb s\u1ef1 c\u1ea1nh tranh c\u1ee7a c\u00e1c ng\u00e0nh h\u1ecdc m\u1edbi, hi\u1ec7n \u0111\u1ea1i v\u00e0 c\u00f3 tri\u1ec3n v\u1ecdng ngh\u1ec1 nghi\u1ec7p h\u1ea5p d\u1eabn h\u01a1n nh\u01b0 c\u00f4ng ngh\u1ec7 th\u00f4ng tin, tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o, kinh t\u1ebf s\u1ed1. Ngo\u00e0i ra, d\u00f9 \u0111\u00e3 c\u00f3 nh\u1eefng b\u01b0\u1edbc chuy\u1ec3n m\u00ecnh m\u1ea1nh m\u1ebd sang k\u1ef9 thu\u1eadt s\u1ed1, ng\u00e0nh xu\u1ea5t b\u1ea3n ph\u1ea9m v\u1eabn b\u1ecb nh\u00ecn nh\u1eadn l\u00e0 m\u1ed9t l\u0129nh v\u1ef1c truy\u1ec1n th\u1ed1ng, kh\u00f4ng c\u00f2n m\u1edbi m\u1ebb trong m\u1eaft nhi\u1ec1u b\u1ea1n tr\u1ebb.<\/p>\n S\u1ef1 thay \u0111\u1ed5i trong th\u00f3i quen ti\u00eau d\u00f9ng c\u0169ng \u1ea3nh h\u01b0\u1edfng l\u1edbn \u0111\u1ebfn ng\u00e0nh n\u00e0y. Xu\u1ea5t b\u1ea3n s\u00e1ch in \u0111ang ch\u1ecbu s\u1ef1 c\u1ea1nh tranh m\u1ea1nh m\u1ebd t\u1eeb c\u00e1c h\u00ecnh th\u1ee9c gi\u1ea3i tr\u00ed v\u00e0 h\u1ecdc t\u1eadp kh\u00e1c nh\u01b0 video, podcast, c\u00e1c n\u1ec1n t\u1ea3ng h\u1ecdc t\u1eadp tr\u1ef1c tuy\u1ebfn. \u0110i\u1ec1u \u0111\u00f3 khi\u1ebfn ng\u00e0nh xu\u1ea5t b\u1ea3n truy\u1ec1n th\u1ed1ng kh\u00f3 gi\u1eef \u0111\u01b0\u1ee3c s\u1ef1 thu h\u00fat nh\u01b0 tr\u01b0\u1edbc, d\u00f9 v\u1eabn \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c lan t\u1ecfa tri th\u1ee9c. V\u00ec v\u1eady, ng\u00e0nh kinh doanh xu\u1ea5t b\u1ea3n ph\u1ea9m hi\u1ec7n nay kh\u00f4ng c\u00f2n \u0111\u01b0\u1ee3c \u01b0a chu\u1ed9ng nh\u01b0 trong qu\u00e1 kh\u1ee9, nh\u01b0ng v\u1eabn c\u00f3 ch\u1ed7 \u0111\u1ee9ng nh\u1ea5t \u0111\u1ecbnh trong h\u1ec7 th\u1ed1ng gi\u00e1o d\u1ee5c v\u1edbi th\u1ecb tr\u01b0\u1eddng lao \u0111\u1ed9ng.<\/p>\n \u0110\u1ec3 theo \u0111u\u1ed5i v\u00e0 th\u00e0nh c\u00f4ng trong ng\u00e0nh kinh doanh xu\u1ea5t b\u1ea3n ph\u1ea9m, b\u1ea1n c\u1ea7n ph\u00e1t tri\u1ec3n m\u1ed9t lo\u1ea1t c\u00e1c t\u1ed1 ch\u1ea5t quan tr\u1ecdng. Nh\u1eefng t\u1ed1 ch\u1ea5t n\u00e0y kh\u00f4ng ch\u1ec9 gi\u00fap b\u1ea1n ho\u00e0n th\u00e0nh t\u1ed1t c\u00e1c c\u00f4ng vi\u1ec7c chuy\u00ean m\u00f4n m\u00e0 c\u00f2n t\u1ea1o n\u00ean s\u1ef1 kh\u00e1c bi\u1ec7t trong m\u1ed9t ng\u00e0nh \u0111\u1ea7y c\u1ea1nh tranh nh\u01b0 xu\u1ea5t b\u1ea3n.<\/p>\n Ng\u00e0nh kinh doanh xu\u1ea5t b\u1ea3n ph\u1ea9m y\u00eau c\u1ea7u m\u1ed9t t\u01b0 duy s\u00e1ng t\u1ea1o, k\u1ef9 n\u0103ng vi\u1ebft l\u00e1ch xu\u1ea5t s\u1eafc. Kh\u1ea3 n\u0103ng s\u00e1ng t\u1ea1o l\u00e0 y\u1ebfu t\u1ed1 then ch\u1ed1t gi\u00fap b\u1ea1n t\u1ea1o ra nh\u1eefng n\u1ed9i dung \u0111\u1ed9c \u0111\u00e1o, m\u1edbi m\u1ebb, t\u1eeb vi\u1ec7c ph\u00e1t tri\u1ec3n \u00fd t\u01b0\u1edfng cho \u0111\u1ebfn c\u00e1ch th\u1ee9c tr\u00ecnh b\u00e0y n\u1ed9i dung. \u0110\u1ec3 th\u00e0nh c\u00f4ng, b\u1ea1n c\u1ea7n bi\u1ebft c\u00e1ch bi\u1ebfn nh\u1eefng \u00fd t\u01b0\u1edfng tr\u1eebu t\u01b0\u1ee3ng th\u00e0nh nh\u1eefng s\u1ea3n ph\u1ea9m c\u1ee5 th\u1ec3, c\u00f3 gi\u00e1 tr\u1ecb, h\u1ea5p d\u1eabn \u0111\u1ed1i v\u1edbi \u0111\u1ed9c gi\u1ea3.<\/p>\n Kh\u1ea3 n\u0103ng vi\u1ebft l\u00e1ch kh\u00f4ng ch\u1ec9 d\u1eebng l\u1ea1i \u1edf vi\u1ec7c tr\u00ecnh b\u00e0y ng\u00f4n ng\u1eef m\u1ed9t c\u00e1ch m\u1ea1ch l\u1ea1c, m\u00e0 c\u00f2n c\u1ea7n kh\u1ea3 n\u0103ng bi\u00ean t\u1eadp tinh t\u1ebf, gi\u00fap n\u1ed9i dung tr\u1edf n\u00ean s\u1ed1ng \u0111\u1ed9ng, l\u00f4i cu\u1ed1n. M\u1ed9t bi\u00ean t\u1eadp vi\u00ean trong ng\u00e0nh xu\u1ea5t b\u1ea3n ph\u1ea3i bi\u1ebft c\u00e1ch truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p c\u1ee7a t\u00e1c gi\u1ea3 m\u1ed9t c\u00e1ch r\u00f5 r\u00e0ng, s\u00fac t\u00edch, nh\u01b0ng v\u1eabn gi\u1eef \u0111\u01b0\u1ee3c gi\u1ecdng v\u0103n, phong c\u00e1ch \u0111\u1eb7c tr\u01b0ng c\u1ee7a t\u00e1c ph\u1ea9m.<\/p>\n Trong ng\u00e0nh kinh doanh xu\u1ea5t b\u1ea3n ph\u1ea9m, k\u1ef9 n\u0103ng qu\u1ea3n l\u00fd d\u1ef1 \u00e1n \u0111\u00f3ng vai tr\u00f2 c\u1ef1c k\u1ef3 quan tr\u1ecdng. Qu\u1ea3n l\u00fd d\u1ef1 \u00e1n xu\u1ea5t b\u1ea3n \u0111\u00f2i h\u1ecfi s\u1ef1 k\u1ebft h\u1ee3p gi\u1eefa kh\u1ea3 n\u0103ng l\u1eadp k\u1ebf ho\u1ea1ch, t\u1ed5 ch\u1ee9c, \u0111i\u1ec1u ph\u1ed1i c\u00e1c c\u00f4ng vi\u1ec7c kh\u00e1c nhau \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng s\u1ea3n ph\u1ea9m cu\u1ed1i c\u00f9ng \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c y\u00eau c\u1ea7u v\u1ec1 th\u1eddi gian v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng. S\u1ef1 ch\u1eb7t ch\u1ebd trong qu\u1ea3n l\u00fd gi\u00fap d\u1ef1 \u00e1n ti\u1ebfn tri\u1ec3n m\u1ed9t c\u00e1ch tr\u01a1n tru, tr\u00e1nh c\u00e1c r\u1ee7i ro kh\u00f4ng \u0111\u00e1ng c\u00f3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng m\u1ecdi c\u00f4ng \u0111o\u1ea1n \u0111\u1ec1u \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n \u0111\u00fang th\u1eddi gian quy \u0111\u1ecbnh. K\u1ef9 n\u0103ng n\u00e0y kh\u00f4ng ch\u1ec9 gi\u00fap b\u1ea1n gi\u1eef v\u1eefng ti\u1ebfn \u0111\u1ed9 c\u00f4ng vi\u1ec7c m\u00e0 c\u00f2n gi\u00fap x\u00e2y d\u1ef1ng uy t\u00edn, t\u1ea1o l\u00f2ng tin v\u1edbi c\u00e1c \u0111\u1ed1i t\u00e1c, kh\u00e1ch h\u00e0ng trong ng\u00e0nh xu\u1ea5t b\u1ea3n.<\/p>\n Giao ti\u1ebfp v\u00e0 th\u01b0\u01a1ng th\u1ea3o l\u00e0 hai k\u1ef9 n\u0103ng kh\u00f4ng th\u1ec3 thi\u1ebfu khi l\u00e0m vi\u1ec7c trong ng\u00e0nh kinh doanh xu\u1ea5t b\u1ea3n ph\u1ea9m, \u0111\u1eb7c bi\u1ec7t l\u00e0 khi b\u1ea1n ph\u1ea3i th\u01b0\u1eddng xuy\u00ean l\u00e0m vi\u1ec7c v\u1edbi c\u00e1c t\u00e1c gi\u1ea3, nh\u00e0 xu\u1ea5t b\u1ea3n, nh\u00e0 in, c\u00e1c \u0111\u1ed1i t\u00e1c kh\u00e1c. Kh\u1ea3 n\u0103ng giao ti\u1ebfp t\u1ed1t gi\u00fap b\u1ea1n truy\u1ec1n \u0111\u1ea1t \u00fd t\u01b0\u1edfng m\u1ed9t c\u00e1ch r\u00f5 r\u00e0ng, c\u00f3 t\u00ednh thuy\u1ebft ph\u1ee5c cao, t\u1eeb \u0111\u00f3 x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 h\u1ee3p t\u00e1c b\u1ec1n v\u1eefng. Th\u01b0\u01a1ng th\u1ea3o, m\u1eb7t kh\u00e1c, l\u00e0 ngh\u1ec7 thu\u1eadt \u0111\u1ea1t \u0111\u01b0\u1ee3c c\u00e1c th\u1ecfa thu\u1eadn c\u00f3 l\u1ee3i nh\u1ea5t m\u00e0 v\u1eabn duy tr\u00ec \u0111\u01b0\u1ee3c m\u1ed1i quan h\u1ec7 t\u1ed1t \u0111\u1eb9p v\u1edbi \u0111\u1ed1i t\u00e1c. Khi \u0111\u00e0m ph\u00e1n h\u1ee3p \u0111\u1ed3ng b\u1ea3n quy\u1ec1n v\u1edbi m\u1ed9t t\u00e1c gi\u1ea3, b\u1ea1n c\u1ea7n th\u1ec3 hi\u1ec7n s\u1ef1 hi\u1ec3u bi\u1ebft s\u00e2u r\u1ed9ng v\u1ec1 c\u00e1c \u0111i\u1ec1u kho\u1ea3n ph\u00e1p l\u00fd, \u0111\u1ed3ng th\u1eddi c\u0169ng ph\u1ea3i tinh t\u1ebf trong vi\u1ec7c \u0111\u00e0m ph\u00e1n \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c nh\u1eefng \u0111i\u1ec1u kho\u1ea3n c\u00f3 l\u1ee3i cho c\u1ea3 hai b\u00ean. K\u1ef9 n\u0103ng n\u00e0y kh\u00f4ng ch\u1ec9 gi\u00fap b\u1ea1n b\u1ea3o v\u1ec7 quy\u1ec1n l\u1ee3i c\u1ee7a m\u00ecnh m\u00e0 c\u00f2n x\u00e2y d\u1ef1ng \u0111\u01b0\u1ee3c uy t\u00edn trong ng\u00e0nh.<\/p>\n Trong th\u1eddi \u0111\u1ea1i s\u1ed1 h\u00f3a, ki\u1ebfn th\u1ee9c c\u00f4ng ngh\u1ec7 tr\u1edf th\u00e0nh m\u1ed9t y\u1ebfu t\u1ed1 b\u1eaft bu\u1ed9c \u0111\u1ed1i v\u1edbi nh\u1eefng ai mu\u1ed1n theo \u0111u\u1ed5i ng\u00e0nh kinh doanh xu\u1ea5t b\u1ea3n ph\u1ea9m. S\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a c\u00f4ng ngh\u1ec7 \u0111\u00e3 thay \u0111\u1ed5i c\u00e1ch th\u1ee9c ho\u1ea1t \u0111\u1ed9ng c\u1ee7a ng\u00e0nh xu\u1ea5t b\u1ea3n, t\u1eeb vi\u1ec7c bi\u00ean t\u1eadp, thi\u1ebft k\u1ebf \u0111\u1ebfn ph\u00e2n ph\u1ed1i s\u1ea3n ph\u1ea9m. Hi\u1ec3u bi\u1ebft v\u1ec1 c\u00e1c ph\u1ea7n m\u1ec1m chuy\u00ean d\u1ee5ng nh\u01b0 Adobe InDesign, Photoshop, c\u00e1c n\u1ec1n t\u1ea3ng xu\u1ea5t b\u1ea3n k\u1ef9 thu\u1eadt s\u1ed1 nh\u01b0 Amazon Kindle Direct Publishing hay Google Play Books l\u00e0 c\u1ea7n thi\u1ebft \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o ra nh\u1eefng s\u1ea3n ph\u1ea9m ch\u1ea5t l\u01b0\u1ee3ng cao, \u0111\u00e1p \u1ee9ng y\u00eau c\u1ea7u c\u1ee7a th\u1ecb tr\u01b0\u1eddng hi\u1ec7n \u0111\u1ea1i.<\/p>\n M\u1ed9t y\u1ebfu t\u1ed1 kh\u00f4ng k\u00e9m ph\u1ea7n quan tr\u1ecdng l\u00e0 hi\u1ec3u bi\u1ebft s\u00e2u r\u1ed9ng v\u1ec1 th\u1ecb tr\u01b0\u1eddng xu\u1ea5t b\u1ea3n ph\u1ea9m. B\u1ea1n c\u1ea7n n\u1eafm b\u1eaft xu h\u01b0\u1edbng ti\u00eau th\u1ee5 n\u1ed9i dung c\u1ee7a \u0111\u1ed9c gi\u1ea3, t\u1eeb \u0111\u00f3 ph\u00e1t tri\u1ec3n c\u00e1c s\u1ea3n ph\u1ea9m ph\u00f9 h\u1ee3p. Trong b\u1ed1i c\u1ea3nh hi\u1ec7n nay, \u0111\u1ed9c gi\u1ea3 ng\u00e0y c\u00e0ng \u01b0a chu\u1ed9ng c\u00e1c d\u1ea1ng s\u00e1ch \u0111i\u1ec7n t\u1eed, audiobook, y\u00eau c\u1ea7u c\u00e1c nh\u00e0 xu\u1ea5t b\u1ea3n ph\u1ea3i linh ho\u1ea1t chuy\u1ec3n \u0111\u1ed5i t\u1eeb m\u00f4 h\u00ecnh truy\u1ec1n th\u1ed1ng sang k\u1ef9 thu\u1eadt s\u1ed1. Ngo\u00e0i ra, b\u1ea1n c\u0169ng c\u1ea7n bi\u1ebft c\u00e1ch ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau, t\u1eeb \u0111\u00f3 \u0111\u01b0a ra chi\u1ebfn l\u01b0\u1ee3c marketing hi\u1ec7u qu\u1ea3, gi\u00fap s\u1ea3n ph\u1ea9m xu\u1ea5t b\u1ea3n \u0111\u1ea1t \u0111\u01b0\u1ee3c s\u1ef1 ti\u1ebfp c\u1eadn r\u1ed9ng r\u00e3i.<\/p>\n Ng\u00e0nh kinh doanh xu\u1ea5t b\u1ea3n ph\u1ea9m ra tr\u01b0\u1eddng l\u00e0m g\u00ec<\/strong>? Sau khi t\u1ed1t nghi\u1ec7p, b\u1ea1n c\u00f3 th\u1ec3 l\u1ef1a ch\u1ecdn m\u1ed9t trong nhi\u1ec1u con \u0111\u01b0\u1eddng s\u1ef1 nghi\u1ec7p ph\u00f9 h\u1ee3p v\u1edbi s\u1edf th\u00edch, k\u1ef9 n\u0103ng c\u1ee7a m\u00ecnh v\u1edbi c\u00e1c ngh\u1ec1 nghi\u1ec7p \u0111a d\u1ea1ng, t\u1eeb bi\u00ean t\u1eadp n\u1ed9i dung \u0111\u1ebfn qu\u1ea3n l\u00fd xu\u1ea5t b\u1ea3n hay marketing.<\/p>\n Bi\u00ean t\u1eadp vi\u00ean xu\u1ea5t b\u1ea3n l\u00e0 ng\u01b0\u1eddi ch\u1ecbu tr\u00e1ch nhi\u1ec7m ch\u1ec9nh s\u1eeda, bi\u00ean t\u1eadp, ho\u00e0n thi\u1ec7n n\u1ed9i dung tr\u01b0\u1edbc khi xu\u1ea5t b\u1ea3n. C\u00f4ng vi\u1ec7c n\u00e0y \u0111\u00f2i h\u1ecfi b\u1ea1n ph\u1ea3i c\u00f3 k\u1ef9 n\u0103ng ng\u00f4n ng\u1eef v\u1eefng ch\u1eafc, kh\u1ea3 n\u0103ng ph\u00e1t hi\u1ec7n, s\u1eeda ch\u1eefa c\u00e1c l\u1ed7i trong b\u1ea3n th\u1ea3o, \u0111\u1ed3ng th\u1eddi \u0111\u1ea3m b\u1ea3o n\u1ed9i dung ph\u00f9 h\u1ee3p v\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng \u0111\u1ed9c gi\u1ea3 m\u1ee5c ti\u00eau. Khi bi\u00ean t\u1eadp m\u1ed9t cu\u1ed1n s\u00e1ch khoa h\u1ecdc ph\u1ed5 th\u00f4ng, bi\u00ean t\u1eadp vi\u00ean kh\u00f4ng ch\u1ec9 c\u1ea7n n\u1eafm v\u1eefng ki\u1ebfn th\u1ee9c chuy\u00ean ng\u00e0nh m\u00e0 c\u00f2n ph\u1ea3i bi\u1ebft c\u00e1ch \u0111\u01a1n gi\u1ea3n h\u00f3a c\u00e1c thu\u1eadt ng\u1eef ph\u1ee9c t\u1ea1p \u0111\u1ec3 \u0111\u1ed9c gi\u1ea3 ph\u1ed5 th\u00f4ng c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng hi\u1ec3u. Vai tr\u00f2 c\u1ee7a bi\u00ean t\u1eadp vi\u00ean l\u00e0 r\u1ea5t quan tr\u1ecdng trong vi\u1ec7c \u0111\u1ea3m b\u1ea3o ch\u1ea5t l\u01b0\u1ee3ng c\u00f9ng s\u1ef1 h\u1ea5p d\u1eabn c\u1ee7a c\u00e1c \u1ea5n ph\u1ea9m.<\/p>\n Qu\u1ea3n l\u00fd xu\u1ea5t b\u1ea3n l\u00e0 v\u1ecb tr\u00ed ch\u1ecbu tr\u00e1ch nhi\u1ec7m \u0111i\u1ec1u ph\u1ed1i to\u00e0n b\u1ed9 qu\u00e1 tr\u00ecnh xu\u1ea5t b\u1ea3n, t\u1eeb vi\u1ec7c l\u1eadp k\u1ebf ho\u1ea1ch, qu\u1ea3n l\u00fd t\u00e0i ch\u00ednh \u0111\u1ebfn gi\u00e1m s\u00e1t in \u1ea5n r\u1ed3i ph\u00e2n ph\u1ed1i. Ng\u01b0\u1eddi qu\u1ea3n l\u00fd xu\u1ea5t b\u1ea3n c\u1ea7n c\u00f3 k\u1ef9 n\u0103ng t\u1ed5 ch\u1ee9c t\u1ed1t, kh\u1ea3 n\u0103ng l\u00e3nh \u0111\u1ea1o v\u00e0 ra quy\u1ebft \u0111\u1ecbnh \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o d\u1ef1 \u00e1n xu\u1ea5t b\u1ea3n di\u1ec5n ra theo \u0111\u00fang ti\u1ebfn \u0111\u1ed9, ng\u00e2n s\u00e1ch. Ch\u1eb3ng h\u1ea1n, khi qu\u1ea3n l\u00fd m\u1ed9t d\u1ef1 \u00e1n s\u00e1ch gi\u00e1o khoa, b\u1ea1n ph\u1ea3i l\u00e0m vi\u1ec7c ch\u1eb7t ch\u1ebd v\u1edbi nh\u00e0 xu\u1ea5t b\u1ea3n, t\u00e1c gi\u1ea3, nh\u00e0 in, c\u00e1c nh\u00e0 ph\u00e2n ph\u1ed1i \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o s\u00e1ch \u0111\u01b0\u1ee3c ph\u00e1t h\u00e0nh \u0111\u00fang m\u00f9a t\u1ef1u tr\u01b0\u1eddng. Ngo\u00e0i ra, qu\u1ea3n l\u00fd xu\u1ea5t b\u1ea3n c\u00f2n ph\u1ea3i theo d\u00f5i xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng, t\u1eeb \u0111\u00f3 \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c nh\u1eb1m t\u1ed1i \u01b0u h\u00f3a doanh thu.<\/p>\n Chuy\u00ean vi\u00ean marketing xu\u1ea5t b\u1ea3n ph\u1ea9m ch\u1ecbu tr\u00e1ch nhi\u1ec7m x\u00e2y d\u1ef1ng, tri\u1ec3n khai c\u00e1c chi\u1ebfn l\u01b0\u1ee3c marketing nh\u1eb1m qu\u1ea3ng b\u00e1, ti\u00eau th\u1ee5 s\u1ea3n ph\u1ea9m xu\u1ea5t b\u1ea3n. C\u00f4ng vi\u1ec7c n\u00e0y y\u00eau c\u1ea7u b\u1ea1n ph\u1ea3i hi\u1ec3u r\u00f5 th\u1ecb tr\u01b0\u1eddng xu\u1ea5t b\u1ea3n, x\u00e1c \u0111\u1ecbnh \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau, ph\u00e1t tri\u1ec3n c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3.<\/p>\n Khi ra m\u1eaft m\u1ed9t cu\u1ed1n s\u00e1ch m\u1edbi, chuy\u00ean vi\u00ean marketing c\u1ea7n l\u00ean k\u1ebf ho\u1ea1ch qu\u1ea3ng b\u00e1 tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i, t\u1ed5 ch\u1ee9c c\u00e1c s\u1ef1 ki\u1ec7n ra m\u1eaft s\u00e1ch, h\u1ee3p t\u00e1c v\u1edbi c\u00e1c nh\u00e0 s\u00e1ch \u0111\u1ec3 t\u0103ng c\u01b0\u1eddng \u0111\u1ed9 ph\u1ee7 s\u00f3ng cho s\u1ea3n ph\u1ea9m. Kh\u1ea3 n\u0103ng s\u00e1ng t\u1ea1o trong marketing, n\u1eafm b\u1eaft xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng l\u00e0 nh\u1eefng y\u1ebfu t\u1ed1 quan tr\u1ecdng gi\u00fap chuy\u00ean vi\u00ean marketing xu\u1ea5t b\u1ea3n ph\u1ea9m th\u00e0nh c\u00f4ng.<\/p>\n Trong b\u1ed1i c\u1ea3nh ng\u00e0nh xu\u1ea5t b\u1ea3n ng\u00e0y c\u00e0ng ph\u00e1t tri\u1ec3n, nhu c\u1ea7u v\u1ec1 b\u1ea3o v\u1ec7 quy\u1ec1n s\u1edf h\u1eefu tr\u00ed tu\u1ec7 c\u0169ng tr\u1edf n\u00ean quan tr\u1ecdng h\u01a1n bao gi\u1edd h\u1ebft. Nh\u00e0 qu\u1ea3n l\u00fd b\u1ea3n quy\u1ec1n l\u00e0 ng\u01b0\u1eddi ch\u1ecbu tr\u00e1ch nhi\u1ec7m \u0111\u1ea3m b\u1ea3o r\u1eb1ng c\u00e1c t\u00e1c ph\u1ea9m xu\u1ea5t b\u1ea3n tu\u00e2n th\u1ee7 \u0111\u00fang c\u00e1c quy \u0111\u1ecbnh ph\u00e1p lu\u1eadt v\u1ec1 b\u1ea3n quy\u1ec1n, \u0111\u1ed3ng th\u1eddi b\u1ea3o v\u1ec7 quy\u1ec1n l\u1ee3i c\u1ee7a t\u00e1c gi\u1ea3.<\/p>\n N\u1ebfu b\u1ea1n \u0111ang t\u1ef1 h\u1ecfi kinh doanh xu\u1ea5t b\u1ea3n ph\u1ea9m ra l\u00e0m g\u00ec<\/strong> th\u00ec c\u00f3 th\u1ec3 c\u00e2n nh\u1eafc c\u00f4ng vi\u1ec7c qu\u1ea3n l\u00fd b\u1ea3n quy\u1ec1n B\u1ea1n s\u1ebd \u0111\u1ea3m nhi\u1ec7m c\u00e1c vi\u1ec7c ki\u1ec3m tra, gi\u00e1m s\u00e1t c\u00e1c h\u1ee3p \u0111\u1ed3ng b\u1ea3n quy\u1ec1n, th\u01b0\u01a1ng th\u1ea3o c\u00e1c \u0111i\u1ec1u kho\u1ea3n c\u1ea5p ph\u00e9p \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng quy\u1ec1n l\u1ee3i c\u1ee7a c\u00e1c b\u00ean li\u00ean quan \u0111\u01b0\u1ee3c b\u1ea3o v\u1ec7 trong su\u1ed1t qu\u00e1 tr\u00ecnh s\u1eed d\u1ee5ng, ph\u00e2n ph\u1ed1i s\u1ea3n ph\u1ea9m hi\u1ec7u qu\u1ea3.<\/p>\n \u0110\u1ec3 th\u00e0nh c\u00f4ng trong vai tr\u00f2 n\u00e0y, b\u1ea1n c\u1ea7n c\u00f3 ki\u1ebfn th\u1ee9c s\u00e2u r\u1ed9ng v\u1ec1 lu\u1eadt s\u1edf h\u1eefu tr\u00ed tu\u1ec7, kh\u1ea3 n\u0103ng th\u01b0\u01a1ng th\u1ea3o t\u1ed1t, m\u1ed9t t\u01b0 duy logic \u0111\u1ec3 gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 ph\u00e1p l\u00fd ph\u00e1t sinh. Nh\u00e0 qu\u1ea3n l\u00fd b\u1ea3n quy\u1ec1n kh\u00f4ng ch\u1ec9 \u0111\u00f3ng vai tr\u00f2 b\u1ea3o v\u1ec7 quy\u1ec1n l\u1ee3i c\u1ee7a t\u00e1c gi\u1ea3 m\u00e0 c\u00f2n g\u00f3p ph\u1ea7n quan tr\u1ecdng v\u00e0o vi\u1ec7c duy tr\u00ec s\u1ef1 c\u00f4ng b\u1eb1ng, ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng c\u1ee7a ng\u00e0nh xu\u1ea5t b\u1ea3n.<\/p>\n Ph\u00f3ng vi\u00ean l\u00e0 nh\u1eefng ng\u01b0\u1eddi tr\u1ef1c ti\u1ebfp tham gia v\u00e0o vi\u1ec7c \u0111\u01b0a tin c\u00e1c n\u1ed9i dung li\u00ean quan \u0111\u1ebfn ng\u00e0nh xu\u1ea5t b\u1ea3n. C\u00f4ng vi\u1ec7c n\u00e0y y\u00eau c\u1ea7u s\u1ef1 nh\u1ea1y b\u00e9n trong vi\u1ec7c n\u1eafm b\u1eaft th\u00f4ng tin, kh\u1ea3 n\u0103ng vi\u1ebft l\u00e1ch s\u1eafc s\u1ea3o, am hi\u1ec3u s\u00e2u s\u1eafc v\u1ec1 ng\u00e0nh xu\u1ea5t b\u1ea3n. Ch\u1eb3ng h\u1ea1n, ph\u00f3ng vi\u00ean chuy\u00ean ng\u00e0nh xu\u1ea5t b\u1ea3n c\u1ea7n c\u1eadp nh\u1eadt th\u01b0\u1eddng xuy\u00ean v\u1ec1 c\u00e1c xu h\u01b0\u1edbng m\u1edbi trong ng\u00e0nh, c\u00e1c t\u00e1c ph\u1ea9m n\u1ed5i b\u1eadt, c\u0169ng nh\u01b0 c\u00e1c s\u1ef1 ki\u1ec7n quan tr\u1ecdng li\u00ean quan \u0111\u1ebfn xu\u1ea5t b\u1ea3n s\u00e1ch, b\u00e1o ch\u00ed.<\/p>\n B\u1ea1n c\u0169ng c\u00f3 nhi\u1ec7m v\u1ee5 ph\u1ecfng v\u1ea5n c\u00e1c t\u00e1c gi\u1ea3, nh\u00e0 xu\u1ea5t b\u1ea3n, c\u00e1c chuy\u00ean gia trong ng\u00e0nh \u0111\u1ec3 cung c\u1ea5p cho \u0111\u1ed9c gi\u1ea3 nh\u1eefng th\u00f4ng tin chuy\u00ean s\u00e2u v\u00e0 ph\u00e2n t\u00edch gi\u00e1 tr\u1ecb.<\/p>\n Vi\u1ec7c hi\u1ec3u r\u00f5 v\u1ec1 “kinh doanh xu\u1ea5t b\u1ea3n ph\u1ea9m l\u00e0 g\u00ec<\/strong>?” s\u1ebd gi\u00fap b\u1ea1n c\u00f3 c\u00e1i nh\u00ecn t\u1ed5ng quan v\u1ec1 nh\u1eefng g\u00ec ng\u00e0nh n\u00e0y mang l\u1ea1i, c\u0169ng nh\u01b0 c\u01a1 h\u1ed9i ph\u00e1t tri\u1ec3n trong l\u0129nh v\u1ef1c n\u00e0y. T\u1eeb c\u00e1c ho\u1ea1t \u0111\u1ed9ng truy\u1ec1n th\u1ed1ng \u0111\u1ebfn hi\u1ec7n \u0111\u1ea1i, ng\u00e0nh kinh doanh xu\u1ea5t b\u1ea3n ph\u1ea9m \u0111\u00e3 v\u00e0 \u0111ang c\u00f3 nh\u1eefng b\u01b0\u1edbc chuy\u1ec3n m\u00ecnh quan tr\u1ecdng, th\u00edch \u1ee9ng v\u1edbi s\u1ef1 thay \u0111\u1ed5i c\u1ee7a th\u1ecb tr\u01b0\u1eddng hay c\u00f4ng ngh\u1ec7. N\u1ebfu th\u1ea5y th\u00f4ng tin h\u1eefu \u00edch th\u00ec \u0111\u1eebng qu\u00ean theo d\u00f5i JobsGO<\/a><\/strong> \u0111\u1ec3 bi\u1ebft th\u00eam nhi\u1ec1u th\u00f4ng tin h\u1eefu \u00edch b\u1ea1n nh\u00e9.<\/p>\n","protected":false},"excerpt":{"rendered":" \u0110\u00e1nh gi\u00e1 post Kinh doanh xu\u1ea5t b\u1ea3n ph\u1ea9m l\u00e0 g\u00ec? \u0110\u00e2y l\u00e0 m\u1ed9t ng\u00e0nh ngh\u1ec1 ch\u1ecbu tr\u00e1ch nhi\u1ec7m trong vi\u1ec7c s\u1ea3n xu\u1ea5t, ph\u00e2n ph\u1ed1i, qu\u1ea3n l\u00fd c\u00e1c s\u1ea3n ph\u1ea9m xu\u1ea5t b\u1ea3n. Ng\u00e0nh n\u00e0y kh\u00f4ng ch\u1ec9 \u0111\u01a1n thu\u1ea7n l\u00e0 vi\u1ec7c in…<\/p>\n","protected":false},"author":75017,"featured_media":77702,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"kinh doanh xu\u1ea5t b\u1ea3n ph\u1ea9m l\u00e0 g\u00ec","_yoast_wpseo_title":"Kinh Doanh Xu\u1ea5t B\u1ea3n Ph\u1ea9m L\u00e0 G\u00ec? Ra Tr\u01b0\u1eddng L\u00e0m G\u00ec?%%sep%% %%sitename%%","_yoast_wpseo_metadesc":"Kinh doanh xu\u1ea5t b\u1ea3n ph\u1ea9m l\u00e0 g\u00ec? Kh\u00e1m ph\u00e1 ng\u00e0nh h\u1ecdc k\u1ebft h\u1ee3p s\u00e1ng t\u1ea1o n\u1ed9i dung v\u00e0 k\u1ef9 n\u0103ng kinh doanh, m\u1edf ra nhi\u1ec1u c\u01a1 h\u1ed9i ngh\u1ec1 nghi\u1ec7p ti\u1ec1m n\u0103ng.","_yoast_wpseo_focus_keyphrase":"","faq":"1. Ng\u00e0nh Kinh Doanh Xu\u1ea5t B\u1ea3n Ph\u1ea9m C\u00f3 Y\u00eau C\u1ea7u Cao V\u1ec1 Ngo\u1ea1i Ng\u1eef Kh\u00f4ng?\r\n\r\nNgo\u1ea1i ng\u1eef, \u0111\u1eb7c bi\u1ec7t l\u00e0 ti\u1ebfng Anh, l\u00e0 m\u1ed9t k\u1ef9 n\u0103ng quan tr\u1ecdng trong ng\u00e0nh kinh doanh xu\u1ea5t b\u1ea3n ph\u1ea9m. Vi\u1ec7c th\u00f4ng th\u1ea1o ngo\u1ea1i ng\u1eef gi\u00fap b\u1ea1n ti\u1ebfp c\u1eadn v\u1edbi c\u00e1c t\u00e0i li\u1ec7u qu\u1ed1c t\u1ebf, tham kh\u1ea3o c\u00e1c ngu\u1ed3n th\u00f4ng tin phong ph\u00fa, l\u00e0m vi\u1ec7c hi\u1ec7u qu\u1ea3 v\u1edbi c\u00e1c \u0111\u1ed1i t\u00e1c n\u01b0\u1edbc ngo\u00e0i. Ngo\u00e0i ra, trong b\u1ed1i c\u1ea3nh to\u00e0n c\u1ea7u h\u00f3a, nhi\u1ec1u s\u1ea3n ph\u1ea9m xu\u1ea5t b\u1ea3n c\u1ea7n \u0111\u01b0\u1ee3c d\u1ecbch sang c\u00e1c ng\u00f4n ng\u1eef kh\u00e1c nhau \u0111\u1ec3 m\u1edf r\u1ed9ng th\u1ecb tr\u01b0\u1eddng, do \u0111\u00f3, k\u1ef9 n\u0103ng ngo\u1ea1i ng\u1eef s\u1ebd l\u00e0 m\u1ed9t l\u1ee3i th\u1ebf l\u1edbn trong ng\u00e0nh n\u00e0y.\r\n\r\n2. C\u00f3 Ph\u1ea3i Ng\u00e0nh Kinh Doanh Xu\u1ea5t B\u1ea3n Ph\u1ea9m Ch\u1ec9 T\u1eadp Trung V\u00e0o S\u00e1ch In?\r\n\r\nKh\u00f4ng. Ng\u00e0nh kinh doanh xu\u1ea5t b\u1ea3n ph\u1ea9m kh\u00f4ng ch\u1ec9 t\u1eadp trung v\u00e0o s\u00e1ch in m\u00e0 c\u00f2n bao g\u1ed3m nhi\u1ec1u lo\u1ea1i h\u00ecnh s\u1ea3n ph\u1ea9m kh\u00e1c nh\u01b0 t\u1ea1p ch\u00ed, b\u00e1o ch\u00ed, c\u00e1c s\u1ea3n ph\u1ea9m xu\u1ea5t b\u1ea3n k\u1ef9 thu\u1eadt s\u1ed1. V\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a c\u00f4ng ngh\u1ec7, c\u00e1c h\u00ecnh th\u1ee9c xu\u1ea5t b\u1ea3n m\u1edbi nh\u01b0 ebook, audiobook, c\u00e1c n\u1ec1n t\u1ea3ng xu\u1ea5t b\u1ea3n tr\u1ef1c tuy\u1ebfn \u0111ang ng\u00e0y c\u00e0ng tr\u1edf n\u00ean ph\u1ed5 bi\u1ebfn, m\u1edf r\u1ed9ng c\u01a1 h\u1ed9i trong ng\u00e0nh n\u00e0y.\r\n\r\n3. Ng\u00e0nh Kinh Doanh Xu\u1ea5t B\u1ea3n Ph\u1ea9m C\u00f3 Th\u1ec3 L\u00e0m Vi\u1ec7c T\u1ef1 Do Kh\u00f4ng?\r\n\r\nC\u00f3, nhi\u1ec1u ng\u01b0\u1eddi l\u00e0m trong ng\u00e0nh xu\u1ea5t b\u1ea3n ph\u1ea9m l\u1ef1a ch\u1ecdn c\u00e1c v\u1ecb tr\u00ed l\u00e0m vi\u1ec7c t\u1ef1 do nh\u01b0 bi\u00ean t\u1eadp vi\u00ean ho\u1eb7c vi\u1ebft s\u00e1ch \u0111\u1ec3 c\u00f3 th\u1ec3 linh ho\u1ea1t v\u1ec1 th\u1eddi gian, d\u1ef1 \u00e1n l\u00e0m vi\u1ec7c.\r\n\r\n4. Ng\u00e0nh Kinh Doanh Xu\u1ea5t B\u1ea3n Ph\u1ea9m C\u00f3 Th\u00edch H\u1ee3p Cho Nh\u1eefng Ng\u01b0\u1eddi Y\u00eau Th\u00edch C\u00f4ng Ngh\u1ec7?\r\n\r\nR\u1ea5t ph\u00f9 h\u1ee3p, \u0111\u1eb7c bi\u1ec7t v\u1edbi s\u1ef1 b\u00f9ng n\u1ed5 c\u1ee7a xu\u1ea5t b\u1ea3n ph\u1ea9m \u0111i\u1ec7n t\u1eed v\u00e0 n\u1ed9i dung s\u1ed1, c\u00f4ng ngh\u1ec7 \u0111ang tr\u1edf th\u00e0nh m\u1ed9t ph\u1ea7n quan tr\u1ecdng c\u1ee7a ng\u00e0nh.\r\n","nganh_nghe_chuc_vu_lien_quan":["Nh\u00e2n Vi\u00ean Kinh Doanh"]},"categories":[3145],"tags":[],"yoast_head":"\n1. Ng\u00e0nh Kinh Doanh Xu\u1ea5t B\u1ea3n Ph\u1ea9m L\u00e0 G\u00ec?<\/strong><\/span><\/h2>\n
2. M\u1ee5c Ti\u00eau \u0110\u00e0o T\u1ea1o Ng\u00e0nh Kinh Doanh Xu\u1ea5t B\u1ea3n Ph\u1ea9m<\/strong><\/span><\/h2>\n
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3. Ng\u00e0nh Kinh Doanh Xu\u1ea5t B\u1ea3n Ph\u1ea9m H\u1ecdc Nh\u1eefng G\u00ec?<\/strong><\/span><\/h2>\n
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4. Ng\u00e0nh Kinh Doanh Xu\u1ea5t B\u1ea3n Ph\u1ea9m Thi Kh\u1ed1i N\u00e0o?<\/strong><\/span><\/h2>\n
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5. Ng\u00e0nh Kinh Doanh Xu\u1ea5t B\u1ea3n Ph\u1ea9m H\u1ecdc Tr\u01b0\u1eddng N\u00e0o? \u0110i\u1ec3m Chu\u1ea9n Bao Nhi\u00eau?<\/strong><\/span><\/h2>\n
\n\n
\n Tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc<\/strong><\/td>\n \u0110i\u1ec3m chu\u1ea9n 2023<\/strong><\/td>\n<\/tr>\n \n H\u1ecdc vi\u1ec7n B\u00e1o ch\u00ed v\u00e0 Tuy\u00ean truy\u1ec1n<\/td>\n 26<\/td>\n<\/tr>\n \n \u0110\u1ea1i H\u1ecdc V\u0103n H\u00f3a H\u00e0 N\u1ed9i<\/td>\n 23<\/td>\n<\/tr>\n \n \u0110\u1ea1i h\u1ecdc V\u0103n h\u00f3a Th\u00e0nh ph\u1ed1 H\u1ed3 Ch\u00ed Minh<\/td>\n 15<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n 6. Ng\u00e0nh Kinh Doanh Xu\u1ea5t B\u1ea3n Ph\u1ea9m C\u00f3 \u0110\u01b0\u1ee3c \u01afa Chu\u1ed9ng?<\/strong><\/span><\/h2>\n
7. T\u1ed1 Ch\u1ea5t C\u1ea7n C\u00f3 \u0110\u1ec3 Theo \u0110u\u1ed5i Ng\u00e0nh Kinh Doanh Xu\u1ea5t B\u1ea3n Ph\u1ea9m<\/strong><\/span><\/h2>\n
7.1 Kh\u1ea3 N\u0103ng S\u00e1ng T\u1ea1o V\u00e0 Vi\u1ebft L\u00e1ch<\/strong><\/span><\/h3>\n
7.2 K\u1ef9 N\u0103ng Qu\u1ea3n L\u00fd D\u1ef1 \u00c1n<\/strong><\/span><\/h3>\n
7.3 K\u1ef9 N\u0103ng Giao Ti\u1ebfp V\u00e0 Th\u01b0\u01a1ng Th\u1ea3o<\/strong><\/span><\/h3>\n
7.4 Ki\u1ebfn Th\u1ee9c C\u00f4ng Ngh\u1ec7<\/strong><\/span><\/h3>\n
7.5 Hi\u1ec3u Bi\u1ebft V\u1ec1 Th\u1ecb Tr\u01b0\u1eddng V\u00e0 Xu H\u01b0\u1edbng<\/strong><\/span><\/h3>\n
8. H\u1ecdc Ng\u00e0nh Kinh Doanh Xu\u1ea5t B\u1ea3n Ph\u1ea9m Ra L\u00e0m G\u00ec?<\/strong><\/span><\/h2>\n
8.1 Bi\u00ean T\u1eadp Vi\u00ean Xu\u1ea5t B\u1ea3n<\/strong><\/span><\/h3>\n
8.2 Qu\u1ea3n L\u00fd Xu\u1ea5t B\u1ea3n<\/strong><\/span><\/h3>\n
8.3 Chuy\u00ean Vi\u00ean Marketing Xu\u1ea5t B\u1ea3n Ph\u1ea9m<\/strong><\/span><\/h3>\n
8.4 Nh\u00e0 Qu\u1ea3n L\u00fd B\u1ea3n Quy\u1ec1n<\/strong><\/span><\/h3>\n
8.5 Ph\u00f3ng Vi\u00ean<\/strong><\/span><\/h3>\n